With more than 3 years of experience in the development of innovative projects in the business incubator, Phiros; He led more than 12 projects in Germany, Costa Rica, India, Korea and Spain. My areas of specialization are related to: - The resolution of complex challenges through technology. - Team leadership towards achieving objectives, also using agile methodologies. - The organization of teams through online work platforms. - The design and execution of digital marketing strategies. - The management of brand communication and branding in companies with a B2C or B2B focus. - The development of team knowledge generation strategies. I currently serve as Product Manager at ForLives, a company that specializes in Live and Video Commerce that transforms the purchasing experience of brands, of which I am also a co-founder. In it, we provide e-commerce media through a SAAS to develop live and video entertainment experiences that allow them to: - Connect with their target audience on a deeper level. - Improve product knowledge among potential customers. - Generate trust and loyalty, as well as a feeling of belonging to the brand. - Increase sales organically and at a lower cost than with paid traffic. - Generate impulse sales, prioritizing urgency that leads to immediate action.