Lucas Marques Borges Email & Phone Number

State Of São Paulo, Brazil

São Paulo, Brasil

General office management commanding 6 direct collaborators. Responsible for commercial management, marketing, supply chain relations, in addition to logistics and inventory management.Main achievements:Conquest of a portfolio with 8 rural producers highlighted at Brazilian haute cuisine at the first year of the project, obtaining strategic partnerships in the marketing of small producers.Achieving eight thousand logistics processes alto at the first year of operation.

São Paulo, São Paulo, Brazil

General commercial office management , leadering a team of 12 direct people, responsible for commercial management, marketing, logistics and inventory.Exponential and continuous increase in revenue throughout all the years i've been leading the project.Development and management of the POLI Artesanal project, a new business created in 2020 by the group as a commercial strategy to dilute their own logistics costs and increase commercial range and brand results for their dairy products… Show more General commercial office management , leadering a team of 12 direct people, responsible for commercial management, marketing, logistics and inventory.Exponential and continuous increase in revenue throughout all the years i've been leading the project.Development and management of the POLI Artesanal project, a new business created in 2020 by the group as a commercial strategy to dilute their own logistics costs and increase commercial range and brand results for their dairy products. The project offers commercial representation, storage and logistics services for other small producers diluting both logistics and commercial costs for all the chain and generating a win-win relationship between brands. By the and of 2022, I simultaneously coordinated 12 small producers at the commercial and logistcs portfolio.At this project I leadered the development of commercial, financial, tax and logistcs model, in addition to commercial pricing, trade market and processes for inventory control.At the end of 2022, the distributor's results corresponded to more than 40% of the total revenue of three of the twelve producers that made up the portfolio.At the non-profit organization, from 2017 to 2022 I represented Pardinho artesanal at the Caminho do Queijo Artesanal Paulista group (Association created by cheesemakers in order to promote small producers cheese consuption), holding events with record attendance and high representation in the Brazilian haute cuisine marketplace.300% increase in revenue at the last four years of my management. Show less

São Paulo, Brasil

Lead online and offline advertising campaigns for the group's livestock auctions and management of advertising and marketing agencies and teams.Main achievements: Creation and implementation of a strategic communication plan for the Fazenda Sant’Anna brand.Creation of campaigns for more than 10 brand auctions. Restructuring of the schedule of events at the Expozebu and Expogenética fairs in 2016, 2017 and 2018, adapting it to the new scenario of genetic improvement in the… Show more Lead online and offline advertising campaigns for the group's livestock auctions and management of advertising and marketing agencies and teams.Main achievements: Creation and implementation of a strategic communication plan for the Fazenda Sant’Anna brand.Creation of campaigns for more than 10 brand auctions. Restructuring of the schedule of events at the Expozebu and Expogenética fairs in 2016, 2017 and 2018, adapting it to the new scenario of genetic improvement in the country.Implementation of the first campaigns to capture online leads and qualify the sales funnel for farm auctions. Show less

São Paulo Area, Brazil

Assisting customer service and the management and execution of Cultural and Socio-Environmental Investment projects.Monitoring meetings and presenting reports.Hiring service providers and specialists in cultural and socio-environmental areas.Main achievements: Participation in the development of the selection process for the Natura Musical notice.Assisting the team at the restructuring process of the social education platform of the OMO, Unilever brand.Assisting Edelman… Show more Assisting customer service and the management and execution of Cultural and Socio-Environmental Investment projects.Monitoring meetings and presenting reports.Hiring service providers and specialists in cultural and socio-environmental areas.Main achievements: Participation in the development of the selection process for the Natura Musical notice.Assisting the team at the restructuring process of the social education platform of the OMO, Unilever brand.Assisting Edelman global team at the project for restructuring OMO global social program, for Unilever. Show less

São Paulo Area, Brazil

Assisting the Sponsorship Center and supporting Branding and Cultural and Socio-Environmental Investment projects for clients such as Petrobrás, Hyundai, Porto Seguro, Sulamérica, among others.Main achievements: Direct interface with the vice-presidency on projects for Odebrestch, Unilever and Natura. Leadering the development of an internal project to encourage entrepreneurship among junior employees with the theme of urban mobility, approved by senior management and presented to the… Show more Assisting the Sponsorship Center and supporting Branding and Cultural and Socio-Environmental Investment projects for clients such as Petrobrás, Hyundai, Porto Seguro, Sulamérica, among others.Main achievements: Direct interface with the vice-presidency on projects for Odebrestch, Unilever and Natura. Leadering the development of an internal project to encourage entrepreneurship among junior employees with the theme of urban mobility, approved by senior management and presented to the company Caloi. Show less

São Paulo Area, Brazil

Responsável pelo atendimento do Núcleo de Apoios e Patrocínios do cliente Natura.

Assistente de AtendimentoTrabalhei com a captação, recolhimento de briefing e reuniões estratégicas com clientes como: CRI Genética, Valmont, DuPont, Fazenda Sant'Anna, ABCZ, entre outros.

Sao Paulo

Monitoring and producing content for digital media, such as Facebook, LinkedIn, Twitter, website and email marketing.

Scientific research analyzing regional speech variants presented by television discourse and propaganda through the study of the series Carga Pesada, broadcast for Rede Globo from 2003 to 2007, reproducing the story of two truckers who drive accross the country living adventures and meeting people withing all Brazilian regions.

Bacharelado Em Comunicação Social, Relações Públicas

Activities and Societies: Associação Atlética Acadêmica Lupe Cotrim - Ecatlética Public Relations, Strategic Communications and Marketing

Especialista Em Agronegócios, Agribusiness/Agricultural Business Operations, 10

MBA em Agronegócios oferecido pela ESALQ/USP.

Branding