Luckson Mulako Sikananu Email & Phone Number

Amsterdam, Nh, Nl

Lusaka, Lusaka Province, Zambia

Provided strategic communications consulting to support the development and execution of corporate and sustainability-focused campaigns. Worked closely with clients to create tailored messaging that aligned with both business objectives and corporate social responsibility initiatives. Developed media strategies, managed public relations efforts, and coordinated stakeholder engagement to enhance brand visibility and promote organizational goals. Ensured all communication initiatives were designed to support business growth while also addressing key sustainability concerns.Key Achievements:Delivered communications strategies that balanced business growth objectives with the promotion of sustainability efforts, enhancing brand reputation.Successfully developed and implemented media relations strategies, securing media coverage that supported both corporate and business-oriented goals.Advised senior leadership on strategic messaging, resulting in increased alignment between corporate communications and broader business objectives.This version highlights your consultancy role in balancing business

Arnhem, Gelderland, Netherlands

Led multi-channel communication campaigns that aligned with both corporate social responsibility (CSR) initiatives and broader business goals. Developed and executed digital content strategies, focusing on driving engagement with corporate sustainability projects while also supporting business growth objectives. Managed email marketing campaigns, social media, and newsletters using tools like Canva and Salesforce to ensure brand consistency and alignment with corporate targets, achieving increase in engagement. Collaborated across cross-functional teams to integrate sustainability messaging into the overall corporate narrative, contributing to brand reputation and business objectives.Key Achievements:Boosted engagement rates through strategic digital communications.Strengthened corporate sustainability messaging, increasing stakeholder interest and media mentions.Successfully managed complex communications projects in alignment with ESG and marketing goals.

Lusaka, Zambia

Designed and executed strategic communications campaigns for business-oriented projects, including sustainability and social responsibility, ensuring that messaging resonated with both local and international stakeholders. Developed media relations strategies to enhance brand visibility and support business growth, building relationships with key stakeholders such as journalists, social enterprises, and civic organisations. Oversaw event management and logistics, increasing public attendance and strengthening the company's position within the market.Key Achievements:Increased event attendance by 30% through targeted social media and communications strategies that aligned with business objectives.Developed narratives that not only supported sustainability goals but also reinforced business development and market positioning.Built key media and stakeholder relationships to boost both sustainability and business-focused campaigns.

Lusaka

Tutor in the Media and Communication Department at the University of Zambia. Assisted professors in delivering course content by preparing teaching aids and supporting classroom instruction. Provided academic guidance to students, including advising on coursework, helping with research projects, and offering feedback on assignments. Conducted tutorials to reinforce key concepts and facilitate in-depth discussions, helping students improve their understanding of journalism, media and communication studies.

Zambia

Served as a contracted advisor on the 'Youth2Work' and 'AgriBusiness Accelerator' projects, providing expert advice on communications and stakeholder engagement strategies. Collaborated with project teams to design and implement communication plans that promoted the projects’ objectives and facilitated effective engagement with key stakeholders, including participants, sponsors, and media partners. Ensured that communication efforts aligned with the broader goals of both projects, increasing visibility and driving participation.Key Achievements:Advised on communication strategies that increased stakeholder engagement and visibility for both 'Youth2Work' and 'AgriBusiness Accelerator' initiatives.Supported the successful delivery of project outcomes by enhancing communication channels between project teams and stakeholders.Contributed to the development of public-facing materials, ensuring clear and consistent messaging across all project communications.

Lusaka, Zambia

Led content production for a business and travel magazine, managing collaboration between writers, graphic designers, and the corporate sales team to ensure alignment of content with business objectives. Oversaw the development of engaging articles, visual content, and marketing materials, ensuring consistency in tone, style, and brand messaging. Managed media assets and coordinated editorial schedules to meet deadlines, while also liaising with corporate partners to align content with advertising and promotional strategies.Key Achievements:Successfully coordinated cross-functional teams to produce cohesive, high-quality content that aligned with both editorial and business goals.Managed media assets and editorial workflows, ensuring the timely delivery of print and digital content.Collaborated with corporate sales teams to integrate promotional materials into editorial content, contributing to revenue generation and brand visibility.Played a key role in expanding the magazine’s reach by launching a digital edition, which grew readership.

Lusaka, Zambia

Managed the magazine's online presence, overseeing the publication of digital content and ensuring that it aligned with the print edition’s editorial direction. Led the development and execution of online content strategies to grow the magazine’s digital audience, focusing on user engagement and SEO optimization. Collaborated with the editorial team to adapt print content for online platforms, while also producing original digital content to attract a broader readership. Monitored website performance, utilizing analytics tools to refine content strategies and enhance audience engagement.Key Achievements:Spearheaded the growth of the magazine’s digital edition, increasing online readership by 35%.Developed and implemented content strategies that significantly improved SEO rankings and digital engagement.Ensured seamless integration between print and digital content, maintaining brand consistency across platforms.Enhanced user experience and engagement through strategic content repurposing and targeted digital campaigns.

Zambia

Supported the communications and advocacy efforts for anti-corruption initiatives, assisting in the development of campaign materials, press releases, and advocacy reports. Worked closely with the communications team to coordinate public outreach efforts and engage key stakeholders, including civil society organizations and government bodies. Managed social media platforms to amplify the organization’s messaging, while also contributing to the planning and execution of public awareness campaigns aimed at promoting transparency and accountability.Key Achievements:Contributed to the successful execution of advocacy campaigns, enhancing public awareness of anti-corruption efforts.Assisted in drafting press releases and reports that supported the organization's mission to promote transparency and accountability.Managed social media outreach, increasing engagement on platforms and amplifying campaign visibility.Collaborated with cross-functional teams to ensure consistent messaging and effective stakeholder engagement.

Masters Of Science, Politics And Communication

Master Of Arts - Ma, Journalism, Media And Globalisation

Master Of Arts - Ma, Media, Journalism And Globalisation

Certificate, Financial Journalism

Bachelor Of Arts (B.A.), Communication And Media Studies, Merit

Activities and Societies: Lusaka Star Newspaper Features Desk, UNZA Radio, UNZA Scrabble association Majored in Media and Communication.

Master Of Arts - Ma, Political Communication