Graphic and UX/UI Designer specializing in creating engaging digital experiences and enhancing user journeys. I design a wide range of materials, including collateral, digital assets, and newsletters, ensuring cohesive and impactful brand representation across all channels. Additionally, I conduct in-depth website analyses to identify areas for improvement and propose actionable solutions that elevate both user experience and business goals.I work on designing new web pages and optimizing existing ones, focusing on usability and visual appeal. With a strong foundation in both graphic design and UX/UI, I bring a well-rounded approach to every project, balancing creativity with functionality.

Transformo ideas en experiencias visuales, buscando el equilibrio entre la estética y la funcionalidad

Branding and visual concepts especist. Check my work at www.lucialopez.nl

- Labels graphic designer- Preparing files to print with HP INDIGO- Community manager

Graphic designer and pre-press. - Designing logos and banners - Working with inkjet and cutting plotters - Working with a laser machine (cutting acrylic, wood, and other materials to do banners) - Labeling (Placing vinyl in shop windows, vans, cars...)