Luciana Bruni Email & Phone Number

São Paulo, Brasil

São Paulo, Brasil

Atividades de Revenue Assurance;Fechamentos internacionais;Adquirências;SQL e R.

São Paulo, Brasil

Projetos envolvendo Garantia de Receita;Projetos estruturantes, P&S,Apresentações;Power BI;SQL

São Paulo, Brasil

Especialista em análises de Pricing, simuladores. Sales Planning.• Captura com uma melhor gestão de descontos;• Análises e aprovações de Simuladores de preços;• Lista de Preços (upload);• Controles e gestão de TFI, Verba Extra;• Validação de ROFO;• Ponto focal da área Comercial, como recurso de Pricing• Fazer a análise diária das negociações de vendas, garantindo a aderência à política comercial e às tabelas de preços pré-definidas e reportando informações de gestão financeira às equipes de liderança;• Gerenciar a criação de preços de produtos;• Realizar a gestão estratégica de pricing, por canal e categoria;• Realizar a gestão da ferramenta de simulação de vendas e suas interações com as decisões comerciais da empresa;• Gerenciar do processo de planejamento financeiro do S&OP;• Liderar a definição de política comercial, de relatividade de preço entre canais e preço de novos produtos, construindo price waterfall por cliente e fazendo a medição de elasticidade de produtos;• Realizar análise de dispersão e de competitividade de preço vs. top offenders;• Identificar oportunidades de melhoria de margem de vendas e propor soluções.

São Paulo, São Paulo, Brasil

Detecções de Fraude, monitoramento. Gestão de Fraude.Mapeamento de processos, identificação, monitoramento e execução de testes de controles. Relatórios analíticos e gerenciais sobre riscos de fraude, testes, gaps de controles, incidentes, planos de ação/remediação, conclusões e apresentações.Acompanhamento da implementação de planos de ação de correção/remediação e de indicadores.Definição de Planos de Monitoramento & Testes e de revisão de procedimentos.Revisão de políticas e procedimentos.

São Paulo

Construction of executive presentations with information about opportunities;Conduct the survey, modeling and analysis of data and KPI's according to business demands and decision-making;Analysis of reports that contribute to strategic decision making;Recommend actions after analysis to mitigate risks and process improvements;Revenue Assurance Processes:Detection: understanding of processes; Correction: correcting or updating data whether systemic or not;Prevention: ensuring that processes are synchronized or that they have a routine for the same purpose;Controls: enrichment from various sources, providing a unique intelligence base;Active participation in analyzes involving potential cost reduction (in any result lines);Critical view;Engagement and contribution with initiatives among the Operations teams;Support to improvement processes and rule creation;Conducting other analyzes and studies that result in cost reduction;Clarity in technical communications (diagnosis and recommendations);Discussion and Proposition of solutions.

São Paulo

Use of data analysis and quality methods focused on identifying opportunities for process improvement that will improve results, revenues and cash flows without impacting demand;• Detection, Correction and Prevention, of controls or processes;• Detection, Monitoring, Summarization, Audit (compliance), Investigation, Information Correction, Correction Process, People Correction, Technology Correction; Prevention Process, Synchronization, Integrity Check;• KPI's analysis, databases;• Interaction with the Marketing, Billing, Audit and Sales areas;• Participation in committees with Finance, Audit, Control and Management areas.

São Paulo

Management and follow-up of Movel's treadmill for 3 years initially in the Companies segment (Government and Private), currently I assume the management of the B2B Corporate segment. Third team management with approximately 35 people working in regional in SP and outside SP. Interaction with the areas of processing, credit, fraud, Escalation IT and Logistics. Analysis and recommendations for sales in the Commercial area, Pricing analysis, loss review, interpersonal relationships with other areas such as CDG (Control and Financial Management), Products (Fixed Voice, Data and Mobile). Analysis of simulators based on commercial negotiations. Attention to the Commercial Directorate of negotiations of companies in the branches of services, industries, commerce, outsourcing, financial. Acting for 3 years in the area of ​​Mobile Commercial Support, with follow-up in all stages of the chain, interface with the areas of Processing, Credit, Fraud and Logistics carried out through the portfolio service of the PJ (Large Clients) . Monitoring and delivery of devices (mobile phones and chips and M2M) and means of payments.

São Paulo Area, Brazil

Team and business development in large accounts;Credit policies;Pricing and financial analysis of telecom products (fixed, voice, mobile and Outsourcing and IT), EBTIDA, IRR, NPV, Gross and Net Margin;- Financial analysis, pricing and IT solutions with partners (CISCO, HP, HUAWEI etc);- Corporate billing analyst for all clients in the B2B segment.Indicator management.Control and management;- Followed the P&L of the B2B segment;-Commercial partnerships;- Dashboard;- CAPEX and OPEX projections- Negotiation of leads and management of the existing customer base (B2B);- Preparation of projections and monitoring of indicators related to segments (revenue, sales volume, CHURN, ARPU, sales mix);- Construction of the budget and annual forercast in revenue and expenses of the B2B segment; - Responsible for preparing and distributing targets for each of the commercial channels;- Preparation and analysis of management reports and presentations;- Analysis of the origin and components of the recipe;- Weekly presentations of segment results for DeshBoard;-Participation in committees for the modeling and development of products (Telecom) for the final customer, RFP (private customers) and Public Notices for the public segment.- Commercial proposals, pricing, Business Models;-Management of Suppliers and Agencies;-Management presentations;- Elaboration and strategy in the development of promotional materials and campaigns in online and offline media;- Conducted market research and consumer behavior analysis to meet customer needs and create new products or services.• Pricing analysis;• Leading the pricing process, generating and maintaining tables that will be communicated to the sales force and integrated into the ERP;• Analysis of the performance of Realized Prices versus the Current Policy in the various sales channels in the domestic market;

São Paulo Area, Brazil

Participation in Revenue Assurance committees (including Product areas, billing, Revenue Assurance, Fraud and Commercial area); Responsible for the management of the operation that performs the billing related to the connectivity services (Data) carried out in the SAP System (SD). Recurrent control of active plant X billed. Key resource in the RA (Revenue Assurance) process. Revenue recovery in the B2B segment. Retained Project - Reduction of retained billing of R $ 9 billion, with reduction to R $ 900 MM after 12 months. Relationship between areas with the areas of CRM, RA, Commercial Managers, Products PJ. Using SAP (SD, MM).

São Paulo Area, Brazil

• Conduct Revenue Assurance projects, manage and communicate its performance to stakeholders (board and customer).•Create and promote schedule management to ensure project execution and completion.•Manage project costs and resources, estimating and controlling budgets as planned.•Alignment and management of a multidisciplinary team;• Project focal point and do all management documentation (Dashboards, schedule, risk map, status report, project plan, scope change proposal, etc).• Participation in client meetings, as well as generating project status reports for them.•Manage the project scope, defining, verifying and controlling its scope, to ensure that it is successfully completed.

São Paulo E Região, Brasil

•Planejamento, estratégia e gerenciamento da carteira de clientes, de forma a estimulá-los a usarem o seu potencial de compras, oferecendo e negociando os produtos e soluções baseados no portfólio de serviços; Capital de Giro, Financiamentos, Crédito imobiliário, Consórcio, Folha de Pagamento, Pagamento a Fornecedores, Meios de Pagamentos etc;•Manter e aumentar a sua receita, trabalhando com foco no resultado, atendendo as metas estabelecidas; •Ampliar o relacionamento junto às diversas áreas dos clientes;•Prospectar, apresentar propostas, negociar e internalizar as solicitações dos clientes;•Gerenciar e acompanhar as demandas dos clientes junto as demais áreas da empresa.•Meios de Pagamentos (GETNET);

Gestão Estratégica Com Ênfase Em Mkt - Pós Graduação, Marketing

Activities and Societies: Business Environment Analysis, Leadership and Team Management, Strategic Marketing Innovation Management.

3 - Week Course In The Esl Part-Time Program, Ensino De Inglês Como Segundo Idioma

Bachelor Of Business Administration, Administração De Empresas

Inglês Intermediário - Cursando