Lucy Bartlett, Phd Email and Phone Number
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PhD in Management Research from the Said Business School, University of Oxford, focusing on Ethical Business, Marketing, and Social Enterprise. Over 10 years experience working in and with Startups, Corporations, Social Enterprises, Charities, and For-Profit Businesses.Strategic brander that creates and evolves compelling narratives to foster engagement and relationships that drive business results.Highly skilled performance marketer who leverages data and user-centric research to grow companies’ customer base, unlock new audiences, and drive consumer behaviour.Calculated risk taker that identifies and takes advantage of emergent opportunities, using feedback and metrics to enable results that improve over time.Connector who builds strong relationships with stakeholders and creates community. High tolerance for ambiguity, ability to adapt quickly, and be scrappy when needed while maintaining the highest levels of professionalism.Strong manager with a track record of helping grow individuals’ careers alongside building teams.
First Media Us
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Chief Performance OfficerFirst Media Us Jan 2024 - PresentNorth Hollywood, California, Us
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Svp, Head Of Performance MarketingFirst Media Us Sep 2021 - Jan 2024North Hollywood, California, Us
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Vp, StrategyTubescience Oct 2017 - Jul 2021Los Angeles, California, Us -
Marketing AdvisorElefant Sep 2017 - Jun 2018An AI-powered app that helps you proactively manage your mind’s health and performance.Elefant helps you live as your “best self” more often by improving the systems and processes you live by.It's about making lots of small, meaningful changes to the way you think and act. It's for anyone who feels their effectiveness is impaired by noise in their lives.
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Marketing & PartnershipsTownsquared Jul 2015 - Sep 2017San Francisco, Ca, UsTownsquared is the only online private community designed to help small businesses succeed through local connections and resources. Marketing & Partnerships:Create data-driven holistic content strategy by building meaningful and concise storylines, having them placed in targeted local and national media, and via content partners to increase traffic and awarenessExecute new content and GTM strategies including webpages, film, photos, and audio to increase reach, audience engagement, and evolve brandDesign and develop local and national partnerships and initiatives to: - Onboard new users onto the platform- Secure sponsorships and partners for content and event initiatives- Create co-marketing opportunitiesWork with national partners to create useful educational events to help our members and prospectsWork with local partners and community team to create and market social impact programs within the platform to further values of inclusion and diversity including geo-specific women’s groups and eventsConduct customer research and compile product requirements to ensure a seamless onboarding experience for partnerships and mediaLead on creation and execution of product marketing campaigns around new feature launchesCreate press and partnerships playbook for future launch citiesSpearhead comprehensive and holistic social media strategy to meet brand, traffic, and visibility goals- Create employee-advocate social media strategy to amplify effortsBuild the brand of our Executive Team especially the Co-Founders via strategic content pitches, article placements, and successfully secured speaking opportunities Develop content within the site, based on storytelling and working with the community for retention and communications -
Manager, MarketingViglink Mar 2013 - Jul 2015San Francisco, Ca, UsBy identifying commercial products mentioned within a publisher’s content, VigLink automatically transforms those terms into revenue generating hyperlinks whose destinations are determined in real-time, advertiser-bid auctions.Manager, Marketing:Joined company as Marketing Manager before being promoted to Senior Marketing Manager and then to Manager, Marketing when standing in as interim head of marketing and managing the marketing team. Worked on evolving and developing all aspects of VigLink's marketing strategy. Including VigLink's brand and visibility; communications; community; storytelling; events, owned and others; and content creation.Worked with external PR teams to bring visibility to both VigLink and its CEO pitching and contributing articles for journals, getting high level speaking opportunities, as well as coordinating press releases and embargoed news stories. Producer and creator of the #LiveYourPassion video series that show off the wonderful publishers VigLink work with and their incredibly exciting and inspirational stories.Producer and creator of TEC Summit, the only conference celebrating the power of influencers and enthusiastic communities that brings together online’s most innovative influencers and brands to evoke learning, inspiration, and collaboration. Planned and managed all logistics, speakers and agenda, promotion, online presence including full website design, and execution. Producer of ForumCon 2013 and 2014 that was evolved into TEC SummitPerformance Marketing Association Chair of Publisher Recruitment CouncilCo-Founding member of the Forum Industry CouncilChief friend and connection makerLead on the Publisher Roundtable initiative, a platform designed to let online publishers collaborate and learn how to grow their websites more effectively -
Social Enterprise ConsultantSelf Employed May 2010 - May 2015Worked with several different NGOs, Non-for-profit, and for-purpose companies including Riders for Health, Climate Care, Oxfam, and National Trust on their general marketing strategies, communication plans, events, and fundraising campaigns.Partnered with the Skoll Foundation Communication team to plan and execute Skoll World Forum’s communication, media, social media, and influencer program.Acted as an associate at Ethicore a strategic consultancy in social marketing, CSR, consumer insight, and ethical innovation. Facilitation, strategic planning, delivery and change management.
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Manager, Oxlab, Social Science Experimental LabOxlab, Social Science Experimental Lab Sep 2009 - Sep 2012Oxford, Oxfordshire, GbResponsible for translating academic ideas for experiments into economically-framed, executable experiments; organising and running experimental sessions, and posting analysis of resultsHelped developed a academic papers on framing, execution and results from experiments -
Marketing Intelligence InternOxfam Sep 2009 - Mar 2010Oxford, Oxfordshire, Gb -
Research AssistantSaid Business School Mar 2007 - Jan 2008Oxford, Oxfordshire, GbFocused on two research Projects:'Child Labour in Ghana' Investigating child labour on cocoa farms in Ghana, Africa. Researched involved interviewing government officials and staff at the United Nations. 'Social Causes of Child Obesity' Project investigated childhood obesity in the UK focused on girls in the North of England
Lucy Bartlett, Phd Skills
Lucy Bartlett, Phd Education Details
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Saïd Business School, University Of OxfordDoctor Of Philosophy - Phd -
Saïd Business School, University Of OxfordManagement Research
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University Of OxfordHuman Sciences
Frequently Asked Questions about Lucy Bartlett, Phd
What company does Lucy Bartlett, Phd work for?
Lucy Bartlett, Phd works for First Media Us
What is Lucy Bartlett, Phd's role at the current company?
Lucy Bartlett, Phd's current role is Chief Performance Officer, Performance Marketing | PhD, Said Business School, University of Oxford.
What is Lucy Bartlett, Phd's email address?
Lucy Bartlett, Phd's email address is lu****@****ail.com
What is Lucy Bartlett, Phd's direct phone number?
Lucy Bartlett, Phd's direct phone number is +141589*****
What schools did Lucy Bartlett, Phd attend?
Lucy Bartlett, Phd attended Saïd Business School, University Of Oxford, Saïd Business School, University Of Oxford, University Of Oxford.
What are some of Lucy Bartlett, Phd's interests?
Lucy Bartlett, Phd has interest in Children, Economic Empowerment, Civil Rights And Social Action, Education, Environment, Poverty Alleviation, Human Rights, Arts And Culture, Health.
What skills is Lucy Bartlett, Phd known for?
Lucy Bartlett, Phd has skills like Research, Social Media, Marketing, Analysis, Change Management, Strategy, Strategic Planning, Entrepreneurship, Management, Qualitative Research, Social Entrepreneurship, Corporate Social Responsibility.
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