Senior Performance Marketing Manager
Current
Sep 2024 - Present
AeroLeads people directory · profile
Lucy Riordan Email & Phone Number
Senior Performance Marketing Manager
at
Wesfarmers OneDigital
LinkedIn matched
✓ Verified August 2026
3 data sources
Profile completeness 86%
Current company
Role
Senior Performance Marketing Manager
Location
St Kilda, Victoria, Australia
Who is Lucy Riordan? Overview
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Quick answer
Lucy Riordan is listed as Senior Performance Marketing Manager at Wesfarmers OneDigital, based in St Kilda, Victoria, Australia. AeroLeads shows a matched LinkedIn profile for Lucy Riordan.
Lucy Riordan previously worked as Performance Marketing Manager at Wesfarmers Onedigital and Performance Marketing Lead at Wesfarmers Onedigital. Lucy Riordan holds Bachelor Of Management, Marketing from Deakin University.
Company email context
Email format at Wesfarmers OneDigital
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Wesfarmers OneDigital
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Profile bio
About Lucy Riordan
I’m a results-driven Digital Marketing leader with +10 years experience in managing end-to-end, full-funnel, multi-channel and multi-million dollar Marketing campaigns. I'm passionate about innovation and constantly challenging myself to break performance records by delivering best-in-class paid media campaigns. My experience has spanned both agency and in-house roles, allowing me to acquire a diverse skill set and understanding of various industries.
Current workplace
Lucy Riordan's current company
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11 roles
Lucy Riordan work experience
A career timeline built from the work history available for this profile.
Performance Marketing Manager
Feb 2024 - Sep 2024
Performance Marketing Lead
Apr 2022 - Feb 2024
Performance Director
I led the Performance team at Hatched, growing from 2 team members when I joined, to 10 team members in 12 months. I was responsible for the Performance Marketing Strategy across all clients within the agency including; AIA, CARS24, Village Cinemas, Munro Footwear Group. I was also responsible for the training and career development of my team members.
Apr 2021 - May 2022
Client Partner
My role as a Client Partner was to lead the strategic direction for multiple tier 1 brands both Australian and Global (incl. Kathmandu, BMW, David Jones, Monash University, Deakin University, L’Oréal). In this role I managed a team of 20 Paid Search, Paid Social, Programmatic, SEO and traditional media buyers and planners.
Jan 2020 - Apr 2021
Client Solutions Director (Performance)
Columbus, A Merkle Company
My experience as a Digital Director at Columbus has been focused primarily on driving performance to deliver on our client’s business objectives, whilst growing the accounts and profitability for Columbus, nurturing a team and working closely with our partner agencies, to develop collaborative, integrated and innovative digital media strategies.
Jul 2017 - Jan 2019
Performance Manager
Columbus, A Merkle Company
Jul 2016 - Jul 2017
Experience (Seo) Executive
Columbus, A Merkle Company
Aug 2015 - Jul 2016
Digital Manager (Mitchell & Partners)
Mar 2015 - Aug 2015
Digital Executive (Mitchell & Partners)
Digital Media Planning and Buying for the Victorian Government.
Jul 2013 - Mar 2015
Digital Coordinator (Emitch)
Feb 2012 - Jul 2013
2 education records
Lucy Riordan education
Bachelor Of Management, Marketing
Deakin University
Short Course: How To Create A Website
Cae
FAQ
Frequently asked questions about Lucy Riordan
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What company does Lucy Riordan work for?
Lucy Riordan works for Wesfarmers OneDigital.
What is Lucy Riordan's role at Wesfarmers OneDigital?
Lucy Riordan is listed as Senior Performance Marketing Manager at Wesfarmers OneDigital.
Where is Lucy Riordan based?
Lucy Riordan is based in St Kilda, Victoria, Australia while working with Wesfarmers OneDigital.
What companies has Lucy Riordan worked for?
Lucy Riordan has worked for Wesfarmers Onedigital, Hatched, Iprospect, Columbus, A Merkle Company, and Dentsu.
How can I contact Lucy Riordan?
You can use AeroLeads to view verified contact signals for Lucy Riordan at Wesfarmers OneDigital, including work email, phone, and LinkedIn data when available.
What schools did Lucy Riordan attend?
Lucy Riordan holds Bachelor Of Management, Marketing from Deakin University.
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