Lucas Sommer Email & Phone Number

Portland, Or, Us

Although marketing is our focus, we have 15 years of experience solving complex business problems – providing solutions which impact all departments.

Designed the brand, label, product design and packaging Secured trademark for the brand’s Word MarkSourced European species of Pinot Noir and Chardonnay and grafted them to disease resistant root stock designed for Willamette Valley Cleared land and prepared soil Designed the vineyard layout, trellis system and plant densityManaged early stage growth years to develop trunks and cordons into the Vertical Shoot Position structure Secured winery and wine marker relationships to formulate initial vintagesManaged production of 2016 and 2017 Pinot Noir vintages Secured federal TTB wine wholesaler license, State of Oregon Winery License, COLA approved labelsSet up a 35 state Direct to Consumer distribution network and navigated the compliance and legal registrations needed Engaged storage, pick, pack and ship fulfillment partnerPresold 84% of product before it was releasedIntegrated interstate compliance software with website to handle complex accounting and remitting for interstate sales

Norcross, Ga, Us

Lucas Sommer, INC is a consulting company focused on providing effective marketing solutions to clients. We are passionate about solving complex problems and building solutions that scale. Areas of expertise include sales, marketing, operations, inventory management, human resources and logistics.

Portland, Oregon, Us

Lucas oversees LeadsRx marketing, driving thought leadership and advancing attribution at large. With a focus on sharing customer successes, Lucas will be an industry expert and resource helping to evangelize the benefits of marketing attribution and LeadRx’s ability to maximize return on ad spend.

(Under Development)Wine Web and Mobile Application. Created and conceptualized a two sided market place of wineries and customers. Developed branding, mobile application, product scope and deliverables, business plan, financial model. Secured investment with two business partners in the tourism industry.

New York, Ny, Us

Sales and MarketingGrew online sales and retail salesCreated iOS mobile ecommerce application Reestablished product assortment with retailersSecured new wholesale relationships with big box retailers and other international retailers Secured a European showroom and designed exclusive product for the European market Establish a parent social media brand account for @deltoro and shoppable Instagram Negotiated the purchase of deltoro.comLaunched content calendar and marketing strategy around blogging, email marketing, video, multimedia Configured Omni-channel digital marketing strategy, remarketing and conversion trackingDeveloped sales channels on Amazon, Ebay and other drop ship partnersManaged international SEO team OperationsCut SG&A, overhead and operational expenses by 43%Built a new team bringing in new talent and vendorsEstablished domestic 3PL partnerConceptualized and executed a NYC and Detroit pop up retail Deployed inventory management and demand planning toolsTechnologyDeployed new ecommerce platform and POS integrationDeployed new CRM and project management suiteInstituted complete inventory management systemRegistered and labeled all products with GTIN barcodesProduct Rebuilt entire footwear supply chain Hired new creative director and managed design teamDesigned and sampled several successful new silhouettes Created tech packs for all top productsManaged photoshoots and content productionFinancialSaved .5% on all retail/web credit card and 1.5% on foreign exchange transactions Settled a 3 year sales tax auditManaged international accounting and reporting of local tax codesLegalIdentified trademark issues around the mark “TORO” in Europe and Asia Secured domestic Trade Dress registrations Created and executed employment agreements for 22 employees

Coconut Grove, Florida, Us

Developed and sold client strategies Oversaw a 12 person marketing and creative teamMerged two distinct teams from separate companies into one cohesive department Managed $15mm in marketing spend annually Prepared marketing reports and Key Performance Indicators to clients weeklyProvided leadership and direction to the digital marketing functions of the business

Us

Audimated helps artists and fans share, discover and monetize music. For the first time, a music community gives Fans the ability to make money sharing their favorite independent content, and Artists the tools they need to make money in a music career. Fans can browse videos, find top artists, listen to the radio and discover new music all from one location. Fans can even make money just discovering and promoting their favorite Artists. Audimated bands and indie artists keep their copyrights and allow Fans to be the sales force for their music, merchandise and products. Now artists can stay focused on their music and let Audimated take care of the rest. If you are looking for a new way to experience music, sign up today for free.

Miami, Fl, Us

Socialated is a social media and digital marketing business focused on managing monthly marketing campaigns for small businesses. Lucas started Socialated in Jan 2011 and sold it three years later to Virsocom Ventures another marketing firm in South Florida.Identified current customer pain points and created a business plan outlining solutionsConceptualized the business and secured support from three other investors Built a multimillion dollar sales pipeline and generated $4mm in recurring revenue salesRecruited, trained, managed and hired (and fired) 62 employees throughout the growth of the businessCreated a 52 product/service matrix and systematized how each service was sold and deployedOversaw the development and deployment of 1000s of websites, social media posts, blogs and other digital marketing assets and campaigns Deployed over $25mm of advertising spend across Facebook, Google, Twitter, LinkedIn, Bing, Yahoo, Youtube, Outbrain, Taboola and other ad networksManaged a remote team of 15+ contractors with various languages, time zones and skill setsStrategized and deployed marketing campaigns for businesses all around the worldDeveloped company culture and positive work/life balance Sold the company and generated a 89x positive return on for all investors

Founded four distinct and profitable music business companies; Originalheat.com, 13flat recording studio, Breakrecords.net, and Breakrecords publishing. Managed all aspects of these companies from conception to day to day operations. Recorded, analyzed and utilized data from marketing, sales and customer feedback to actively grow these businesses.

Coral Gables, Fl, Us

Consulted over 400 start up businesses and entrepreneurs as the lead consultant for the University of Miami's entrepreneurship initiative The Launch Pad. Specialized in opportunity recognition, online revenue strategies and social media.

Originated Home Equity Loans on a commission based salary structure. Process mortgage applications, databases and organized the appropriate documentation in conjunction with the application. Managed borrower accounts and information while maintaining my own files and clerical duties. Handled every aspect of the mortgage financing process from origination to closing.

Master Of Business Administration - Mba, Entrepreneurship/Entrepreneurial Studies

Bachelor, Business Administration; Finance

Diploma, Advanced Placement