Lucy Macpherson
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Lucy Macpherson Email & Phone Number

Head of Product and Partnership Marketing at dunnhumby
Location: Greater London, England, United Kingdom 8 work roles 1 school
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Current company
dunnhumby
Role
Head of Product and Partnership Marketing
Location
Greater London, England, United Kingdom
Company size
2905 employees

Who is Lucy Macpherson? Overview

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Quick answer

Lucy Macpherson is listed as Head of Product and Partnership Marketing at dunnhumby, a with 2905 employees, based in Greater London, England, United Kingdom. AeroLeads shows a matched LinkedIn profile for Lucy Macpherson.

Lucy Macpherson previously worked as Head of Product & Partnership Marketing at Dunnhumby and Head of Marketing at Cannes Lions International Festival Of Creativity. Lucy Macpherson holds Ba Hons, History from The University Of Manchester.

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Email format at dunnhumby

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dunnhumby

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Profile bio

About Lucy Macpherson

Experienced Marketing Manager working within software and data insights businesses. Skilled in Marketing Management and Strategy, Customer Acquisition, Lead Generation, Campaign Management, Customer Relationship Management (CRM), Product and Partner Marketing. Driven by results, building strong stakeholder relationships and always putting the customer first.

Listed skills include Marketing Management, Direct Marketing, Database Marketing, Social Media, and 36 others.

Current workplace

Lucy Macpherson's current company

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dunnhumby
Dunnhumby
Head of Product and Partnership Marketing
London, GB
Website
dunnhumby.com
Employees
2905
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Company profile
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8 roles

Lucy Macpherson work experience

A career timeline built from the work history available for this profile.

Head Of Product And Partnership Marketing

Dunnhumby

London, Gb

Head Of Product & Partnership Marketing

Current
Dunnhumby

Brook Green, London, Gb

Define, develop and deliver the global positioning, messaging, customer insight & personas, and go-to-market strategy for new and existing product, services & partners. Building relevant and compelling content and materials to drive regional sales and marketing plans, create demand and convert opportunities from new and existing clients to meet revenue goals.

Jul 2017 - Present

Head Of Marketing

Cannes Lions International Festival Of Creativity

London, Gb

Plan and execute global multi-channel marketing campaigns that achieve revenue and customer volume for award entries and event delegates; optimise how we manage and measure activity against key KPIs; manage marketing team; responsibilities across product portfolio including Cannes Lions International Festival of Creativity, Lions Innovation Festival, Lions Health Festival, Lions Entertainment Festival, Eurobest and the online product, Cannes Lions Archive.

Jun 2016 - Jul 2017

Senior Marketing Manager, Emea

Wgsn

London, Gb

Responsible for planning and translating the regional marketing strategy into a schedule of short and long term targeted marketing activities to drive leads, opportunities and customer usage. Working across WGSN Trends subscription and advisory product portfolio, including WGSN, Homebuildlife, WGSN INstock and WGSN Mindset; supporting new business revenue, volume retention and upsell targets.

Jul 2014 - Jun 2016

Acquisition Marketing Manager, Emea

Wgsn

London, Gb

Responsible for planning, executing and monitoring all acquisition marketing activity for WGSN Group across full product range - WGSN, Homebuildlife, WGSN INstock and Planet Retail. Driving lead generation and pursuit account campaigns to achieve new business targets and grow net customer volumes.

Feb 2013 - Jun 2014

Retention Marketing Manager

Wgsn

London, Gb

Leading and implementing the retention marketing plans in EMEA to support aggressive customer retention business goals; managing activities to maximise client retention as well as up-sell and cross-sell opportunities.

Feb 2012 - Feb 2013

Uk Marketing Manager

Cision

Chicago, Illinois, Us

Leading the marketing strategy for the UK business and implementing these plans across the entire marketing mix of online, digital and traditional activities.

Feb 2010 - Feb 2012

Marketing Campaign Manager

Qas

Managed innovative marketing campaigns for customers and prospects across all industry sectors; acting as the marketing champion for four different sales teams across the UK.

May 2005 - Feb 2010
Team & coworkers

Colleagues at dunnhumby

Other employees you can reach at dunnhumby.com. View company contacts for 2905 employees →

NM Nina Mikuš Foltánová Nina Mikuš Foltánová Colleague at DunnhumbySlovakia View → SR Suwisa Rithdee Suwisa Rithdee Colleague at DunnhumbyBangkok, Bangkok City, Thailand View → AA Abhinav Arya Abhinav Arya Colleague at DunnhumbyGurgaon, Haryana, India View → JY Jitendra Yadav Jitendra Yadav Colleague at DunnhumbyGurugram, Haryana, India View → CG Carly Goodban Carly Goodban Colleague at DunnhumbyGreater London, England, United Kingdom View → DK Dhanuch Kullanithiwarakorn Dhanuch Kullanithiwarakorn Colleague at DunnhumbyBangkok, Bangkok City, Thailand View → CF C Fi C Fi Colleague at DunnhumbyBelfast Metropolitan Area, United Kingdom View → FC Fran Cripps Fran Cripps Colleague at DunnhumbySydney, New South Wales, Australia View → AS Aditya Srivastava Aditya Srivastava Colleague at DunnhumbyIndia View → JM Jackbreyner Mosquera Castaño Jackbreyner Mosquera Castaño Colleague at DunnhumbyMedellín, Antioquia, Colombia View →
1 education record

Lucy Macpherson education

  • The University Of Manchester
    The University Of Manchester
    History
FAQ

Frequently asked questions about Lucy Macpherson

Quick answers generated from the profile data available on this page.

What company does Lucy Macpherson work for?

Lucy Macpherson works for dunnhumby.

What is Lucy Macpherson's role at dunnhumby?

Lucy Macpherson is listed as Head of Product and Partnership Marketing at dunnhumby.

Where is Lucy Macpherson based?

Lucy Macpherson is based in Greater London, England, United Kingdom while working with dunnhumby.

What companies has Lucy Macpherson worked for?

Lucy Macpherson has worked for Dunnhumby, Cannes Lions International Festival Of Creativity, Wgsn, Cision, and Qas.

Who are Lucy Macpherson's colleagues at dunnhumby?

Lucy Macpherson's colleagues at dunnhumby include Nina Mikuš Foltánová, Suwisa Rithdee, Abhinav Arya, Jitendra Yadav, and Carly Goodban.

How can I contact Lucy Macpherson?

You can use AeroLeads to view verified contact signals for Lucy Macpherson at dunnhumby, including work email, phone, and LinkedIn data when available.

What schools did Lucy Macpherson attend?

Lucy Macpherson holds Ba Hons, History from The University Of Manchester.

What skills is Lucy Macpherson known for?

Lucy Macpherson is listed with skills including Marketing Management, Direct Marketing, Database Marketing, Social Media, Salesforce.Com, B2B, Online Marketing, and Digital Strategy.

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