Lucy comes with armfuls of experience in the industry; launching albums and setting up tour publicity via her seven-year tenure as Publicity Manager at Rhythmethod distribution, previous promo roles at Border Music, Stomp Pty Ltd (Australia) and her current business involvement with touring companies Mystery Girl and Chicks That Scream. An avid fan of all genres of music, veganism, social justice and the colour black, Lucy @ The Label brings a razor sharp attention to detail and steam engine drive to deliver the best possible result for clients whilst protecting the sanity of her media contacts.

Whammy Bar is an independent music venue essential to the economic, social and cultural lifeblood of Aotearoa. We are super privileged and proud to provide a space where artists and promoters can “cut their teeth”, learn their craft, build experience, gain a fanbase, and hopefully start to earn money that makes artist growth and careers possible. From Punk to Hip Hop to Singer-Songwriter and DJs, we love to watch our local artist's careers grow and develop every weekend; Na Noise, Wax Chattels, The Beths, Hans Pucket, Sulfate, DARTZ, Imugi 이무기 , Theia,... and many, many more!International artists we've ​hosted ​include​;​ Agent Orange, Bleached, Bully, Bob Logg, Camp Cope, Chain And The Gang​, The Coathangers,​ Cosmic Psychos, King Gizzard And The ​Lizard Wizard, La Luz, METZ, QOTSA (DJ set)​, Screaming Females, ​Steve Gunn, U.S Girls​​ ...

In 2011, the Macrae sisters jumped at the chance to become part of The Mystery Girl (www.facebook.com/mysterygirlpresents) family as part owners and full time workers. Since the shift Mystery Girl has worked direct with agents across the world to bring to NZ the likes of ... Fleet Foxes, Grimes, Cat Power, Dirty Projectors, Beach Fossils, Real Estate, Japandroids, Passenger, Wavves, Explosions In The Sky, Frank Warren, Grizzly Bear​, ​M. Ward, Neutral Milk Hotel and Passenger.

Helmed by the Macrae sisters Katie & Lucy, Chicks That Scream has toured punk rock royalty including NOFX, Bad Religion. Slayer, Bouncing Souls, “No Sleep Til festival”, Sick Of It All, Agnostic Front, Suicidal Tendencies, Municipal Waste since... forever.