• Responsible for the transient room revenue efforts of a 294-key resort in Miami Beach, in addition to overseeing the day-to-day account management of the largest feeder market for the hotel. • Oversaw the hotel’s re-opening, following a two month closure due to Covid-19, by proactively reaching out to top bookers to do wellness checks and inform them on new safety and wellness protocols. • In charge of the direction, training and mentoring of one Senior Transient Sales Manager and a Sales Coordinator.

• ‪Solely responsible for pre- and post- opening transient sales efforts to launch the new Conrad Fort Lauderdale Beach, a 290-all suite resort, in Fort Lauderdale’s exclusive North Beach.‬• Attained acceptance into the prestigious Virtuoso Hotels & Resorts Program via established relationships within the luxury travel community and through noteworthy exposure to travel agent influencers with tailor-made experiences. • Created and implemented sales strategy for Conrad’s first resort product in the U.S.• Strengthened existing portfolio of luxury consortium travel agents and developed new networks within the wholesale/FIT market.

• Accountable for maintaining and growing the corporate, entertainment and leisure market segments in the US and international markets, with a strong focus in UK, Germany, Brazil and Mexico, for a triple Five-Star city resort including 326 rooms and suites. 
• Executed sales campaign, following $7M renovation of suites and restaurant outlets, to position hotel as the top luxury and culinary destination in Miami. 
• Responsible for the direction, training and goal setting of one Transient Sales Executive.• Increase leisure and entertainment client base and ensure repeat business through exceptional relationship building, negotiating and management of top-accounts. • Grow international and business travel through acquisition of new corporate accounts and through strategic rate pricing.• Plan for and execute inside/outside calls and client entertainment with Corporate Travel Managers and Travel Agents.• Host and direct on-property Travel Partner FAMs/Sites/Educational Tours.

• Organize and partake in in-market regional team meetings throughout the Southern Region; responsible for planning numerous events including selecting locations, developing agendas and presentations.• Planned and participated in the 2012 Caribbean and Latin America Sales, Revenue and Event Management Leadership Summit in Panama, wherein I contributed in developing training sessions that ranged from group and transient sales focus, group forecasting workshop and Break Through Leadership. • Prepare pre-work for regional meetings, area team property visits and GM meetings, by analyzing and critiquing U.S. or international group pace and market share reports and highlighting results by gap to goal.• Implemented a yearly incentive plan for the Southern Region (to include Golden Circle and region-specific programs) by establishing parameters, determining an annual theme, tracking results and selecting winners.• Provide administrative support to the Area Vice President of Select Service & Extended Stay Managed Portfolio and secondary support to the Vice Presidents of Revenue Management and Sales and Marketing.