🎯Strategy | Analytics | CRO | Automation | Lead Generation | PPC👨‍💻 I am a Native Digital Marketer with +6 years of hands-on experience & Master of Information Management.🤝Ranging From Individuals to NGOs and Fortune 500 companies, I have successfully honored my compromise of providing high-quality deliverables and help my clients achieve their business goals through our collaboration.📊💡 By combining Data-Driven Decision Making and Creativity I identify and solve my client's most concerning challenges by delivering insightful solutions. 💭 I Am Ready to Provide You the Best & Latest Solutions Regarding:✅ Digital Strategy -- Define Goals, Communication, User Experience, Journey, and Engagement. Building Effective Sales Funnels to drive conversions:✅ SEM -- From Planning & Implementing Paid Campaigns on AdWords and Facebook to Organic Link Building, Keyword Research and other Technical aspects of SEO;✅Paid Media Campaigns -- From strategy to Campaign creation, management and optimization, various industries and international market experience;✅ Social Media Intelligence -- Using data and different marketing tools I can help you understand how impactful your brand, product or service is and how well your campaigns are doing;✅ Conversion Rate Optimisation -- Using data to initially identify gaps on the customer journey and touchpoints, then using those insights coming up with disruptive visual and experiential alternatives to driving more engagement, conversions and above all, ROI for my clients:✅ Web Analytics -- Implementation and Development of Reports with Insights that can add value to your business mainly using: Google Tools such as Google Tools, Similarweb or Dataiku. Also proficient with alternative tools such as Crazy Egg, Double Click, Hot Jar and others.🔹Interested in knowing more about my experience and how we can work together?Just 💬DM me or 📧luis.inter.afonso@gmail.com

Managing Amaze’s brands and partners media portfolio of channels and helping find and test innovative ways for the business to grow.

Responsible for:-> Paid Media channels, management, optimization and reporting with Spring team and partners;-> Advisor for growth and scaling of media buying activities.

Agile remote work experience where my main tasks are ⤵️🔹Management and optimization of Pais Media Campaigns (mainly Google Ads and FB Ads) for 3 of the market leaders in the classifieds, auto and real estate industry in Portugal: OLX, Standvirtual and Imovirtual;🔹PPC and site performance auditing and reporting on Google Analytics and Data Studio;🔹Keyword researching and optimization for Google Ads and SEO.

Responsible for setting up, deploying and optimizing Performance Ecosystem for SBC as well as finding channels and avenues for scaling the business.

Managing Media for InnoQube

Responsible for building Performance Ecosystem and integrating it with Infstones Web3 Services for acquiring Users.

Responsible for growing Digital and Performance ecosystem from under $1000 per month to +$30,000 in less than 1 year and a half.

🟢 ₿eing part of the technology revolution forefront: moving the world forward towards decentralization and humanity 4.0.Worked accross +10 projects driving pre-sale joiners and growing communities, ramping up platforms from scratch and deploying effective performance marketing strategies with success in the web 3.0 and blockhain space.Workied as a Consultant for Amazix team and helped revolutionary blockchain projects thrive in the digital space through the execution of Digital Marketing plans and campaigns across a variety of channels.

Responsible for driving profitable growth and deployment of UNICEF Google Search Ads campaigns in Portugal.

🔹Responsible for reviewing and analyzing Consumer & Social data from Unilever Brands using multiple tools and sources;🔹Creation and improvement of queries for social listening;🔹Development of language model queries on brand watch;🔹Dashboard level visualization of data and improvement of queries;🔹Production of insight based briefs to help marketing decision makers at Unilever change their products.

The Mission of Depart & Arrive is to help individuals plan and take the most out of their Gap Year experiences according to their: 🎯Personal & Professional Goals🗺Desired Destinations💰Budget⏳Available Time

✅ Successful collaboration where I had the opportunity to help Sight go from an existing Performance Ecosystem to being able to reach out to +30 new countries and go from few leads generated from Digital Media to +100 leads per Month!Worked remotely reporting directly to the Director of Marketing of Sight, major tasks include:💎 Set-up of Performance ecosystem for Sight from scratch: setting-up and Integrating Tools.💎 Help execute Global expansion of Paid Media Campaigns by advising best strategies and media channels to buy and invest on;💎 Landing Page (Instapage) integration and tracking for Campaigns using UTMs and managing them;💎 Hubspot Lead scoring;💎 Performance management of paid media channels including Google and Linkedin;💎 Reporting results and optimizing Campaigns performance.

Digital marketing services provided as a freelance consultant for Business Config working remotely in different projects which include the following services:🔵Lead Generation🔵Event Ticket Sales Online🔵PPC Campaign creation, management, and optimization🔵Marketing Performance ReportingThe greatest achievement was to achieve a 300% YoY Growth in the Nr of attendees from MUST 2018 to 2019-

🛅My Contributions to (Alta) old Driven:➖ AdWords campaign Management for clients;➖Tag Manager Implementation;➖Writing Backoffice manual;➖Lead Generation (e-mail marketing mainly);➖Analytics report production;➖Participation in the development of an internal Marketing Automation Campaign.⌨️Softwares working with:✔️Drupal;✔️Act-on;✔️SugarCRM;✔️Google Tools ( Analytics, AdWords, Tag Manager and Search Console).

❇️My experience at Greenpeace was enormously enriching. I had the opportunity to take part in the international campaign Detox, against electronic waste. I could experience the planning and strategy making of such a big project.Main tasks undertaken include:🔹Helping with digital media management;🔹 Logistics and development of an event for the fundraising programme of the Detox Campaign.;🔹Accounting (development relevant databases for the campaign in regard to potential partners and targets of the campaign);🔹Benchmarking the technologies and mobile market in Mexico;🔹Understanding how different departments were connected and how does Greenpeace works.

Working as a direct marketing representative for WTF a young people dedicated SIM Card belonging to NOS, under the management of Megafinalistas' agency. Tasks included:-Public Relations;-Commercial relations;-Direct Marketing;-Communication;-Representing the product in events.

I was taking responsibility as a team leader of a social project called ATIVA, my team's function is to assure that we are able to create a socially positive impact in retirement places, by bringing people from other countries to help, learn and take care of our elders. This is a young project in Portugal, and it is being really well seen by the community. I am also responsible for making the interns who are to join the project and to give them the best experience possible. I have to manage the contacts made, meetings and keep up my team spirit in order to achieve the objectives.

- First Aid Course;- Crisis Management;- Helping population;- Surveillance and safeguarding people in their leisure activities on the beach.

Involvement with the organization, Contact companies and attend meetings, Raise companies to get trainees, Establish partnerships with other countries in order to facilitate the match time, Search for EP's, Develop new ways to facilitate the match, Provide the necessary delivery the companies need, provide servicing for trainees before and during their volunteering experiences.

Mostly my functions were :- Contact management, - Databe Accounting, - Market Research, Marketing - Develop a Matketing Plan during the 4 months of work in Editorial Bolina.- Representing Editorial Bolina in the International Fair of Lisbon "Tecktonica.