Social Media Coordinator ~• Engage both reactively and proactively on social media platforms • Reach out and interact with influencers for campaigns, seedings and collaborations • Manage community engagement for consumer affairs on platforms like TikTok, Meta Platforms and Twitter • Monitor social media channels for industry trends • Utilize social media analytical/management tools such as Sprinklr, Salesforce, Traackr and Hatteras to track consumer engagement and draw conclusions about user data • Collaborate with other departments (customer relations, sales, etc.) to manage reputation, identify key players, and coordinate actions

• Create and manage event branding, including logos, taglines, and visual assets• Collaborate with event planners, designers, and vendors, to ensure cohesive marketing messaging and branding across all event materials• Develop and manage event websites, including design, content, and functionality• Create and manage social media content and campaigns to engage with audiences and promote events• Manage marketing budgets and ensure cost-effective execution of marketing plans• Manage and create content for event social media channels, including Facebook, Twitter, Instagram, and LinkedIn• Develop and manage influencer partnerships and collaborations to drive brand awareness and engagement• Stay up-to-date with industry trends and best practices to continuously improve marketing strategies and tactics.

• Promoted within three months with a doubled increase in territory size • Create, manage, and achieve project plans to define timelines, scope, andbudget in my respective territory (NJ, NY, CT, DE, and PA)• Recruit, train, and manage a field sales team• Coordinate/Organize campaigns, events, and projects per sales trends andmarketing strategies• Partner with Visual Merchandising & Trade Marketing on all display updatesand in-store executions• Support the media planning process for the brand & participate in socialactivations for the brand• Help manage brand profitability through SKUs management, mix, and budgetoptimization• Develop weekly & quarterly performance analyses of sales and key learning tomaximize future executions

• Coordinate/Organize campaigns, events, and projects• Lead in the expansion of new sales territory• Promote and inform consumers about the brand• Organize merchandise and displays per sale trends• Develop and implement strategies according to target demographic• Build and maintain client relations to grow our market and brand awareness

• Advised clients across the brand's luxury fashion and goods• Collaborated with different teams (Operations, Sales, and Visual Merchandising) to ensure product placement and inventory• Took the lead on a social media project to increase engagement and promote products• Applied entrepreneurial and empathic/soft skills to retain and gain clientele• Managed sales/clients using product-based marketing strategies (lifetime customer value, customer satisfaction, upselling, etc.)