Lucas Castillo

Lucas Castillo Email and Phone Number

Programmatic Media Expert turned Strategic Client Partner | Driving Growth and Success through Client-Centric Solutions @ DoubleVerify
Lucas Castillo's Location
New York City Metropolitan Area, United States, United States
Lucas Castillo's Contact Details

Lucas Castillo personal email

n/a

Lucas Castillo phone numbers

About Lucas Castillo

Experienced Programmatic Media expert with a demonstrated history of success in the marketing and advertising industry. Skilled in Digital Strategy, Sales, Project Management, Communication, Market Research, and Account Relationship.

Lucas Castillo's Current Company Details
DoubleVerify

Doubleverify

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Programmatic Media Expert turned Strategic Client Partner | Driving Growth and Success through Client-Centric Solutions
Lucas Castillo Work Experience Details
  • Doubleverify
    Client Partner
    Doubleverify Jul 2024 - Present
    New York, Ny, Us
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  • Doubleverify
    Integrated Solutions Director - Programmatic And Performance
    Doubleverify Aug 2021 - Jul 2024
    New York, Ny, Us
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  • Zenith
    Director - Precision
    Zenith Sep 2019 - Aug 2021
    London, London, Gb
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  • Eightbar
    Associate Director - Programmatic
    Eightbar Aug 2017 - Sep 2019
    New York, Ny, Us
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  • Amnet Programmatic Experts For Dentsu Aegis Network
    Account Manager
    Amnet Programmatic Experts For Dentsu Aegis Network Mar 2015 - Jul 2017
    Paris, Île-De-France, Fr
    Strategize, implement and optimize over $10MM programmatic media campaigns for Vizeum, iProspect, Carat clients Regularly collaborate with sister agencies by providing consistent education on the programmatic landscapeSuccessfully pitched and on-boarded $3.5MM in yearly planned programmatic advertising budget for new Massage Envy business in 2016Establish an investment forecasting framework to identify the appropriate advertising budgets for all 150 Massage Envy marketsIdentify and negotiate a publisher’s high impact opportunities for various campaign promotionsDevelop a dynamic creative framework to create a unique messaging approach for every user driven to one of the thousands of Massage Envy’s local franchisee landing pagesIndependently collaborate with Carat VP and Massage Envy leadership to establish programmatic planning on a quarterly and annual basisDevelop detailed yet ingestible reporting cadences addressing advertiser KPI performance and overall business growthIdentify and communicate important and relevant programmatic trends to invest in for future campaign effortsAct as day to day lead account contact to address all campaign issues, questions and concerns through excellent client service communications and status cadenceThoroughly vet and POV advertising technologies and publishers to identify best partnerships per all digital ad campaign needsBuilt a training plan to onboard multiple Account Coordinators and interns with intention to improve their understanding of the programmatic landscape and grow their careers at AmnetCollaborate with internal leadership by identifying and addressing growth opportunities for the Amnet book of businessEloquently speak to all digital media channels, tactical strategies, and programmatic benefits
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  • Sizmek
    Senior Client Services Manager
    Sizmek Sep 2014 - Mar 2015
    New York, Ny, Us
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  • Sizmek
    Client Service Manager
    Sizmek Mar 2013 - Sep 2014
    New York, Ny, Us
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  • Quadrantone
    Affiliate Coordinator
    Quadrantone Apr 2012 - Feb 2013

Lucas Castillo Skills

Great Communication Team Motivator Creative Problem Solving Online Marketing Recruiting Social Media Sourcing Online Advertising Salesforce.com Talent Acquisition Social Networking Cold Calling Account Management Leadership Market Research Sales Project Management Marketing Social Media Marketing Digital Media Customer Engagement Advertising Powerpoint Marketing Communications Digital Marketing Lead Generation Facebook Digital Strategy Display Advertising Ad Serving Conversion Optimization Mobile Marketing Programmatic Media Buying Presentations Client Relations Media Buying Integrated Marketing Consumer Insights Vendor Management Client Presentation International Relations Cross Channel Marketing

Lucas Castillo Education Details

  • Depaul University
    Depaul University
    Public Relations And Advertising/Minor In Sales Leadership

Frequently Asked Questions about Lucas Castillo

What company does Lucas Castillo work for?

Lucas Castillo works for Doubleverify

What is Lucas Castillo's role at the current company?

Lucas Castillo's current role is Programmatic Media Expert turned Strategic Client Partner | Driving Growth and Success through Client-Centric Solutions.

What is Lucas Castillo's email address?

Lucas Castillo's email address is lu****@****oup.com

What is Lucas Castillo's direct phone number?

Lucas Castillo's direct phone number is +121229*****

What schools did Lucas Castillo attend?

Lucas Castillo attended Depaul University.

What skills is Lucas Castillo known for?

Lucas Castillo has skills like Great Communication, Team Motivator, Creative Problem Solving, Online Marketing, Recruiting, Social Media, Sourcing, Online Advertising, Salesforce.com, Talent Acquisition, Social Networking, Cold Calling.

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