Lucy Kairalla, Mba Email and Phone Number
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➤About Me:“Businesses are confusing their customers with random marketing and language that doesn’t work.” If you know Lucy, you’ve probably heard her say those very words. With 20+ years in marketing and an MBA from OHSU & PSU, Lucy is uniquely qualified to make these kinds of judgments. Helping businesses create intentional marketing strategies that work is her life’s passion. She spent most of her career in communications, helping businesses clarify their message so their customers can listen and take action. She is the founder and CEO of Plain Language Marketing, a full-service digital marketing agency. Lucy lives in Scottsdale, AZ, with her three daughters - one of them is a Greyhound. 💻 Achieve Your Marketing Goals With A Long-Term Strategic Partner To Your Business 💻➤Strategy Above AllFounded in 2015, as a marketing strategy and marketing consultancy, Plain Language Marketing grew to become a full-service inbound marketing agency, serving primarily small to mid-size B2B companies and healthcare. Strategic thinking continues to be the core of all services.🎂 Don't Ask For A Cake RecipeThere is no one-size-fits-all when it comes to effective marketing. We use a combination of channels and inbound marketing tactics that generate awareness, interest, and leads.👉Working With Us Is Easy | Here is the plan:❶ Make sure your message is clear❷ Create a lead generator + funnel❸ Identify the perfect call to action❹ Integrate software/platforms to help us measure❺ Promote your message across channels➤The Proof Is In The PuddingOur clients experience the benefits of personalized marketing campaigns and plain language content, powered by an experienced and laser-focused team of experts.➤Areas of Expertise:Marketing | Strategy | Web Design | Paid Ads | Search Engine Marketing (SEO) | Social Media Marketing | Automation | Copywriting | Content Marketing | Video Production | Print Media | Social Media Management | PDF's, Guides, Ebooks | Logo & Brand Identity 🙋♂️Do you have a product or an idea you are passionate about? Or are you trying to get your message across to customers who need you? Get in touch today.
Plain Language Matters Marketing Agency
View- Website:
- plainlanguagematters.com
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- 4
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Founder And CeoPlain Language Matters Marketing AgencyScottsdale, Az, Us -
Founder & CeoPlain Language Matters Marketing Agency May 2015 - PresentScottsdale, Arizona, Us➤You Deserve A Return On Your Marketing InvestmentMost businesses spend piles of cash on a website that confuses their customers. If your message is not clear and simple then you are leaving money at the table. It’s your marketing’s job to help you be known for solving your customers’ problems. We use a 7-part proven framework to help you clarify your message and to help your customers find you when they are actually looking for your services.A POTENTIAL CLIENT’S JOURNEY SEARCHING FOR YOUR SERVICES CAN START ANYWHERE…➜Sales Rep➜Word of Mouth➜Social Platforms➜SEO / SEM / Paid AdsHOWEVER, WILL IT END AT YOUR BUSINESS?Are your customers finding you when they search for your services online? No matter where their search starts… we’ll lead them to you. Your Customers Will Find You Online.SOME OF YOUR POTENTIAL CUSTOMERS MAY NEED TIME…but they won’t forget that you are there. We will put a plan and an automated drip campaign in place so you can connect with them in different levels. ➜Create An Irresistible Offer To Your Customers➜Collect Their Email Address And Preferences➜Stay In Touch For The Exact Thing That They Want➜Connect With Your Customers In Different Channels AND THEN… THEY GET IN TOUCHThe journey is over. They know you have what they need and they act on it. Plain Language Marketing is an extension of your marketing department, offering full-service and integrated marketing campaigns that exceed expectations and generate real growth. Our team believes that strategic cross-cultural thinking must start before the creative process begins. Your customer journey starts with a well planned top-of-funnel strategy.➤Services: Marketing Strategy, Inbound Marketing Planning & Implementation, SEO and Link Building, Website Design and Development, Graphic Design, PR, Paid Ads, WordPress website, Branding, Marketing Strategy, Brand messaging, Sub-brands, and family of brandsSearch Engine Optimization, Marketing Automation. -
Contributing Writer - Six-Figure Chicks PhoenixThe Six-Figure Chicks Sep 2024 - PresentInvited by the author, Mel Carr, I wrote a chapter in the Six-Figure Chicks Phoenix book. The book won International Best Seller at Amazon, within the first week of launch. In this book, you’ll discover powerful stories from women who have reached six-figure success by overcoming challenges and embracing their unique paths.https://www.amazon.com/Six-Figure-Chicks-Phoenix-Mel-Carr-ebook/dp/B0DG9945RQSix-Figure Chicks offers practical advice, proven strategies, and inspiration to help you build your own six-figure career or business with ease and balance.Whether you’re just starting out or looking to elevate your journey, this book is your guide to success. -
MemberVistage Worldwide, Inc. Jan 2017 - PresentSan Diego, California, UsAs a Vistage member, I am committed to elevating my company and my community. Vistage is the world’s largest CEO peer advisory and executive coaching organization and has been helping business leaders make better decisions that get better results since 1957. -
Storybrand Certified GuideStorybrand Jul 2019 - PresentNashville, Tennessee, UsThe human brain is drawn to CLARITY and away from confusion. If customers are confused about what you offer, they’ll look past you for somebody who can say it clearly. Once you clarify your message, your company will begin to grow. Companies that clarify their messaging win in the marketplace. -
Co-FounderMarketing Doctors.Com Mar 2021 - PresentScottsdale, Az, UsWe are specialists in healthcare marketing. So why would you trust anyone but us with your marketing?➤Services: Marketing Strategy, Inbound Marketing Planning & Implementation, SEO and Link Building, Website Design and Development, Graphic Design, PR, Paid Ads, WordPress website, Branding, Marketing Strategy, Brand messaging, Sub-brands, and family of brandsSearch Engine Optimization, Marketing Automation. -
Vp Of MarketingNawbo Atlanta Jun 2019 - Jan 2020Atlanta, Ga, UsIt is a great privilege to have been invited to serve on the board of this reputable organization. NAWBO-Atlanta represents over 500,000 women-owned businesses across Georgia, which generate more than $52 billion in earnings. Georgia ranks FIRST in entrepreneurial activity and has had the highest rate of growth in women-owned firms among the 50 states for the last 20 years.On behalf of my accomplished President and fellow Board Members, I encourage you to visit us and be part of our sisterhood, to find real support while building your business and your network.➤Topics: Marketing Strategy, Inbound Marketing Planning & Implementation, SEO and Link Building, Website Design, and Development, Graphic Design, PR, Paid Ads, WordPress website, Branding, Marketing Strategy, Brand messaging, Sub-brands, and family of brandsSearch Engine Optimization, Marketing Automation. -
Marketing Co-ChairWomen In Insurance & Financial Services 2014 - 2016Chandler, Arizona, UsA non-profit that provides women the tools and support needed to thrive in male dominant industries such as insurance and finance industries. -
Outreach & Sales ExecutiveOregon'S Health Co-Op Feb 2013 - May 2014UsAs a top sales executive in the company, I achieved measurable results by building relationships and by bringing the voice of the different communities into the center of the conversation. The goal was to design a health plan that speaks to real needs of each community. Helped design and implement a successful grassroots campaign for the company.Generated effective sales/marketing materials and laser-focused marketing and sales strategiesInvited to be a speaker in many workshops about health care reform, health care tax credits, and the Health CO-OP movement. Delivered presentations to over 400 health insurance agencies and brokers. Conducted benefits training for employers and their employees about their new health plan design. -
Health Care Marketing ConsultantHealthcare Marketing Independent Consultant Nov 2008 - Feb 2013Delivered successful results in marketing research and strategy, data analysis, competitive analysis, marketing channels, search engine analysis, process improvement and automation for marketing campaigns and branding. During implementation stages, I managed communication within all levels of clients’ organizations including staff, vendors, TPAs, and contractors. Partial list of most notable clients and projects:ICON Medical Network Competition analysis, industry best practices and benchmark, marketing plan: worked with partners to develop the plan, led the implementation and regularly measured growth successes, search engine optimization metrics and marketing analytics. Oregon Health and Science University (OHSU), School of Dentistry Member of the Advisory Committee on Excellence, (ACE): Advised and participated in various projects to enhance relationships among students, staff, and patients at the Student Dental Clinic. Implemented Plain Language methodology.Business Case for Patient Recruitment and Retention: Reported to the Associate Dean of Clinical Affairs. Observed critical steps of the patient admission process. Developed market research comparing OHSU Student Dental Clinic to 17 other schools in the US. Developed flowchart diagram of operations, market assessment, and positioning graphs, and advised on patient recruitment and retention program improvements. Oregon Coalition of Health Care Purchasers Senate Bill 734 Tobacco Cessation Coverage: The project involved reporting to insurance companies in Oregon about how to most effectively design benefits to large self-insured employers.Willamette Dental Group Marketing consultant to help launch a new dental implant program company-wide. Competition analysis and price positioning for the new implant program. Advised on information to design a new marketing brochure.
Lucy Kairalla, Mba Skills
Lucy Kairalla, Mba Education Details
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Oregon Health & Science UniversityHealth/Health Care Administration/Management -
Universidade Católica De BrasíliaMarketing Of Services Concentration In The Hospitality Industry -
Oregon Health Authority And Office Of Equity And InclusionCultural Competence
Frequently Asked Questions about Lucy Kairalla, Mba
What company does Lucy Kairalla, Mba work for?
Lucy Kairalla, Mba works for Plain Language Matters Marketing Agency
What is Lucy Kairalla, Mba's role at the current company?
Lucy Kairalla, Mba's current role is Founder and CEO.
What is Lucy Kairalla, Mba's email address?
Lucy Kairalla, Mba's email address is lu****@****ers.com
What is Lucy Kairalla, Mba's direct phone number?
Lucy Kairalla, Mba's direct phone number is +131736*****
What schools did Lucy Kairalla, Mba attend?
Lucy Kairalla, Mba attended Oregon Health & Science University, Universidade Católica De Brasília, Oregon Health Authority And Office Of Equity And Inclusion.
What are some of Lucy Kairalla, Mba's interests?
Lucy Kairalla, Mba has interest in Education, Health.
What skills is Lucy Kairalla, Mba known for?
Lucy Kairalla, Mba has skills like Healthcare, Marketing, Marketing Strategy, Data Analysis, Leadership, Project Management, Strategic Planning, Management, Social Media, Nonprofits, Public Speaking, Research.
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