/ Experienced Industry▪ F&B, FMCG, Hospitality, Mobility, Stationary, IT/Platform, Insurance/Finance, B2B/ Experienced Scope of Work▪ Brand Audit (including Analysis on client's business, brand and industry / Quantitative and qualitative consumer survey / Brand strategy workshop, etc.)▪ Brand strategy and brand identity development▪ Company name, vision and mission development▪ Brand name (both domestic and global), slogan and story development▪ Medium and long term brand communication roadmap and activating idea development

- Operated digital marketing plan on Zipoom application service, including promotional events, and advertisements such as search ads and display ads- Analyzed customer decision funnel both on application (online) service and offline service- Designed customer experience funnel and touch points, and established customer service process in New Business (realtor service) task force team- Designed brand experience and customer experience plan, and participated in Branding task force team

- Supported preparing and operating monthly seminar and yearly networking event for member companies that have US branch in New York- Assisted overall office works of secretariat and administrative works of the affiliated organization 'Korean Educational Institute'