Lucas Fonseca

Lucas Fonseca Email and Phone Number

Sr Manager, Product Marketing & Growth || Outcomes over Output ⚡ @ Daju
brazil
Lucas Fonseca's Location
Curitiba, Paraná, Brazil, Brazil
Lucas Fonseca's Contact Details

Lucas Fonseca personal email

n/a
About Lucas Fonseca

I'm a professional with an authentic leadership style. I like to create simple, clear strategies for the business "machine". I'm lucky enough to work on many projects in different markets, with brilliant people and one of the things I enjoy most is building and motivating high-performance teams. I’m accountable for the results. I orchestrate my team with: customer problems and company problems and explains the desired outcomes to achieve. I help large organizations as well as innovative startups achieve consistency, distinctiveness and clarity, always taking a hands-on approach to any project, with a 100% focus on outcomes.Currently my team has 25 and I lead a collaborative cross-functional squads that includes Product Management, Marketing, Loyalty, Payments, Data Science, Engineering, Research, and Operations to meet shared objectives and key results.I interface with IT, Supply Chain, Logistics, Compliance and Phygital Customer Experience

Lucas Fonseca's Current Company Details
Daju

Daju

View
Sr Manager, Product Marketing & Growth || Outcomes over Output ⚡
brazil
Website:
lojasdaju.com.br
Employees:
175
Lucas Fonseca Work Experience Details
  • Daju
    Marketing Manager
    Daju Feb 2023 - Present
    Curitiba, Paraná, Brazil
    > Synthesize consumer insights and industry perspectives on the consumer experience. Identify and prioritize customer needs by deeply understanding our consumers and how our solutions deliver value end-to-end, to build data-driven, useful insights to leverage our outcomes.> Helping to craft the Shared Rides roadmap, developing the positioning and messaging for new products, building go-to-market strategies, and owning the success of all products and features across the consumer.> Lead the creation of marketing campaigns across Brazil, guiding the development of creative and engaging content that our consumers need and want.> Spearhead experimentation plans across key channels and products. Collaborate closely with data science and marketing teams to build out roadmaps and testing strategies to drive growth through new surfaces.> Enhance product and marketing channels - test, iterate and measure impact campaigns have on awareness and adjust accordingly to optimize the outcomes and critical metrics.
    View
  • Lojas Daju
    Product Marketing Manager Lead
    Lojas Daju Nov 2022 - Present
    - Develop growth strategies across all major marketing channels;- Directly coordinate the team assigned to the project, being technically responsible for deliveries;- Provide solutions to optimize resources and maximize results in Phygital;- Map and automate customer journeys (activation and retention), considering all clusters;- Definitions of strategies for building a healthy relationship with clients, including: mapping key people and preparing materials for executive presentation (lessons learned, causes and effects, potential gains);- Construction of a schedule/matrix for project monitoring and management;- Data-driven decisions to assess project risks, identify opportunities for scope of work improvements, deliver high-quality solutions;- Coordinate the e-commerce operation and transition to Phygital;- BI of all digital activity performed, including technology, communications, business and results achieved for each campaign.
    View
  • Webs | We Build Sales
    Head Of Growth
    Webs | We Build Sales Jan 2020 - Jan 2023
    São Paulo, São Paulo, Brasil
    - Focus on the Webs - We Build Sales International Expansion markets.- Development of CRM and Business Strategies;- Strategy and implementation of multichannel campaigns to acquire Leads;- Optimization of Digital Marketing campaigns | Growth Hacking | CRO | Data Driven | CRM/Sales;- Marketing and Sales funnel performance reports, by channel;- Constant articulation with the Commercial area for continuous improvement of Sales efficiency;- Sharing test results with Marketing, Sales and Operations team;- Market research and bench with major market players.
    View
  • Casa Oito
    Director, Performance Strategy
    Casa Oito Sep 2009 - Jan 2020
    São Paulo, São Paulo, Brazil
    - Managing, planning, developing, and launching end-to-end digital strategies (email marketing, SEM, mobile, website, and social),- Crafting digital strategies with a laser focus on performance (setting, hitting metrics and KPIs),- Planning and managing digital performance,- Planning and managing media campaigns,- Planning and managing websites,- Planning and managing digital PRM and CRM (email nurturing and other channels),- Spotting opportunities for innovation or problem-solving to drive new business (cross-business),- Supporting sales and prospecting for new clients.Accounts: Sponsor Biz, Qualicorp, Medcel, SOS Mata Atlântica, Domino's Pizza.
    View

Lucas Fonseca Skills

Publicidade Publicidade Online Marketing Market Planning Marketing Communications Marketing Online Marketing Digital English Online Advertising Strategic Planning Marketing Strategy Direct Marketing Planning Online Marketing Planejamento De Mercado Microsoft Office Digital Performance Business Intelligence Seo Sem Google Analytics Google Adwords Ppc Marketing No Facebook Conversion Rate Optimization Power Bi Marketing Inbound Inbound Sales Sales Development Representative Adobe Photoshop Advertising Corporate Branding Illustrator Photoshop Indesign Wordpress Wacom Tablet Storytelling Adobe Illustrator Microsoft Powerpoint

Lucas Fonseca Education Details

Frequently Asked Questions about Lucas Fonseca

What company does Lucas Fonseca work for?

Lucas Fonseca works for Daju

What is Lucas Fonseca's role at the current company?

Lucas Fonseca's current role is Sr Manager, Product Marketing & Growth || Outcomes over Output ⚡.

What is Lucas Fonseca's email address?

Lucas Fonseca's email address is lu****@****.com.br

What is Lucas Fonseca's direct phone number?

Lucas Fonseca's direct phone number is +132321*****

What schools did Lucas Fonseca attend?

Lucas Fonseca attended Puc-Rs, Pucrs - Pontifícia Universidade Católica Do Rio Grande Do Sul, Universidade Estácio De Sá, Puc-Mg / Ces-Jf, Machado Sobrinho - Escola Técnica De Administração E Formação Gerencial - Sebrae.

What are some of Lucas Fonseca's interests?

Lucas Fonseca has interest in Branding, Publicidade, Politics, Design Gráfico, Education, Environment, Contatos Profissionais, Fornecedores, Science And Technology, Mídias.

What skills is Lucas Fonseca known for?

Lucas Fonseca has skills like Publicidade, Publicidade Online, Marketing, Market Planning, Marketing Communications, Marketing Online, Marketing Digital, English, Online Advertising, Strategic Planning, Marketing Strategy, Direct Marketing.

Who are Lucas Fonseca's colleagues?

Lucas Fonseca's colleagues are Joelma Martins Dos Santos Silva, Lucene Soares, Lourival Osik, Igor Ferreira, Kauana Marcal, Flavia Segatelli, Jean Carlos Ruivo.

Not the Lucas Fonseca you were looking for?

View similar profiles

Free Chrome Extension

Find emails, phones & company data instantly

Find verified emails from LinkedIn profiles
Get direct phone numbers & mobile contacts
Access company data & employee information
Works directly on LinkedIn - no copy/paste needed
Get Chrome Extension - Free

Aero Online

Your AI prospecting assistant

Download 750 million emails and 100 million phone numbers

Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.