Lucie Mikšovská

Lucie Mikšovská Email and Phone Number

Head of Marketing @ CONTERA
Prague, Czechia
Lucie Mikšovská's Location
Prague, Czechia, Czech Republic
Lucie Mikšovská's Contact Details

Lucie Mikšovská work email

Lucie Mikšovská personal email

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About Lucie Mikšovská

Experienced marketing professional with focus on extensive marketing strategies and operation of Central European Retail projects. Passion for Shopping centre marketing caused over 8 years and very intense marketing career, that is built on theoretical knowledge, as well as on professional Real Estate experience from Fashion and Family oriented Shopping Centers across the Czech Republic. As part of the Crisis management team there is an appropriate communication mix set-up and effective budget preparation and redistribution to offer. Briefing and communication with PR and marketing agencies is matter of course. Thanks to the voluntary participation and gained awards in Retail Marketing competitions launched by well known brands and agencies, a broad outlook was build in brand management and marketing communication.

Lucie Mikšovská's Current Company Details
CONTERA

Contera

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Head of Marketing
Prague, Czechia
Website:
contera.cz
Employees:
31
Lucie Mikšovská Work Experience Details
  • Contera
    Head Of Marketing
    Contera
    Prague, Czechia
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  • Cushman & Wakefield
    Head Of Marketing, Retail Asset Services
    Cushman & Wakefield Jul 2018 - Apr 2023
    Prague, The Capital, Czech Republic
    Head of Marketing leading a group of 14 marketing managers of our shopping centers portfolioResponsibility from the market research to the complete MK strategy and brand identity included for each SCSetting up mission, vision and goals of the SC brandMentoring, leading, bringing up new marketers, sharing experience among all MMBudgeting, controling, tendering, evaluationPreparation and presentation offers for tenders for new SC administrationPart of the management of reconstruction and extension
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  • Cushman & Wakefield
    Marketing Manager Of Sc Quadrio
    Cushman & Wakefield Jul 2016 - Jun 2018
    Prague, The Capital, Czech Republic
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  • Manhattan Real Estate Management S.R.O.
    Marketing Coordinator Of Atrium Palác Pardubice
    Manhattan Real Estate Management S.R.O. Jul 2015 - Jun 2016
    District Pardubice, Czech Republic
     Preparation and implementation of attractive marketing strategy and proper positioning of the SC Establishing, monthly and quarterly monitoring, allocation of annual marketing budget Preparation and implementation of fashion and family oriented marketing activities (quarterly campaigns, monthly interactive exhibitions, one-day events, fashion shows, consumer competitions, collaboration with external organizations, local community and press. Creating the optimal communication mix for marketing activities Communication with tenants, brands, suppliers, agencies and PR group Digital strategy (Social media, web page, applications, in-mall advertising) Monitoring of the competition (CZ & SK market) Input and evaluation of customer behavior surveys – setting appropriate targets
  • Cbre
    Marketing Coordinator Of Sc Futurum Hk
    Cbre Dec 2012 - Jun 2015
    District Hradec Kralove, Czech Republic
     Preparation and execution of the marketing strategy of the shopping center, including active research and market positioning.  Preparation and control of the budget, the result analysis and their presentations. Preparation and implementation of marketing activities such as. Consumer competitions, exhibitions and one-day events, magazine, etc... Creating the communication and media mix. Communication with tenants and suppliers. Creating the motivational program for the tenant’s staff. Training colleagues in marketing. Supervision and Crisis management of marketing projects SC Gallery Teplice and opening of SC Frýda.
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  • Barevny Svet Jazyku
    Lecturer
    Barevny Svet Jazyku Sep 2009 - Nov 2012
    Prague, The Capital, Czech Republic
    Being the lecturer taught me a lot in communication and working with people. Every person needs individual approach. Finding the right way how to change the "boring and necessary" studying perception in to the entertaining and useful thing was the goal number one especially in working with kids.
  • Rybi Basta
    Manager Of The Restaurant
    Rybi Basta Jun 2008 - Aug 2008
    District Nachod, Czech Republic
    If you wanted to have great grilled fish, the first choice was summer restaurant Rybí bašta. Simple concept based on grilled fresh fish. As a manager I was responsible for the functioning of the whole entire restaurant operation includes ordering the material, grill the fish, serving the costumers, creating new services for costumers, managing the staff, etc. In spite of done many mistakes, being the manager taught me much more.
  • Rybi Basta
    Restaurant Manager
    Rybi Basta Jun 2007 - Aug 2008
    >Summer 2007 - 2008Manager of functioning, training of new employees, waitress, sale products to costumers, preparing food> 2006-2008 Avon Cosmetics Náchod, CRDealerDirect sale of cosmetic products, passing trainings and seminars

Lucie Mikšovská Skills

Marketing Communications Marketing Social Media Sales Microsoft Office Marketing Strategy Market Research Retail Product Development Negotiation Management Teamwork Online Marketing Advertising Online Advertising Social Media Marketing Digital Marketing Event Management Business Strategy Microsoft Excel

Lucie Mikšovská Education Details

Frequently Asked Questions about Lucie Mikšovská

What company does Lucie Mikšovská work for?

Lucie Mikšovská works for Contera

What is Lucie Mikšovská's role at the current company?

Lucie Mikšovská's current role is Head of Marketing.

What is Lucie Mikšovská's email address?

Lucie Mikšovská's email address is lu****@****znam.cz

What schools did Lucie Mikšovská attend?

Lucie Mikšovská attended University Of Economics, Prague, University Of Economics, Prague, Jiráskovo Gymnázium Náchod.

What are some of Lucie Mikšovská's interests?

Lucie Mikšovská has interest in Skiing, Travelling, Basketball, Cooking And Baking, Golf.

What skills is Lucie Mikšovská known for?

Lucie Mikšovská has skills like Marketing Communications, Marketing, Social Media, Sales, Microsoft Office, Marketing Strategy, Market Research, Retail, Product Development, Negotiation, Management, Teamwork.

Who are Lucie Mikšovská's colleagues?

Lucie Mikšovská's colleagues are Peter Tresa, Livine Hamdanieh, Jitka Neuzilova, Martina Amalu, František Nešpor, Martin Budina, Tomáš Gurtler.

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