Lucy Dawson

Lucy Dawson Email and Phone Number

B2B technology marketing strategist @ ActiveOps
berks, west berkshire, united kingdom
Lucy Dawson's Location
Greater London, England, United Kingdom, United Kingdom
Lucy Dawson's Contact Details

Lucy Dawson work email

Lucy Dawson personal email

n/a
About Lucy Dawson

Lucy Dawson is a B2B technology marketing strategist at ActiveOps. She possess expertise in marketing communications, strategy, digital marketing, marketing strategy, digital strategy and 20 more skills. Colleagues describe her as "You know those people who have a knack for finishing a sentence you've started-- and consistently getting it right? That's the way I think of Lucy when it comes to the work we've done together over the past few years on numerous campaigns. When I brief her on campaigns she grasps what I'm looking for immediately-- without requring a lot of detail. She consistently translates those high-level requirements into high quality creative concepts and deliverables. An additional… Show more" and "Lucy supported us in recruiting and onboarding a new marketing agency network for NetApp in EMEA. She did a thorough job managing the end-to-end RFI>Pitch process, internal politics, org and legal complexities, with great experience, straightforward, personable style, and steady focus on the end result. She got the job done."

Lucy Dawson's Current Company Details
ActiveOps

Activeops

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B2B technology marketing strategist
berks, west berkshire, united kingdom
Website:
activeops.com
Employees:
161
Lucy Dawson Work Experience Details
  • Activeops
    Head Of Product Marketing And Brand Director
    Activeops Apr 2024 - Present
  • Ratio Creative
    Co-Founder, Ceo
    Ratio Creative Apr 2012 - Present
    Newbury
    At Ratio, we work with tech companies primarily targeting enterprise accounts across EMEA, US and APAC. We focus on Brand, Content and Demand.Our approach is centred on accurately defining the 'critical challenge' first and foremost and then determining innovative and human-centred approaches to addressing the challenge. We do this before working out the blend of the campaign required to address the challenge and fuel the pipeline. We find our success comes from working with 3… Show more At Ratio, we work with tech companies primarily targeting enterprise accounts across EMEA, US and APAC. We focus on Brand, Content and Demand.Our approach is centred on accurately defining the 'critical challenge' first and foremost and then determining innovative and human-centred approaches to addressing the challenge. We do this before working out the blend of the campaign required to address the challenge and fuel the pipeline. We find our success comes from working with 3 distinct company personas:1) We help young tech co’s architect rich and compelling brand stories that create a coherent and differentiated brand voice for employees, customer and partners to advocate. This provides a solid cornerstone on which to build aggressive growth strategies.2) We work with fast growing brands that have resource stretched marketing teams to provide clear thinking, campaign planning and disruptive creative to help them scale marketing output without the headcount.3) We work with global tech giants to deliver integrated and disruptive campaigns across the buying cycle to engage and nurture at every touchpoint in multiple territories and languages.Get in touch, we’d love to hear about your business and start a long and exciting relationship. Show less

Lucy Dawson Skills

Marketing Communications Strategy Digital Marketing Marketing Strategy Digital Strategy B2b Marketing Marketing Direct Marketing Integrated Marketing Lead Generation Email Marketing New Business Development Creative Strategy Management Creative Direction Online Advertising Online Marketing B2b Social Media Marketing Crm Brand Development Demand Generation Business Development Technology Marketing Copywriting

Frequently Asked Questions about Lucy Dawson

What company does Lucy Dawson work for?

Lucy Dawson works for Activeops

What is Lucy Dawson's role at the current company?

Lucy Dawson's current role is B2B technology marketing strategist.

What is Lucy Dawson's email address?

Lucy Dawson's email address is lu****@****ive.com

What skills is Lucy Dawson known for?

Lucy Dawson has skills like Marketing Communications, Strategy, Digital Marketing, Marketing Strategy, Digital Strategy, B2b Marketing, Marketing, Direct Marketing, Integrated Marketing, Lead Generation, Email Marketing, New Business Development.

Who are Lucy Dawson's colleagues?

Lucy Dawson's colleagues are Jane Pretty, Ben Valentine, Dinesh Shukla, Olivia Mphundi, Lauren Monaghan, Anoop Pillai, Shiva Ranabhat.

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