Lucie Li Email & Phone Number

Ontario, Canada

As the founder of this company, I utilise my knowledge on the Toronto market environment to obtain more targeted clients with a lower advertising fee, driving the belief that developing 5G technology is an opportunity to promote a new form of digital advertising.My successes: ✓ Recognizing marketing opportunities within the Toronto area, finding the SMEs and figuring out if there is a market for the 5G/4G digital advertising machine✓ Creating a 5G/4G ad machine with an… Show more As the founder of this company, I utilise my knowledge on the Toronto market environment to obtain more targeted clients with a lower advertising fee, driving the belief that developing 5G technology is an opportunity to promote a new form of digital advertising.My successes: ✓ Recognizing marketing opportunities within the Toronto area, finding the SMEs and figuring out if there is a market for the 5G/4G digital advertising machine✓ Creating a 5G/4G ad machine with an app-based management system that uses 5G technology to support small businesses to conduct low-cost, remote self-control and creative promotion✓ Building a high-performance team and collaborating closely with the BP writer to develop a business plan✓ Managing the product development of both software and hardware✓ Creating the early marketing and promotional strategy and attracting investors Show less

Beijing, China

In this position, I applied vast public relations, branding and marketing expertise, along with an abundance of key contacts, to freelance from home and allow for more time to spend with my family.My successes: ✓ Created original marketing communications, public relations, branding, and digital media plans for clients, including strategy, goals and tactics✓ Built strategic relationships with VIP customers and influential media✓ Utilised my network of high-level Chinese… Show more In this position, I applied vast public relations, branding and marketing expertise, along with an abundance of key contacts, to freelance from home and allow for more time to spend with my family.My successes: ✓ Created original marketing communications, public relations, branding, and digital media plans for clients, including strategy, goals and tactics✓ Built strategic relationships with VIP customers and influential media✓ Utilised my network of high-level Chinese media contacts to develop strong client relationships with print, broadcast and online media✓ Measured and reported on all digital marketing campaigns and monitored PR results for quarterly client updates✓ Came up with content for client press releases, articles and keynote presentations and coordinated promotional events and activities✓ Developed digital marketing campaigns, utilised SEO/SEM, and managed social media platforms Show less

Beijing, China

In this role I led the marketing department, came up with creative marketing strategies, activities and brand building, and controlled public relations maintenance.My successes: ✓ Developed professional relationships with key industry players, agencies and vendors and built cooperation models with major international brands, including Dunhill Tobacco, Davidoff, S.T. Dupont, and Shangri-La and Regent Hotels✓ Created and promoted the product brands Ligero Pipe and Cigar and… Show more In this role I led the marketing department, came up with creative marketing strategies, activities and brand building, and controlled public relations maintenance.My successes: ✓ Developed professional relationships with key industry players, agencies and vendors and built cooperation models with major international brands, including Dunhill Tobacco, Davidoff, S.T. Dupont, and Shangri-La and Regent Hotels✓ Created and promoted the product brands Ligero Pipe and Cigar and led the marketing team through the development for the CRM client management system✓ Analyzed consumer behaviours and adjusted advertising campaigns accordingly Show less

Tourism And Travel Services Management

Bachelor'S Degree, French Language And Culture