Liangxing(Lucas) Ye Email & Phone Number

Shanghai City, China

• Owns product portfolio of RFID Tags and Labels and solutions targeting Industrial IoT end-users.
• Work out existing products and the company’s innovation roadmap
• Advocates for improvements to enhance product offerings and leads the planning, execution, and market launch of products.
• Formalizes and leads product development process, both in-house and through sourcing
• Leads market research and competitive intelligence, pro-actively supports sales, resellers, and partners with value propositions, differentiation, and product training.
• Manage annual pricing for products via price analysis and cost factors

Suzhou, China

• As Regional Product Manager, working with Global Product Manager to develop and execute strategic product and annual business plans targeting markets, industries and customers, to meet or exceed budget and profit.
• Develop and implement product life cycle management, road map and pricing with Global Product Manager
• Product owner for new product initiatives targeting the key customers, such as Ericsson, Huawei, Nokia, Datang, ZTE, Fujistu, etc.
• Develop and drive a new product through cross functional team including R&D, supply chain, sales&marketing, operation team, etc.
• Manage product line profitability through price analysis and cost reduction priorities
• Establish pricing strategies for customer negotiations including increasing share while maintaining or increasing profits on annual customer agreements

Suzhou, China

• Work with product management team and APAC regional sales team (APAC: Greater China, Southeast Asia, Australia, New Zealand, India, Korea and Japan) to define regional product requirements;
• Work with product marketing director on enterprise product lifecycle management for Asia market, including product launch, refresh, transition and end of life.
• Coordinate with product marketing director and marketing team to develop go-to-market strategy and marketing plan for product launch;
• Conduct the market, technology trend and competition analysis to maximize the product advantage of Plantronics;
• Present Plantronics vision and product solutions at product launch events, industry trade shows and partner events;
• Promote Plantronics Contextual Intelligence and innovation solutions, provided thought leadership to support business transformation, promote brand awareness and influence customer behaviour change;

Suzhou, China

• Responsible for enterprise and consumer product technical support for APAC region, including solution consulting, troubleshooting, root cause analysis, etc；
• Conduct product technical training to distributors and resellers;
• Handle telephone interface, written customer communications in the form of email and web-chat in support of pre-sale and post-sale customer inquiries.

Shanghai

• Lead a team (2 technical support engineers, 1 service operation specialist) responsible for customer service of PENTAX digital camera in China;
• Establish operation procedures and optimize work process;
• Conduct product technical training to sales team;
• Discuss with PENTAX service department to determine service support policy;
• Schedule repair and spare order plan monthly;
• Evaluate and control operation cost.

Suzhou, Jiangsu, China

• Responsible for technical support of BenQ digital camera and LCD-TV product line;
• Conduct new products function and performance tests and provide feedback and suggestions to product manager and engineering team before product release;
• Provide product training for sales, channels and customer service team;
• Responsible for product technical analysis & resolutions for complicated technical issues.

Master Of Business Administration - Mba, Marketing/Marketing Management, General

Bachelor, Physics