Strollhunt is an Augmented Reality company with a mission to make exploring the physical world more immersive and fun. Our no-code Augmented Reality platform makes it fast and cost-effective to create and publish immersive and gamified experiences.We partner with destination marketing organizations (DMOs)/convention & visitors bureaus (CVBs), cultural institutions and travel companies to give their audience a more immersive, fun and social experience of the destination.Strollhunt is available to play in over 70 cities around the world and growing.

My drive today is to help companies bring to market the products and services that will delight their customers, by researching emerging lifestyles and behaviors, needs and wants, but most importantly aspirations. I was trained in Innovation Management at Stanford's Graduate School of Business and in Design Thinking at Stanford's d.school. I have 6 years of experience working in Innovation roles at Samsung and Atos.Sample client work:• Consulted for Hyundai on the creation of a new human-centred design department. • Consulted for Logitech on product development opportunities brought by “work from home”. • Consulted for Boston Consulting Group (BCG) on the drivers and barriers to the adoption of Virtual and Augmented Reality devices.• Consulted for Bank of America on what the Metaverse means for select listed technology companies.

My role as an Innovation Manager with Samsung's European Product Innovation Team (PIT) is to gain a deep understanding of emerging consumer lifestyles and behaviours, needs and wants, but most importantly aspirations, and translate these fresh insights into 2-4 years out new products and services across Samsung’s product portfolio (Mobile; Visual Display; Home Appliances).Each Innovation Manager leads his project from scoping to delivery. We follow a traditional new concept development process (mix of IDEO/?WhatIf!/proprietary) but always design inventive ways to experiment with consumers to uncover deep insights:• Landscaping: Desk research on market, technology and lifestyle trends, and interview of country product managers.• Research design: Developing hypotheses to test in the research, writing a recruitment screener and a discussion guide, and designing original consumer experiments.• Qualitative research: Conducting one-on-one interviews and ethnographic-style fieldwork to collect clues on lifestyles, behaviours, aspirations, and test hypotheses. • Insight and opportunity workshop: Sessions to uncover fresh actionable insights and opportunity areas for innovation.• Ideation workshop: Sessions to generate ideas against each opportunity area and vote based on principles.• Concept development: Development of the value proposition, user experience and design of each concept. • Concept testing: Qualitative and quantitative consumer testing of concepts to identify winning concepts to progress.• Concept finalization: Refinement of concepts based on consumer validation and techno-commercial feasibility.• Storytelling: Craft a compelling product story aligning user aspirations with Samsung’s business strategy. • People management: Stakeholders (engineering, design, marketing and sales) and agencies (research and design).• Product categories: Augmented and Virtual Reality, mobile, wearables, smart home/TV/audio, AI, data, etc.

Recruited by an advisor to the CEO of Atos with a mandate to bring fresh perspectives and ideas to the Smart Utilities business line. My operational role is split between four areas:Innovation: In charge of monitoring external innovation (Smart Grid, Smart Home and Smart City) to inform the team on the most interesting developments and identify what we can build on.Strategy: Defined the strategic positioning of Atos Worldgrid on the Smart Home.Service development: Developed new B2B, B2C and B2B2C use cases for Atos Worldgrid's Connected Home and Smart City solutions.Business development: Responsible for pitching Atos Worldgrid's Connected Home (Atos Codex for Utilities) and Smart City (VivaCité) solutions to prospective utility clients and business partners (hardware and software startups and large companies) in France and abroad (Europe and North America).

Passionate about fuel poverty alleviation, I decided to work on building the prototype of a web platform designed to help households reduce their energy bills to improve their quality of life. Although my solution was differentiated from what was offered in the market, I decided to not pursue this project after realizing that the energy saving opportunities in the home were limited and the home energy management space crowded.

Assisted the Founder and CEO in the launch on the market of an innovative energy management SaaS platform:• Refined the go-to-market strategy by benchmarking competitors’ offering and pricing, identifying market needs for each segment and customizing the value proposition for customers, suppliers and distribution partners. • Built a recommendation engine providing automated suggestions of energy efficiency measures based on data analysis and designed tools to quantify the savings.