Reporting to Marketing and Growth Superintendent. Responsible for identifying and defining customer groups to direct commercial and marketing strategies. Team management with 8 people.- Leadership in the construction of the value proposition strategy for priority audiences, ensuring a personalized and effective approach to meet the specific needs of each segment.- Conducting the definition of performance metrics and commercial strategy for the segments, resulting in better monitoring of… Show more Reporting to Marketing and Growth Superintendent. Responsible for identifying and defining customer groups to direct commercial and marketing strategies. Team management with 8 people.- Leadership in the construction of the value proposition strategy for priority audiences, ensuring a personalized and effective approach to meet the specific needs of each segment.- Conducting the definition of performance metrics and commercial strategy for the segments, resulting in better monitoring of sales performance and increased operational efficiency.- Restructuring of users' Principality (loyalty) strategy with the bank, repositioning management objectives for each segment.- Repositioning the product and service offering strategy, directing CRM actions to the needs of each consumer profile, based on mapping consumers' journeys, pains and needs. Show less

Reporting to CRM and Experience Superintendent. Situational leadership of strategic challenges to accelerate Digital Transformation and change the core banking technology.- Leadership of the OKR (Objective and Key Result) of the digital transformation commercial strategy, working to identify growth barriers and reprioritize the development of product items.- Development of the loyalty strategy and integration with market place to exchange points. Reprioritization of product development… Show more Reporting to CRM and Experience Superintendent. Situational leadership of strategic challenges to accelerate Digital Transformation and change the core banking technology.- Leadership of the OKR (Objective and Key Result) of the digital transformation commercial strategy, working to identify growth barriers and reprioritize the development of product items.- Development of the loyalty strategy and integration with market place to exchange points. Reprioritization of product development items according to the new strategic positioning.- Repositioning the digital account strategy, redirecting the development team's efforts towards actions to capture results and qualify the management environment. Show less

Reporting to Strategy Manager. Specialist on the strategy team, assuming leadership of the area's main projects and initiatives.- Leadership of three corporate strategy construction and review processes, directing different areas and companies of Sicredi towards the directions defined for each strategic cycle.- Deployment and construction of corporate strategy in numerous Sicredi cooperatives across the country.- Guidance of product and business teams to build the value proposition… Show more Reporting to Strategy Manager. Specialist on the strategy team, assuming leadership of the area's main projects and initiatives.- Leadership of three corporate strategy construction and review processes, directing different areas and companies of Sicredi towards the directions defined for each strategic cycle.- Deployment and construction of corporate strategy in numerous Sicredi cooperatives across the country.- Guidance of product and business teams to build the value proposition by consumer segment, redirecting organizational priorities to customer needs. Show less

Reporting to the Strategy, PMO and Processes Superintendent. Functional leader of the Organizational Structure and Governance team. Functional management of 3 people.- Preparation of the organizational analysis and restructuring proposal for the bank, redefining the roles and responsibilities of all areas and optimizing the structure design.- Redesign of cooperative structures, improving the effectiveness of governance, quality of management and performance of business and operations… Show more Reporting to the Strategy, PMO and Processes Superintendent. Functional leader of the Organizational Structure and Governance team. Functional management of 3 people.- Preparation of the organizational analysis and restructuring proposal for the bank, redefining the roles and responsibilities of all areas and optimizing the structure design.- Redesign of cooperative structures, improving the effectiveness of governance, quality of management and performance of business and operations teams Show less

Reporting to the HR Superintendent. Responsible for implementing the compensation policy. Company representative in union collective agreement negotiations. Team management with 4 people.- Definition and implementation of the total compensation policy for Sicredi companies.- Development of the system, rules and operationalization of the measurement strategy, budget, operations and payment of variable remuneration for CLT employees, executives and statutory directors.- Implementation… Show more Reporting to the HR Superintendent. Responsible for implementing the compensation policy. Company representative in union collective agreement negotiations. Team management with 4 people.- Definition and implementation of the total compensation policy for Sicredi companies.- Development of the system, rules and operationalization of the measurement strategy, budget, operations and payment of variable remuneration for CLT employees, executives and statutory directors.- Implementation of the performance and skills assessment process and system. Show less

Participation in Organizational and Process Restructuring projects, Routine Management, Matrix Management of Expenses and Revenues, working in planning, implementation and monitoring project fase.- Process redesign, construction of implementation plans and monitoring execution and KPI governance.- Use of PDCA routine management methodology to analyze problems and results to identify the causes and guide results-based actions for customers.- Work on projects for the following clients… Show more Participation in Organizational and Process Restructuring projects, Routine Management, Matrix Management of Expenses and Revenues, working in planning, implementation and monitoring project fase.- Process redesign, construction of implementation plans and monitoring execution and KPI governance.- Use of PDCA routine management methodology to analyze problems and results to identify the causes and guide results-based actions for customers.- Work on projects for the following clients Fast Shop, Itaú-Unibanco and Ministry of Justice Show less

- Structuring HR processes to implement SAP with teams from the United States and Ukraine.- Design and implementation of the Compensation Policy and 360° Performance Assessment.- Design of HR policies and procedures to adapt the company to SOX and international audit.