Lucile Merra - Phd Email & Phone Number

Paris, Fr

Barcelona

Eureka Time is a consulting firm, created in 2008, Qualiopi certified.Our Mission: Crafting Impactful Marketing and Digital Strategies to Elevate Brand Awareness and Drive Business Growth.- Lead Generation: Inbound marketing, automation, CRM.- Digital Marketing: Social Media, SEO, SEA, paid, web, app.- Content: expert content, study, webinar, CSR report, conference, event.Need to speed up marketing? Let’s talk about it: https://meet.brevo.com/eureka-timeSectors & references:- B2B & Services: Orange Bank, Allianz GI, Red-on-Line, Vinci Immobilier, Colliers.- Love Brands: IKEA, Renault, L’Oréal, Aubade.- Media & Culture: Le Point, INA National Audiovisual Institute, BnF.- Society & Impact: Eat Move Program (INPES), Promotion of the Social and Solidarity Economy (ESS), The Abbé Pierre Foundation.

Barcelona

Trainpair is a digital learning platform created to facilitate the acquisition of digital skills. Developed on a SaaS and B2B2C model, Trainpair.com allows live training to be carried out by videoconference.

Paris Sorbonne

Scientific research on social media and engagement: user behaviors.As part of a Doctorate in Sociology at the Sorbonne, I wrote and defended my thesis entitled:"For a sociology of social media, Internet and the media revolution: interactions and new media."​ published and available on this following link: http://buff.ly/1MhaC7LThis R&D work allowed me to develop: - in-depth knowledge of new media and influence mechanisms.- a detailed understanding of user behavior and online communities.- innovative research methods adapted to social media.Keywords: Internet, social media, sociology, new media, social networks, users, UX, community, opinion, influence, engagement.My current research focuses on the future of work, employment and artificial intelligence and societal transformations.

Paris, Lyon

Design of teaching modules: lectures and tutorials.Business School: EM Lyon, IIM, IPAG.Communication schools: CELSA - Sorbonne Paris IV, EFAP, etc.Courses: - Sociology of the Internet and social networks.- Brand strategy, e-reputation, communication 2.0.- Innovation and foresight.

Laser Group

Consulting in relational marketing and CRM:- Recommendation of animation and loyalty plan,- Launch of relationship marketing programs,- Creation of 360° communication supports.

Paris

Advertising agency - Robison - BBDO Group Clients: Longchamp, Simone Pérèle, Smart, Arval Media: Press, Publishing, Display, Internet, Direct Marketing. - Strategic planning and recommendations. - Briefing of creative teams and organization of filming, photoshoots, production. - Campaign management and coordination of creative/media/supplier teams.

Doctorat De Sociologie - Phd In Sociology - La Sorbonne, Mention Très Honorable

Titre de ma thèse : Pour une sociologie des médias sociaux. Internet et la révolution médiatique : nouveaux médias et interactions. Thèse.

Dess - Master 2, Stratégie De Communication Internationale., Majeure De Promo

Mémoire : Le luxe une stratégie de communication élitiste pour séduire le grand public ?

Esc, Business School - International Program

Spécialisation en Marketing et Ressources Humaines. Semestres d'études et stages à l'étranger en Allemagne et en Angleterre.

Master 2 (M2), Business

Master 1 (M1), Marketing International.