Sandy Riopel Email & Phone Number

Phoenix, Az, Us

As a YouTube influencer with over 26k subscribers, I provided daily videos to help people heal themselves through “self-love” concepts. The channel provided me with the opportunity to market niche products to the audience through a worldwide network.RESPONSIBILITIES• Produced videos live using OBS Studio and Stream Yard technologies.• Produced short and long form videos to include graphics, photography, audio & video.• Created intro/outro videos using DaVinci Resolve for postproduction work.• Created keyword titles, thumbnail artwork using Tube Buddy/Chat GPT/Midjourney• Write copy for all videos and distributed them to Instagram, Facebook, Twitter, Spotify, Amazon Audible, iHeartRadio, Google Podcast, YouTube Podcast, Spotify, Kindle Direct Publishing• SEO optimized videos/copywriting for blogs and social media posts such as Instagram reels, Instagram square post, Instagram story, Facebook post• Created a sales funnel to point traffic to the website for higher ticket sales.• Promoted services and products through 3rd party websites/social pages.

Built the brand identity for FOXY TEA, an online e-commerce company with a focus on products and recipes creating value, connection and trust in the brand by putting the needs of the consumer first. The goal is to generate high traffic to produce sales or ad revenue. (Current ongoing project)RESPONSIBILITIES• Market research on current trends and used the data to create campaign strategies• Researched concepts for the copywriter to create blog articles for product SEO• Managed team members for improved SEO via social media, backlinks, websites, website optimization and paid advertising• Created brand awareness with product launches using print & digital media with focus on video production• Collected email subscriptions from Facebook campaigns for email marketing• Targeted specific campaigns according to subscriber groups• Use sales data, traffic sources, impressions/leads from 3rd party platforms to make decisions on marketing plans.• Directed, designed, and optimized videos to convert traffic to sales.• Promoted sales/impressions through affiliate sites to expand market reach• Photographed and edited product images for e-commerce/ads/collateral

Ahmedabad, Gujarat, In

As founder of LUCKI MEDIA, I am currently serving as the executive and creative director and delegate corporate responsibilities to my programmer, who is now serving as CEO of the company and he will resign his duties as CEO at the end of 2024. If he is using me as a liason please contact me, we are no longer doing business together as i intend to hire an all American team by 2025, and will dissolve the india team permanently by 2025.Setting overall creative direction for the development team by defining project requirements, designing product concepts, lead the development team through the creative/functional process and deliver the product with client satisfaction.RESPONSIBILITIES• Collaborated with the client/stakeholder to gain information through a creative brief and defining project expectations (budget/resources)• Led projects from concept to final approval, maintaining consistent brand integrity throughout by creating wireframes or prototypes through research and information gathering.• Produced a wide range of digital assets including email campaigns, social graphics, animations, type treatments, video graphics, and infographics.• Aligned digital creative strategy with brand vision and marketing programs in partnership with cross-functional teams.• Managed multiple projects for improved SEO via social media, backlinks, websites, and paid advertising.• Lead the team for A/B testing for optimal performance.• Organized projects with on-time project tracking with stakeholder approval and managed internal databases for design, copy, conceptual art and research for internal storage and indexing.• Groomed team leaders to lead projects and other staff members by offering instruction/guidance for company growth and scalability.• Follow up with the client/stakeholder for feedback from their experience and to offer more services/products for long-term business relationships.

Personal beauty care product manufacturer of bath bombs, bath salts, body scrubs, body butters, hand lotions, fragrances, candles and gift sets. All products were developed from the ground up with custom formulations to suit the needs of the consumer. From product research, production, product packaging/branding, and user experience, SMI products target niche consumers with 70% return of repeat customers with vegan options using all natural, organic ingredients. Conscious aware of post-consumerism using recyclable materials. In efforts to help all man-kind, every purchase goes towards planting a tree with ONETREEPLANTED.ORG.RESPONSIBILITIES• Research and develop formulations in beauty and bath products• Brand identity and design product labels, packaging, marketing materials• Photograph & edit products for e-commerce or advertisements• Monitor sales traffic from multiple sources using Google Analytics• Product research using EverBee for Etsy• Create sales campaigns timed for holidays or other events• Update e-commerce website with new/existing products, banner graphics

Portland, Oregon, Us

Created assets for the bank’s rebrand and helped shape the visual identity for the business and its affiliates.RESPONSIBILITIES•Helped re-designed the corporate brand and style guide.•Designed brand identity materials for print and digital applications such as social media, websites, fillable forms, signage, postcards, booth designs, awards and PPT Presentations.•Designed logo concepts for a charitable organization within the network.•Worked with InDesign, Photoshop, and Illustrator for mockups and layouts.•Designed SWAG products for the company store.

Huntsville, Alabama, Us

As a Senior Graphic Artist for DL courseware (distance-learning), I produced custom flash animations for JFKSWC (John F. Kennedy Special Warfare Center and School) for special forces. The position allowed me to oversee a team that was behind schedule on a legacy project, and successfully completed the entire project within a few months of being on-boarded.RESPONSIBILITIES· Create flash animations for each module in the course using Flash/.asp· Create custom graphics for 2d animations· Utilized animations from the 3d animation team for flash animation· Synchronized English and foreign languages to flash animation scenes on timeline animations· Produced video intros using Adobe After Effects· Created poster graphics for the client for each courseware developed· Led the design team for Terrorist Awareness Course (TAC) into completion with client satisfaction· Coordinated with SME (subject-matter experts) on course materials and found security issues with sensitive intelligence data.· Understanding special operations details to create realistic scenarios for 18E, 18C, 37F (Psychological Operations), S7 (Simulation Course)

Before getting my degree, I was self-employed and created flash animated websites and graphic designs as a budding web developer. My first major contract was with DENTAC, a dental clinic for US ARMY. Other clients were from New York City, Los Angeles, Portland, and St. Maarten.

Certification, Digital Product Management

Bachelor Of Arts - Ba, Computer Graphics

Diploma