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Strategic marketing with measurable results. Web development with a strategy of user experience and brand engagement focus to influence and improve. Social Media execution with CRM accompaniment to orchestate phenomenal results.
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Company OwnerHandy OptimalRexburg, Id, Us -
Marketing DirectorCcx Roofing Jun 2022 - PresentCCX Roofing has contracted with Handy Optimal my business for Marketing Strategy & Business Development. -
Marketing DirectorTooth Club For Kids Apr 2022 - Present
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Company OwnerHandy Optimal Apr 2022 - Present -
Customized Website DevelopmentHandy Optimal Mar 2013 - PresentHandy Optimal serves businesses, non-profits with custom website development. 1. Hand Crafted websites and Customized WordPress websites, and other CMS websites built with specifically developed functions (Virtual Tours, Payment Processing, Blog, Vlogging, Search Engine Marketing)2. Keyword analysis and strategy implementation. 3. Design, layout, and user experience of the customer journey4. Perfecting images with adobe creative cloud5. Engaging users with authentic videos and music with EOSR, Final Cut Pro, Logic Pro, and Garage Band -
Handy Farms MarketingHandy Farms Jan 2020 - PresentCorning, California, UsDirect to consumer organic farm product marketing. Handy Farms is a startup regenerative farm. The mission behind this form is to produce the highest quality product regeneratively grown. Then to sell directly to those who value nuts that have not pesticides, herbicides and other chemicals. -
Business Developer - Marketing Strategy & AnalyticsToursvirtual.Com Jul 2014 - PresentSearch Engine Marketing - Engage users with HDR 360 images. These images received almost 20 million views on Google maps, and visits grow daily from search engines. The industries that I've focused on are healthcare and tourism. These have helped clinics, surgical centers, hospitals, rehabilitation centers, physical therapy, dentists, and so much more.
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Marketing ManagerTwin Peaks Guest Ranch Jan 2021 - Jun 2022Twin Peaks Guest Ranch in Salmon, Idaho is a beautiful destination with an amazing staff. As such, I love helping their team give each guest an awesome experience! -
Marketing SpecialistMadison Memorial Hospital Mar 2013 - Jun 2022Rexburg, Idaho, UsManage and direct all data-driven digital marketing efforts for increased loyalty and traffic. Directs digital ad spend of about $45,000 per year as a certified Facebook & Google Ads Manager. Convert audiences on social media, search engines, and websites. Accomplished with data-backed strategy with planned execution. Shape and communicate the vision and mission of Madison through digital mediaManage the Marketing TeamDevelop Content Creation for Digital Marketing EffortsMeasure and reportWeb Developer- Enhance the User Experience with well-orchestrated information, features, blog posts- Implement tracking codes to monitor the success of my digital marketing campaigns utilizing many mediums-Continue to improve campaigns to provide more conversions online and visits to our location (trippled visits to Madisonmemorial.org within 2 years) - Design, author, and run digital marketing campaigns on social media and search enginesOrganize over 20 annual community events- Procured funds with sponsorships/donors/grants- Organize Presenters, Classes & Activities- Setup education Booths- Create & Develop relations with partners (Red Cross, Idaho Office of Emergency Management, Jefferson County etc)Marketing Expert- Influence thousands of clients for Madison weekly through social media campaigns- Build and optimize dozens of sites for clinics, the hospital, & events- Online Marketing champion for more fully utilizing online through websites (e.g. https://www.idahoprepare.com/, http://rexburgmedicalclinic.com/, http://madisonmemorial.org/)- Orchestrate video & photography messages- Improve rankings and administer all of the 34 Google My Businesses listings- Influence region with 38 Facebook pages, 15 Facebook groups, and actively contributing to many more. -
Small Business Activist And Hospitality HostMary And Lucas Handy Home Mar 2013 - Jun 2022Mary and Lucas have remained active in pro-business shared economy activism. After two full years of lobbying, the Handy's and their lobbying group enjoyed new Idaho legislation in favor of services like airbnb for cities across Idaho. Then finally opened up their doors to enjoy hosting guests from around the world.
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Handy Brokerage ExecutiveHandy Brokerage Oct 2011 - Apr 2013Handy Brokerage is a 3PL with transportation expertsSince 1928 Handy Truck Lines, Inc has been dedicated to superior, family friendly, quality service and we are now pleased to announce the opening of our newest division, Handy Brokerage, LLC. We are extremely excited to provide our new and existing customers with even more value and services as we continue to expand our transportation offerings.
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ManagerHandy Truck Lines- Certified Food Grade Tank Wash, Handy Truck Wash Sep 2010 - Feb 2013Handy Truck Wash is a new facility specialized for certified food-grade washes. This facility also washes other trucks in the area.
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Hr ManagerHandy Truck Line Jun 2010 - Feb 2013Lead Human Resources at Handy Truck Line for 150 employees. Ran HR recruiting campaigns on Social Media, Developed Website, Over payroll for employees throughout Idaho and Utah.
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Co-FounderBrasil Venture Marketing 2011 - 2012Idea generator
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Local Government ConsultantCity Of Rupert Jul 2009 - Aug 2009Presentations1. Ethics2. Discrimination3. Performance managementUpdate Policy Manual
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Assitant Intern To The City ManagerCity Of Burley Jun 2009 - Aug 2009Performance Management System, Salary survey and recommendations,
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Assistant To The City ManagerThe City Of Burley Jun 2007 - Sep 2007Budget, Administration
Lucas Handy Skills
Lucas Handy Education Details
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Brigham Young University Marriott School Of BusinessHuman Resources -
Brigham Young University - IdahoGeneral
Frequently Asked Questions about Lucas Handy
What company does Lucas Handy work for?
Lucas Handy works for Handy Optimal
What is Lucas Handy's role at the current company?
Lucas Handy's current role is Company Owner.
What is Lucas Handy's email address?
Lucas Handy's email address is lu****@****ail.com
What is Lucas Handy's direct phone number?
Lucas Handy's direct phone number is +120821*****
What schools did Lucas Handy attend?
Lucas Handy attended Brigham Young University Marriott School Of Business, Brigham Young University - Idaho.
What are some of Lucas Handy's interests?
Lucas Handy has interest in Boise State University, Exercise, Costa Rica, Home Improvement, I Love To Dance, Donor, Reading, Gourmet Cooking, Sports, Arts And Culture.
What skills is Lucas Handy known for?
Lucas Handy has skills like Management, Social Media, Leadership, Policy, Organizational Development, Public Speaking, Customer Service, Performance Management, Strategic Planning, Public Relations, Public Administration, Spanish.
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