Lucas Chen Email & Phone Number

Taiwan

Taiwan, Taiwan

台灣 Taipei City 台北

1. Developed and managed annual B2C, O2O marketing promotional campaign for consumer products2. Coordinated and distributed the work of the staff in the team, mastered the executionAdvertised and data analyzed for executive review3. Followed up on current affairs to propose temporary marketing plan in order to create interaction with consumers and maximum profit4. Manufactured graphic and motion design, including materials on SNS and product packaging, to attract consumer’s attention and make the products more valuable5. Chaired the YouTube channel as a marketing tool, showed off the consumer product’s un-boxing and tutorial through video6. Maintained relationship with internal and external stakeholders7. Draft and output reports to present company’s reputation8. Represented Marketing Department to participate company’s internal organization and express opinions with MD's point of view9. Assisted with modify and renew the company's intranet to help colleagues reach relevant information more easily

Taipei, Taiwan

1. Planed, organized, coordinated, and executed B2C, O2O marketing projects2. Renewed annual brand image, special exhibitions, and other pavilion relative programs3. Cooperated with agencies and led them to develop proper PR strategy and programs to support marketing communication4. Ran the SNS, owned over 130 thousand fans