Lucy Croft Email & Phone Number

London, Gb

London, England, United Kingdom

- Designed, implemented, and managed a new corporate identity with widespread acceptance across the company and in the market.- Built a website using the fresh Identity and a softer, more benefit-oriented tone. - Liaised with Sales, Logistics and Technical Services to manage products through the life cycle.- Managed the delivery of all marketing activities working collaboratively with key stakeholders, and reacting to market changes, to ensure campaigns were expertly executed. -… Show more - Designed, implemented, and managed a new corporate identity with widespread acceptance across the company and in the market.- Built a website using the fresh Identity and a softer, more benefit-oriented tone. - Liaised with Sales, Logistics and Technical Services to manage products through the life cycle.- Managed the delivery of all marketing activities working collaboratively with key stakeholders, and reacting to market changes, to ensure campaigns were expertly executed. - Responsible for tracking effectiveness of the sales team by territory, customer, and product line using Netsuite.- Managed all aspects of the company's annual ACIPC conference including stand design and construction, event organisation for a team and management of all advertising materials, enrolment, and budget.- Developed a marketing strategy from scratch with a limited budget. Instigating a move away from a product-orientated culture to one with a greater appreciation of the benefits of marketing. Show less

Thailand

- Managing social media campaigns to target markets. - Analysing feedback and footfall patterns, taking appropriate action to maximise sales and maintain the company's first place rating. - Maintain brand consistency across all platforms for six venues.

St Albans, United Kingdom

Managing staff shifts, coordinating events and staff training.

St Albans, United Kingdom

Running the bar with team members, this was a part time job during vacation from university.

St Albans/Nottingham

Facilitate and advise customers on the company's products. I was also trained in till visual merchandising, stock management and mail order processing.

St Albans, United Kingdom

Identifying customer needs and recommending products whilst achieving a sales target.

St Albans, United Kingdom

Running the cashiers desk, assisting customers and organising the store.

B.A.Hons Business Management And Marketing, Degree Class 2:1

Activities and Societies: I was an active member of the University Boxing society over three years, taking part in both in training.

A Levels: Psychology, Business & Economics, Philosophy & Ethics