Lucy Barber Email & Phone Number

United Kingdom

Responsible for all paid marketing activations in the UK.Owning demand generation and brand health metrics for JLR brands: Range Rover, Defender, Discovery and Jaguar.Leadership responsibilities for a team of talented marketing specialists and a number of creative and media buying agency heads. Whilst also nurturing graduate and undergraduate JLR rotations.- JLR People Forum Representative: providing a mentor relationship to support growth planning and personal… Show more Responsible for all paid marketing activations in the UK.Owning demand generation and brand health metrics for JLR brands: Range Rover, Defender, Discovery and Jaguar.Leadership responsibilities for a team of talented marketing specialists and a number of creative and media buying agency heads. Whilst also nurturing graduate and undergraduate JLR rotations.- JLR People Forum Representative: providing a mentor relationship to support growth planning and personal development- ISBA Insight and Effectiveness steering group committee member Show less

Coventry, England, United Kingdom

Shaping & owning the eCommerce product roadmap & backlog for the UK in an agile framework. Additional responsibility for:-FOTA Regional Transformation (Vehicle Connected Services)-OneApp UK Delivery Lead

Delivering digital marketing campaigns to customers interacting with the online sales platform for both new and used Jaguar and Land Rover vehicles.Additional roles undertaken:-FOTA Regional Transformation Manager-UK Data Protection Champion

Stamford, Lincolnshire

Working on a freelance basis creating a branded digital presence for businesses in a variety of sectors.

Oakham, England, United Kingdom

Leading content strategy for five premium country lifestyle brands including Schöffel Country and Le Chameau. Managing a team of direct reports who create and publish content to promote brands across digital channels such as website, email communications and social media.

Stamford, Lincolnshire

Managing and executing a marketing plan with international jewellery brands to achieve overall growth of the company sales online.

Narford, Norfolk

Execution of retail sales and marketing at national and international events. Promoting brand awareness through marketing campaigns through an online sales platform. Part time role during my time at Universitywww.fairfaxandfavor.com

Peterborough, Cambridgeshire

Burghley Horse Trials And Badminton Horse Trials

On-site management of a pavilion with over 200 exhibitors at Burghley and Badminton International Horse Trials for two weeks a year in 2013, 14 and 15.

Bachelor Of Science (Bsc), Events Management

A-Levels