Luis Fernando Vergara

Luis Fernando Vergara Email and Phone Number

Antioquia, Colombia
Luis Fernando Vergara's Location
Norman, Oklahoma, United States, United States
Luis Fernando Vergara's Contact Details

Luis Fernando Vergara work email

Luis Fernando Vergara personal email

About Luis Fernando Vergara

Senior Marketing Director with over ten years of experience in marketing & communications and advertising working as a leader for a diverse variety of organizations and clients. Gained expertise in Advertising campaigns, marketing publications, digital marketing, data analysis, and brand consulting.Author of the e-book "20 Frases para crear una marca" >> http://bit.ly/2wDyXUvCreator of the concept "The 4i's of Branding" published in the book "Welcome to the New Jungle" by Alex Aldas

Luis Fernando Vergara's Current Company Details
Gaylord College of Journalism and Mass Communication

Gaylord College Of Journalism And Mass Communication

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Adjunct Instructor
Antioquia, Colombia
Luis Fernando Vergara Work Experience Details
  • Gaylord College Of Journalism And Mass Communication
    Adjunct Instructor
    Gaylord College Of Journalism And Mass Communication
    Antioquia, Colombia
  • Gaylord College Of Journalism And Mass Communication
    Adjunct Instructor
    Gaylord College Of Journalism And Mass Communication Jan 2023 - Present
    Norman, Oklahoma, United States
  • University Of Oklahoma
    Marketing & Communications Specialist - Irani Center For Energy Solutions
    University Of Oklahoma May 2018 - Present
    Norman, Oklahoma
    - Create the marketing and communication strategy plan for the Professional Development Programs - Communicate and promote the Professional Development certificate Courses - Manage the content for LinkedIn - Coordinate the email marketing campaigns - Generate the contact list for the campaigns - Assist in the creation and report of the budget
  • University Of Oklahoma
    Graduate Research Teaching Assistant
    University Of Oklahoma Jan 2017 - Aug 2018
    Norman, Oklahoma
    -Co-Principal Investigator in the Global Capability Project in Public Relations and communication management for the USA.- Developed the website and managed the SEO strategy for Katerina Tsetsura.-Assisted in communications of different conferences in Gaylord College
  • University Of Oklahoma
    Marketing Contributor - Athletics
    University Of Oklahoma Dec 2017 - Jul 2018
    Norman, Oklahoma, Estados Unidos
    - Assisted the Marketing Department with strategies to reach the hispanic community in Oklahoma.- Managed the hispanic social media for OU athletics.-Created content related with OU Sports
  • Branders Magazine Group
    Founder
    Branders Magazine Group Mar 2015 - Present
    Norman, Oklahoma
    Branders Magazine is a digital media specialized in branding, strategy, and innovation. The magazine was born from the need of gaining access to the latest industry information and the initiative to share knowledge, exchange ideas and learn from industry experts practitioners.
  • Revista Acine
    Founder
    Revista Acine Aug 2011 - Present
    Bogotá, Bogotá D.C., Colombia
    Managed the marketing campaignsManaged the relations with the media in ColombiaCoordinated the social media strategy communication
  • Colsa Colombian Student Association
    Public Relations Chair
    Colsa Colombian Student Association Jan 2018 - Jan 2023
    Norman, Oklahoma
    - Managed the communications for the Colombian Night. (COLSA main Event)- Developed and Managed the new website- Assisted with the organization of conferences- Generated strategic alliances with mediaThe Colombian Student Association was established in 2001. I have served as the Adviser since then. Each year we have several activities on campus that promotes Colombia through cultural, social and sport activities. Our major event is "Colombian Night" that attracts around 800 people. The students prepare a typical dish, a highly elaborate cultural program, and ends with a typical Colombian party.
  • Buzzee Marketing
    Senior Marketing Executive - Internship
    Buzzee Marketing Jun 2017 - Aug 2017
    Oklahoma City, Oklahoma Area
    -Generated communication strategies for the brand-Managed the SEO strategy for the brand-Created networking with the media -Created the competition analysis
  • Informa Colombia S.A.
    Senior Marketing Executive
    Informa Colombia S.A. Apr 2014 - Oct 2015
    Bogotá
    • Generated strategic alliances with media and companies in the field like RCN Radio, Analdex, Ciclo de Riesgo.• Initiated a series of integrated marketing campaigns including SEO, email, print, digital, and social media & web analysis; Crafted concept and content for journal ads, direct mail campaigns, and blogs• Generated the Social Media network for the company with a focus in Linkedin generating a good prospect database.• Analyzed the traffic on the web and how the customer experience is using google analytics and crazyegg software.• Assisted in the creation and report of the budget
  • Marketing News Colombia
    Marketing Specialist
    Marketing News Colombia Oct 2012 - Mar 2014
    Bogotá
    • Developed new brand for Marketing News Magazine• Coordinated the creative campaign for Expomarketing• Directed the Advertising and Communication for Expomarketing• Wrote several articles for Marketing News’ website
  • The Line Group
    Art Director
    The Line Group Mar 2012 - Oct 2012
    Bogotá
    • Coordinated the graphic team to generate creative and effective campaigns• Presented creative campaigns to clients• Managed Endomarketing and communications for Helm Bank, Falabella, LAN and Huawei.
  • 360 Media
    Marketing Communications
    360 Media Mar 2009 - Jan 2012
    Bogotá D.C. Area, Colombia
    • Developed new brand for Marketing News Magazine, Punto de Evento, Seletto• Coordinated the creative campaign for Expomarketing and Marketing News• Directed the Advertising and Communication for Expomarketing and Marketing News• Webmaster Marketing News
  • Play Marketing
    Creative Designer
    Play Marketing Mar 2008 - Mar 2009
    Bogotá D.C. Area, Colombia
    • Assisted with design and communications campaigns for the company.

Luis Fernando Vergara Skills

Marketing Communications Digital Marketing Google Analytics Branding Strategic Communications Brand Implementation Magazine Layout Design Public Relations Social Media

Luis Fernando Vergara Education Details

Frequently Asked Questions about Luis Fernando Vergara

What company does Luis Fernando Vergara work for?

Luis Fernando Vergara works for Gaylord College Of Journalism And Mass Communication

What is Luis Fernando Vergara's role at the current company?

Luis Fernando Vergara's current role is Adjunct Instructor.

What is Luis Fernando Vergara's email address?

Luis Fernando Vergara's email address is lvergara@ou.edu

What schools did Luis Fernando Vergara attend?

Luis Fernando Vergara attended University Of Oklahoma, University Of Oklahoma, Universidad Escuela De Administración Y Finanzas Y Tecnologías, Lci Bogotç, Fundación Universitaria San Martín.

What skills is Luis Fernando Vergara known for?

Luis Fernando Vergara has skills like Marketing Communications, Digital Marketing, Google Analytics, Branding, Strategic Communications, Brand Implementation, Magazine Layout Design, Public Relations, Social Media.

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