Senior Account Executive
Current• Manage and build Local and Regional clientele for the NYC, Chicago & Boston markets, along with the NJ PATH train selling both printed ad and digital OOH ad panels. Key accounts include CUNY, NYU Tandon School, NYC Dept. of Consumer Affairs, NYC Dept. of Education, Van Gogh Exhibit, Boston Beer & Spanish-speaking clients• Prospect new business by cold calling (through cold call e-mails and by dropping off info company brochures at business storefronts throughout the 5 boroughs) and researching other OOH competitors and media platforms • Develop strong relationships, internally and externally to secure and close business in a timely fashion• Develop strategic proposals to meet client’s campaign goals and objectives; utilizing third party data for location and audience-based targeting to assist the client in ensuring we placed ads in front of their target audience• Responsible for generating new client meetings and new business revenue, while upselling existing campaigns • Completed Circus Street Curriculum to enhance knowledge on digital formats and programmatic digital ad sales• Target and develop new regional accounts for Street Furniture advertising networks on bus shelters and news stands in the New York City area. Create value added campaigns which will drive business and generate revenue for assigned product markets. • Conducts research and prospect new clients. Proposes targeted marketing leads based on need. • Targets industries for annual, seasonal, and/or short-term advertising buys.• Develops and proposes recommendations to clients/agencies which will create value added campaigns for their products.• Negotiates and executes contracts optimizing a win-win result.• Manages, maintains and grows current client base.• Maintains excellent external and internal relationships.• Reviews space availabilities for clients as requested and follows-up with proposals/grids of details