Lucy Mcmorron Email and Phone Number
Lucy Mcmorron work email
- Valid
Lucy Mcmorron personal email
Dynamic and results-oriented professional with over 20 years of experience in strategic partnerships, customer journey mapping and business development.Passion for transforming businesses using technology.Proven track record in SaaS sales, CRM systems, marketing, and fundraising across various sectors.Adept at driving growth and sustainability through impactful partnerships, innovative initiatives and a deep understanding of the customer.Strong leadership skills with a passion for social impact and business excellence.
Gathered Here
View- Website:
- gatheredhere.com.au
- Employees:
- 4
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Head Of Partner SuccessGathered Here Apr 2022 - PresentMelbourne, Victoria, AustraliaGathered Here is the largest online Will-writing company in Australia & New Zealand. Our B2B SaaS Wills Platform is used by 500+ customers/partners from the charity, AFL sporting club and education sectors. Since launching our free online will platform in 2020, we have helped our partners to generateover $600 million in bequests from their members/supporters.• Developed the foundational vision and strategy of the Partner Success function including the set up and implementation of CRM Hubspot• Updated and published best practice support materials for partners• Regularly present at key sector conferences as a thought leader• Built and support a team of Partner Success Managers• Focused on high customer satisfaction and have achieved <5% partner churn to date (95% renewals) -
Head Of PartnershipsGathered Here Jun 2021 - Apr 2022Melbourne, Victoria, Australia• Developed the foundational vision and strategy of the Partnerships team• Developed and tested new value propositions with D2B customer steering groups.• Onboarded first 50 annual subscription customers through cold outreach in first 6 months, prior to product launch• Built up Partnerships team and developed data driven support materials. -
Head Of Social EnterpriseNestd Sep 2019 - Feb 2021Clayton, Victoria, AustraliaSocial Enterprise, Nestd Homes, is passionate about providing affordable compact living solutions to the retail, tourism, property development and social housing sectors . 100% of the profit from every Nestd home sold supports Kids Under Cover’s charitable work preventing youth homelessness.• Led the proof of concept through to commercialization of Nestd backed by data and customer insights• Developed supply chain via strategic partnerships• Development of D2C customer journeys using Salesforce• Managed strategic relationships and department budgets• Launched display center resulting in eight house sales in the first six weeks -
Not-For-Profit Specialist - Marketing, Fundraising & Social ImpactVarious Clients Including Kids Under Cover And Darwin Aboriginal Art Fair Foundation Jan 2015 - Sep 2019Melbourne, Australia• Advised and delivered on a diverse mix of strategic projects to support both organisations' CEO and senior management• Researched and authored in-depth feasibility reports for new program concepts for homeless and at-risk young people, resulting in board approval and government backing• Developed the external stakeholders & staff engagement plan to support pilot programs' implementation• Project management of the interstate expansion feasibility study and implementation plan, delivered by KPMG• Detailed fundraising campaign analysis and optimisation project for multiple programs, such as Donate Your Car, including customer journey mapping and automations using Salesforce
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National Head Of Marketing And FundraisingKids Under Cover May 2008 - Jan 2015Melbourne, AustraliaEstablished in 1989, Kids Under Cover’s accommodation and scholarship programs are life changing for homeless and at-risk young people.• Oversaw all activities relating to engagement, branding, communications, media, events, corporate partnerships, bequests, individual giving, national fundraising initiatives, trusts and foundations, online fundraising and social media. • Over three years, diversified income and reduced reliance on government funding from 70:30 to 30:70. Grew marketing and fundraising team from 2.5 to 8 FTE.• Chaired executive collaboration group with NFP’s including Lighthouse Foundation, Western Chances and Whitelion. • Won and developed an award-winning corporate partnership with real estate firm, Hockingstuart. • Grew Donate Your Car revenue from $25k per year (08/09) to $750k per year (13/14) and was responsible for expanding into all other states (program now raises over $2m per year). • Launched the Cubby House Challenge event, securing a five year partnership with the Melbourne International Flower and Garden show. • Created the Corporate Build program as a hands-on CSR opportunity for companies to build a home for a young person • Increased Trust and Foundation revenue by 40% through investment in PAF activities and strengthening relationships with existing donors to secure longer-term funding. • Authored and project managed the award-winning 2008 Annual Report. -
Senior Event CoordinatorLeukaemia Foundation Mar 2006 - Apr 2008Melbourne, AustraliaThe Leukaemia Foundation is committed to the care and cure of blood cancers. One of the largest fundraising events in Australia, World’s Greatest Shave raises over $12 million nationally for the Leukaemia Foundation. Led event, fundraising, and merchandise initiatives, including CRM management and media partnershipsManaged a team of event coordinators, raising $3M nationally and $180K statewideDeveloped innovative event concepts like Emirates Stakes Day Marquee and Laugh for LeukaemiaLaunched first merchandise campaign at CBD train stations, selling out in four days -
Marketing And Events Coordinator - Commonwealth GamesPlan International Sep 2004 - Mar 2006Melbourne, AustraliaPlan is a non-religious, non-political, child centred community development organization that helps children, their families and their communities reach their full potential. Plan was the Goodwill Partner for the Melbourne 2006 Commonwealth Games. • Planned and executed the inaugural World AIDS Day Breakfast on December 1 with 4-week lead time. 220 guests in attendance, live television cross, celebrity and athlete guest speakers, new partnerships with sponsors developed, exceptional guest feedback.• Established the Friends of Plan volunteer group in Perth who fundraised and increased awareness about Plan, the first group ever formed in WA (still operating). -
Project Officer - Childrens FundHammersmith & Fulham Council Aug 2002 - Aug 2004Hammersmith, LondonA federal government initiative to increase the life chances of vulnerable children and young people living in London, the Children’s Fund provided grants to local service providers. • Provided ongoing support and monitoring of ten funded local community projects for vulnerable children.• Initiated the design, development and copywriting of the quarterly brochure (circulation 20k).• Sat on planning board to organise the first young people’s photo exhibition held at City Hall with the Major of London in February 2005.• Managed a working group of young people who designed the Children’s Fund website winning Most Innovative, Interactive and Child-Friendly Website 2004. -
Account Manager - RinnaiLamp Marketing Pty Ltd Jan 1998 - Jul 2002MelbourneLamp was a boutique local area marketing agency, based in Melbourne. Its largest client was Rinnai Australia. Lamp had responsibility for 80% of Rinnai’s advertising budget. Managed all communications and projects related to the Rinnai account including sourcing and briefing suppliers in creative development and production of full suite of marketing collateral
Lucy Mcmorron Education Details
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Business/Commerce, General -
Marketing -
Marketing/Management -
Firbank GrammarWinner Arthur Anderson Prize For Accounting 1996
Frequently Asked Questions about Lucy Mcmorron
What company does Lucy Mcmorron work for?
Lucy Mcmorron works for Gathered Here
What is Lucy Mcmorron's role at the current company?
Lucy Mcmorron's current role is Partner Success at Gathered Here | VC Backed | Redesigning Death (Wills, Funerals & Probate).
What is Lucy Mcmorron's email address?
Lucy Mcmorron's email address is lu****@****.com.au
What schools did Lucy Mcmorron attend?
Lucy Mcmorron attended Monash University, Rmit Online, Monash University, Firbank Grammar.
Who are Lucy Mcmorron's colleagues?
Lucy Mcmorron's colleagues are Nat Thomas, Katie L., Rica E., Jasmine Teml, Michael Tagliaferri, Natalie Gard, Denis Tereshchenko.
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