Lucy Ramos Email and Phone Number
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By fostering a culture of strategy, I position organizations for long-term, sustainable success.With a love of problem solving and interpersonal skills rooted in mindfulness, I lead cross-functional teams to run integrated campaigns in service to our strategy.With ten years of experience at the intersection of communications and technology, I excel at maturing marketing communications infrastructure to make those campaigns possible—and to measure our results.With a passion for coaching, I create environments where every team member can thrive.
Earthjustice
View- Website:
- earthjustice.org
- Employees:
- 690
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Senior Associate Director, Donor CommunicationsEarthjusticeDenver, Co, Us
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Associate Director Of Donor CommunicationsEarthjustice May 2021 - Present
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Director Of Donor Communications & MarketingPlanned Parenthood Of Greater Ohio Jul 2019 - Dec 2020- Served as owner for all marketing and communications in service to the affiliate’s development objectives, including individual and planned giving, grants, stewardship, events and more.- Leveraged a range of marketing strategies involving paid digital, direct marketing, and integrated content marketing campaigns.- Informed donor-centered communications strategies through audience insights, marketingperformance metrics and emerging industry best practices.- Owned and optimized the affiliate’s marketing communications infrastructure, including adoption and maintenance of relevant tools, streamlined workflows, and outreach protocols.- Built and launched comprehensive digital communications campaigns to fundraise and to steward.- Coached and mentored marketing team members in the spaces of communications strategy, inbound marketing, web presence optimization (UX, SEO), storytelling, project management, communications technologies and analytics. -
Associate Director Of Marketing, Distance EducationOffice Of Distance Education And Elearning Jul 2015 - Jun 2019Columbus, Ohio AreaI built and then led the marketing team that promotes The Ohio State University's online degree and certificate programs. I worked with a talented team of marketers to leverage analytics, research, and emerging best practices in higher education marketing.I coached my team in collaborating with clients across the university community to build well informed marketing strategies and execute comprehensive campaigns tailored to each program's position in the market. We leveraged modern paid, owned and earned media channels to drive enrollments at Ohio State.In addition to online programs marketing, my team provided communications support for Ohio State's distance education initiatives. I led communications efforts to engage internal stakeholders, driving awareness and buy-in for the growth of distance education as an asset for reaching the university's strategic goals. We supported the Extended Education team, free and open courses at Ohio State, and compliance and integrity efforts for distance education. -
Marketing Communications ManagerOffice Of Distance Education And Elearning Jul 2014 - Jun 2015Columbus, Ohio AreaAs a new manager my responsibilities expanded from telling my clients' stories to helping my staff tell their clients’ stories. I identified a need for a stronger communications infrastructure to help these stories shine. I built ODEE's social media strategy and eventually our Marketing Communications Strategic Plan. I trained the organization on our new direction, and gave workshops for social media, web writing and video tutorial recording. I developed a lot of templates in this role. Templates for communications strategies, for video development, for campaign planning, and more. I wrote ODEE’s editorial stylebook, which lives alongside Ohio State’s, and I coached my colleagues on editorial style. I did this while continuing to support my own clients in the organization such as the Digital Unions and the Innovate conference. In managing my first team I learned a lot about myself and my standards for high quality messaging.
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Senior Marketing Communications StrategistOffice Of Distance Education And Elearning | The Ohio State University Oct 2013 - Jun 2014Columbus, Ohio AreaAs Senior Marketing & Communications Strategist for the Office of Distance Education and eLearning (ODEE), I served in the critical role of planning, developing, and executing communications strategy and messaging for students, faculty, and staff related to ODEE services and initiatives through both traditional and social media outlets. I provided marketing and communication expertise for the university’s distance education and eLearning efforts for both internal university audiences and regional/national awareness messages. I applied strategic marketing skills to distribute ODEE messages through appropriate communications channels including verbal, print, and web outlets. The main focus of this work involved digital marketing, including website development, digital storytelling, email marketing and social media.
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Marketing Communications SpecialistThe Ohio State University - Office Of The Cio Sep 2011 - Sep 2013Increasing IT service and resource awareness among the Ohio State University Community;• Print and multimedia news story development for newsletters, blogs and other communication outlets.• Video production for instructional tutorials and service awareness vignettes.• Plan and execute large-scale communications initiatives for university-wide systems changes including Ohio State's Identity and Access Management project and OSU Wireless authentication conversion.• Strategized and launched OCIO’s social media presence, beginning with a Twitter stream.• Maintain and amplify social media presence with monitoring, interaction, analytics and participatory campaigns.• Generated mobile IT service guides for student, faculty and staff, including content coordination among six Ohio State campuses, experience-oriented site organization, and some HTML.• Maintain and continually assess mobile service guides with user focus groups and peer review, exploring feature expansion and implementing best practices for an optimum mobile site experience.• Host annual data privacy campaigns including interactive quizzes, educational videos and composing relevant articles.• Lead department's participation in various philanthropy initiatives, such as Operation Feed for Mid-Ohio Foodbank, fundraising communications, facilitating raffles and online auctions, planning events and coordinating team members from each building across the organization. -
Communications CoordinatorThe Ohio State University - Office Of The Cio May 2009 - Aug 2011Assisted OCIO Communicators as a student employee, transitioning into a full-time communications coordinator after graduating in June 2011.
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Student JournalistThe Lantern Group - Student Newspaper Mar 2009 - Jun 2012The Ohio State UniversityProduced news stories in print and multimedia for Ohio State's student newspaper. -
Account Executive - Ride For World HealthOsu Practice Sep 2010 - May 2012Columbus, OhioGenerated nation-wide press coverage for a philanthropic bike tour crossing the country.• Wrote and organized rider biographies for Ride for World Health website;• Event planning for local homecoming fundraisers;• Developed comprehensive communications plans to time Press Release pitches according to the team's arrival date in each city, as well as the riders' home towns and alma maters;• Led a team of PRactice associates by delegating tasks, fielding and incorporating their ideas, teaching press release writing, and holding members accountable for timely, quality pitches;• Aggregated press coverage and created a media kit for the following tour
Lucy Ramos Skills
Lucy Ramos Education Details
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3.9 Gpa
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Public Affairs Journalism
Frequently Asked Questions about Lucy Ramos
What company does Lucy Ramos work for?
Lucy Ramos works for Earthjustice
What is Lucy Ramos's role at the current company?
Lucy Ramos's current role is Senior Associate Director, Donor Communications.
What is Lucy Ramos's email address?
Lucy Ramos's email address is ra****@****osu.edu
What is Lucy Ramos's direct phone number?
Lucy Ramos's direct phone number is +151353*****
What schools did Lucy Ramos attend?
Lucy Ramos attended The Ohio State University, The Ohio State University.
What are some of Lucy Ramos's interests?
Lucy Ramos has interest in Global Health, Girl's And Women's Development, Health, Web Development, Education, Public Opinion, Science And Technology, Social Justice And Entrepreneurship, Fundraising, Human Rights.
What skills is Lucy Ramos known for?
Lucy Ramos has skills like Social Media, Press Releases, Event Planning, Marketing Communications, Public Relations, Public Speaking, New Media, Research, News Writing, Video Editing, Media Relations, Adobe Creative Suite.
Who are Lucy Ramos's colleagues?
Lucy Ramos's colleagues are Hemisha Morar, Phr, Shrbp, Alexandria Trimble, Susan Kraham, John Mcmanus, Robin Chakrabarti, Bill Curtiss, Alexander Tom.
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