Responsável por planejar, monitorar e otimizar as estratégias de marketing digital, garantindo a eficiência e o alinhamento das campanhas com os objetivos de negócio.• Desenvolvimento de Planejamento Estratégico;• Análise de dados de campanhas e ações de mídia online e offline;• Elaboração de relatórios detalhados sobre a eficácia das estratégias;• Colaboração com o setor de Ecommerce para impulsionar resultados do site;• Desenvolvimento de Dashboards (Qlik Sense, Looker);• Acompanhamento de Performance e KPIs;• Análise de comportamento do consumidor (site e loja);• Criação, gerenciamento e otimização de campanhas de mídia online.

Data and marketing consultancy for national and international companies;• Understanding problems with the business area;• Agile Development, using Scrum methodologies;• Prototypes (Figma, Excel);• Data Mapping;• ETL (Pentaho, SSIS, SQL);• Dashboard Development (Power BI, Tableau, Data Studio);• Modeling, table relationships, M-Language and DAX;• Development of Indicators (KPIs e OKRs);• Homologation;• Gamification;• Paid Media Management (Meta Ads, Google Ads)• UI Designer (Figma, WordPress);

Marketing analyst (I increased qualified leads by 300% through inbound marketing)• Development of KPI's and OKR's indicators in the marketing sector;• Data analysis focused on the marketing sector;• Dashboard Development (Power BI, Looker);• Metrics tracking to optimize results;• Paid Media Management (Google Ads, Meta Ads);• Content creation for social media;• Creation of digital marketing strategies;• UI Designer (Figma, WordPress);• Filmmaking.

Co-Founder Partner on Apollo Marketing, da agência Apollo Marketing, working in the business area as well as in audiovisual productions, photography, graphic design and strategic planning.