Lucas Vos Email & Phone Number

Haarlem, Nh, Nl

Hilversum, Nl

Building an experimentation culture to optimize online platforms at RTL. Main contact for all experimentation within RTL Netherlands. Trainer RTL Data Academy for Experimentation. Platforms involved:- Videoland- RTL.nl- RTLxl.nl- Buienradar- RTL NieuwsAwards & Nomimations:DDMA Dutch CRO Awards: Winner Dutch CRO Award 2021 for Personalization category. Nominated for Dutch CRO Award 2021 for Mobile category.Experimentation Culture Awards: Nominated for Experimentation Team Award (2022), nominated for Organization Wide Award (2023)

Haarlem, Noord-Holland, Nl

Fried Air Investments invests in all kinds of products for reselling through webshops.

► Freelance consulting services to help companies to optimize their websites and/or other digital platforms.► Public speaking- Emerce Digital Marketing Live (Amsterdam, 2024)- Emerce E-Commerce Live (Amsterdam, 2024)- Experimentation Elite (London, 2023)- Experiment Nation Conference (Online, 2023)- Experiment Nation podcast guest (Online, 2023)- Emerce Conversion & Analytics (Amsterdam, 2023)- Experiment Nation podcast host (Online, 2023)- Mediahuis Subscription Summit (Belgium, 2022)- Experiment Nation Conference (Online, 2022)- CRO.cafe podcast guest (Online, July 2020)- SEO training Beroepsorganisatie Nederlandse Ontwerpers (Amsterdam, 2016)

Ede, Gelderland, Nl

Rotterdam, Nl

Helping Charlie Temple in growing rapidly in the eyewear business. Primary focus is to set up a CRO and SEO programme and to help in building a future-proof ecommerce platform.About Charlie Temple: At Charlie Temple we believe that buying glasses should be fun & easy, and that everybody should be able to buy a pair of top-quality prescription glasses without spending a fortune.

Amsterdam, Nl

Responsible for all online marketing for subscriptions for all newspapers of NRC, amongst others NRC Handelsblad and NRC Next. Main focus is on attracting new subscribers for these newspapers via Abonnementen.nrc.nl and its subsites. Responsible for all activities to reach subscribers targets, amongst others:- Define and evaluate online strategy and online marketing budgets to realize goals such as website traffic, subscriptions and revenue.- Create, analyze and optimize online campaigns.- Initiate, manage and optimize online channels – including the NRC paywall, SEO, AdWords, Bing Ads, display (RTB), affiliates, social media and online video.- CRO, from analysis until setting up A/B tests. - Product owner of abonnementen.nrc.nl- Managing 3rd parties such as agencies, publishers and affiliates.

Ede, Gelderland, Nl

Shopping Tomorrow (formerly Shopping2020) was initiated in 2013 as a research program by 24 industry organizations including InRetail, Dutch Association of Banks, Association of Insurers, ANVR (travel), Thuiswinkel.org, VNO / NCW and MKB Netherlands.The focus is shifting from putting a mark on the horizon in 2013, the elaboration of a roadmap in 2014 to jointly solve concrete, shared issues in 2015, 2016, 2017 and beyond. Each expert group adopts for that one specific problem and produces a so-called Blue Paper. Colleges and Universities will closely be linked to the expert groups.

Amsterdam, North Holland, Nl

Helping TomTom in setting up a measurement framework and KPI's for two big online campaigns.

Amsterdam, Noord Holland, Nl

Helping organisations to higher online revenues through search engine marketing (both SEO and SEA) and other online traffic sources. About Clockwork:We are Clockwork, The digital engagement agency of Ordina. We help organizations to be allowed in the lives of people's. We invent, design and create digital products and services, with a unique proposition from the heart that makes lives of people easy and enjoyable! We ensure that everything is in place and people embrace this.

Amsterdam, Noord-Holland, Nl

Advisory role to help Philips Consumer Lifestyle in ensuring their online presence is optimized for natural search (SEO). By writing optimization proposals, providing insights about keyword potential, and page assessments, I help the marketeers in attracting as much traffic as possible via search engines, in reaching their SEO targets.

'S-Hertogenbosch, Nl

The Essent International Trainee Programme is a two year program with an extensive focus on personal development. The programme is set in such a way that enables us learn to know the company very quickly by doing different projects in different units. As a commercial Trainee, I have a extra focus on development of commercial skills and commercial experience. The projects a commercial trainee runs, all have a commercial focus.April 2012 - December 2012: Innovation Marketeer - Responsible for the creation and the implementation for the first webshop of Essent and the development of plan for the future for e-commerce at Essent.December 2012 - March 2013: Consultant Continuous Improvement - Responsible for introducing Value Stream Mapping as a improvement tool into E2E chains at Essent.March 2013 - August 2013: Customer communications coordinator B2B 2.0. Responsible for customer contact in two change projects at Essent B2B.August 2013 - March 2014: Online Marketeer. Responsible for developing and implementing a long strategy for eCommerce at Essent. Also temporarily co-responsible for managing the affiliate channel at Essent.

Enschede, Nl

Market research

Nl

Zuip! is a book that contains over 50 drinking games and is published and sold in The Netherlands and Belgium throughout giftshops, bookshops and webshops. Responsible for online marketing (SEO & SEA) and communication. Generated a lot of free publicity, for example on national radio in the Netherlands and in Belgium (3FM, Studio Brussel)

Enschede, Nl

Student4Sales is a company that fulfills an intermediate function between companies that want to get in touch with students and different student associations linked to the University of Twente and student-life in Enschede. Company's which have students as target can hire us to reach students in a more efficient manner.Projects: - Launch of Zuip.nl- Launch of SoSocio.com- Launch of Studenticoos Enschede- SUM Media

Enschede, Overijssel, Nl

Graduation Assignment: Research into the use of social media by organisations as a tool for building their image.

Enschede, Overijssel, Nl

Part-time job. Responsible for the weblog, social media, online sales campaigns and other online marketing activities.

Internship at Product of the Year, as the assistent to the Sales Manager of the Netherlands. I also did my bachelor's thesis at this company (see education).

Fuschl, At

Responsible for arranging several brand strengthening events as ambassador for Red Bull for students in Enschede.

Certified Conversionxl Optimizer, Conversion Optimization

Essent Marketing Academy

Msc., Communication Studies

Pre-Master, Communication Studies

Bsc., Business Administration

Vwo, Mathematics, Physics, Chemistry, English, Dutch, Economy, It

Education record