- Technology provider for travel websites and bloggers (Affiliate APIs & web plugins, AI, NLP, SEO)- Travel Website powered by computer vision | +100k travelers' pictures- Custom Travel CMS to scale content creation and SEO

- Led the development of a web application from scratch creating business plans with a financial projections generator based on sectorial and legal data. - Multiplied by 5 the conversion rate of our users into leadsPromoted and managed the integration of a new channel for sending our leads more efficiently to our business partners (50 banks) - Automatized our sales operations by setting up a CRM with workflows to enrich the leads' information automatically and reduced manual actions. Developed and implemented lead scoring model

- Studied our business customer's behaviors using Fullstory, User Testing, interviews and SQL - Designed, tested and tracked new conversion funnels in the customers' dashboard to improve our KPIs (churn rate, completion rate, conversion rate)- Wrote user stories and discussed them with front and backend developers to create JIRA tickets - Coordinated the launch of new features by getting involved various stakeholders such as developers, account managers

- Worked with the unit responsible for the creation and design of digital advertisements in a new platform of e-mail communication - Collaborated cross-functionally to meet deadlines related to a new web-based customer portail project. It involved challenging current methods to identify inefficiencies and improve the coordination between the marketing and development teams - Participated on the digitalization of internal tools (workflows, communication between teams) contributing to the automation of the processes

-Contributed to the start-up expansion in the Eastern Europe market by conducting research on potential partner Universities and contacting them by mail or telephone-Part of the team responsible for selling studying packages to foreign students coming study in China-Designed and managed paid and organic marketing campaigns on social media and produced weekly reports about their performance and my strategy to improve them