Lucy Sing'Ora Email & Phone Number

Nairobi County, Kenya

Nairobi

Managing the Sport On Newspaper ,Mwanaspoti Newspaper and the Nairobi Paper: Development of Marketing & Communication strategies to achieve set objectives. Implementation of brand plans & allocation of budgets  Increase brand growth and development through effective ATL and BTL communication strategies. Regular trade visits to better understand the market, gather insights from the vendors and gauge competitor activities. Undertake Marketing Research and Competitor analysis to better understand the market place

Nairobi,Kenya

Managing the Business Daily, The East African and the Taifa Leo newspaper brands. Assisting the Brand Manager in achieving overall quarter by quarter targets for advertising revenue and circulation. Managing the marketing communications needs of the brands in conjunction with advertising agencies and creative charged with the brands.  Working in conjunction with the respective Editorial teams to support product development initiatives and brand building activities of the brands. Undertake Marketing Research and Competitor analysis to better understand the market place including regular trade visits. Event Management and Projects for the three brands. Implementations of the brand plans/activities of the brands.  External Communication and Management of Partnership.

Managing the QFM, easyfm, and NTV brands. Managing the marketing communications needs of the brands in conjunction with advertising agencies and creative charged with the brands.  Event Management and Projects for the three brands. Implementations of the brand plans/activities of the brands.

Bachelor Of Commerce, Marketing, Second Class Honors Upper Division

Activities and Societies: Marketing Students Association was the Head of Human Resource Christian Union was the Head Usher Class.

Proffessional Diploma In Marketing At Makini College, Proffessional Diploma In Marketing

Executive Mba, Business Administration And Management, General