My job consists of transforming the voices of customers and employees into powerful data and actions to improve the experience of both customers and employees. I create Integrated Customer and Employee Experience Management Programs, bringing innovative technology, a customer-focused culture, and governance of data generated from feedback into companies.Through E-PATHOS Platform (www.e-pathos.com), I build Customer Experience Management projects to enable client companies to drive change and set priorities for CX interventions.Building a SINGLE EXPERIENCE MINDSET within companies that combines customer experience and employee experience is my goal, convinced that it is the key to creating valuable relationships with customers and employees.What am I an expert in?- Defining the Objectives of the Customer/Employee Experience Management Strategy- Mapping the Customer/Employee Journey- Defining listening paths and developing surveys- Measuring key People Experience KPIs through a structured listening- Data Analysis and Insights- Close the Loop Strategy- New business models- Segmentation and Up-selling and Cross-Selling StrategiesWho do I work with?- Marketing Directors/CRM Managers/Customer Experience Managers/Customer Service Managers- Innovation Managers- HR Directors/People & Culture/Diversity & Inclusion- Ecommerce Managers/Digital Marketing Managers- CEOs who wants changeWhat am I passionate about and what warms my heart?Finding solutions by connecting the dots that my long and rich professional journey allows me to see.Making the world a better place for women.My entrepreneurial challenge is E-PATHOS, a CX and Feedback management platform based on video and image technology that captures the emotional experiences of customers and employees. For more information, the website is www.e-pathos.com.My extensive experience in Private Equity and Investment Banking is the foundation on which my rich professionalism, strategic marketing background,and ability to create impactful projects.luigina.ferraro@incipitconsulting.eu