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Luis E. Martinez Email & Phone Number

Vice President, Wealth Management Digital Strategy at Northern Trust
Location: San Diego, California, United States 9 work roles 4 schools
1 work email found @luisemartinez.com LinkedIn matched
✓ Verified July 2026 4 data sources Profile completeness 100%

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Current company
Role
Vice President, Wealth Management Digital Strategy
Location
San Diego, California, United States

Who is Luis E. Martinez? Overview

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Quick answer

Luis E. Martinez is listed as Vice President, Wealth Management Digital Strategy at Northern Trust, based in San Diego, California, United States. AeroLeads shows a work email signal at luisemartinez.com and a matched LinkedIn profile for Luis E. Martinez.

Luis E. Martinez previously worked as AVP Business Analyst, Digital Marketing at Zions Bancorporation and Interactive/Digital Marketing Representative at California Bank & Trust. Luis E. Martinez holds Master Of Science - Ms, Data Analytics from Western Governors University.

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Email format at Northern Trust

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*@luisemartinez.com
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Profile bio

About Luis E. Martinez

Through managing marketing initiatives, increasing sales, and improving productivity, I have targeted bottom-line results at organizations resulting in successful marketing functions. Mobilizing the execution of the team to deliver high ROI results with speed and efficiency is one of the key practices I have applied to achieve business objectives. An important principle I follow is to consistently strengthen the brand’s unique and compelling image.Some of my major accomplishments include:Lead-gen attributed closed deals increase of 45% over previous year.On implementation team that lowered decisioning turnaround times of online application system for business loans lines of up to $250k by 73%.Created a platform ROI of 12 months by implementing Salesforce ExactTarget email automation.In all, I am planning on using my skills in reporting analytics, executing marketing strategies, and driving brand awareness to pursue opportunities as a digital marketing manager.If your organization is seeking someone who can strengthen the brand’s unique and compelling image, then your team would benefit from bringing me on board. One of the reasons colleagues enjoy working with me is because I encourage continuous improvement and staff training.My academic background includes …• Masters of Business Administration• Bachelor of Science in E-Business Management• Associate of Science in Computer Networking• Certified Financial Marketing Professional• School of Bank Marketing & ManagementFocused on implementing salesforce and planning marketing strategies, I am sought after for identifying and removing business pains while driving business growth. If you are ready to implement changes to outshine your competitors, contact me today.

Listed skills include Advertising, Marketing, Marketing Strategy, Art Direction, and 64 others.

Current workplace

Luis E. Martinez's current company

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Northern Trust
Northern Trust
Vice President, Wealth Management Digital Strategy
AeroLeads page
9 roles · 22 years

Luis E. Martinez work experience

A career timeline built from the work history available for this profile.

Vice President, Wealth Management Digital Strategy

Current

Chicago, Illinois, Us

• Implementing agile project management, intake processes, and marketing operations to improve efficiencies across regional and national teams. • Incorporating a digital-first approach to marketing activities including optimizing usage of digital channels, supporting lead generation, and actively tracking and reporting on performance.• Providing a consultative approach with US markets, collaborating on events and marketing campaigns, to align with business growth strategies.

2022 - Present ~4 yrs 6 mos

Avp Business Analyst, Digital Marketing

Salt Lake City, Utah, Us

• Strategic leader in multi-channel marketing attribution modeling and measurements to drive optimization, targeting, multivariate A/B testing, and spend analysis. • Showcase opportunities for lead and data-driven channel growth using data visualization and presentation development for senior executives and C-Suite. • Guide business decisions by showing marketing impact on key business priorities and goals, including ROI on business-to-consumer and business-to-business customer journeys.

2020 - 2022 ~2 yrs

Interactive/Digital Marketing Representative

San Diego, California, Us

Through my tenure with this company, I have been charged with improving the customer journey by managing Adobe Experience Manager website development, Adobe Analytics reporting, and Salesforce/IBM lead generation. After strategically developing AEM components, I was able to achieve a 300%+ increase in landing page average time and lowered bounce rate by 29%. Because of my excellent marketing background, was trusted to lead gen closed deals resulting in an increase of 45% over previous year. My work in this company has led to several achievements, such as integrating Workfront and Jira into project and product management processes, resulting in an increase in productivity by 64%.

2017 - 2020 ~3 yrs

A.V.P., Digital Marketing Manager

Porterville, Ca, Us

I was selected by this company to join the implementation team to lower processing times of online application system for business loans lines. Quickly after being brought on board, we achieved this goal resulting in $250k by 73%. Given my experience and background in driving brand awareness, customer acquisition, and cross-selling, I collaborated with SVP of Marketing and implemented digital marketing strategic plan.

2016 - 2017 ~1 yr

A.V.P. Web & Graphic Design

Porterville, Ca, Us

Chosen from many other candidates to implement Salesforce ExactTarget email automation. In doing so, I converted 4%+ of customers to e-statements resulting in a platform ROI of 12 months. During my tenure here, I applied SEO practices to become #1 rankings on Google search for “Visalia Bank” and “Porterville Bank.” Developed cross-channel campaigns integrating social media platforms including Facebook and LinkedIn to grow brand awareness. Focusing on meeting the company’s bottom-line, I provided creative ideas, branding, and visual solutions for a variety of projects.

2015 - 2016 ~1 yr

Web & Graphics Design Marketing Officer

Porterville, Ca, Us

In this earlier position, I contributed to the company by migrating and redesigning website from third-party management to self-hosted on custom CMS. This project resulted in an investment ROI of 16 months and ongoing savings of 70% thereafter. Given my natural ability to collaborate with other designers as well as executing personal visions, I assisted in building and growing an industry-leading brand.

2012 - 2015 ~3 yrs

Marketing Director

Visalia, Ca, Us

As soon as I began working with this company, I led the marketing team, including digital developers and print marketing managers and staff. This entailed coaching employees in conjunction with leadership staff to ensure proper and consistent campaign execution. Additionally, I budgeted and optimized marketing spend across all channels. This resulted in maximizing ROI/ROAS and achieving brand awareness, sales, and profitability goals.

2010 - 2012 ~2 yrs

Account Manager/Art Director

Orange, Ca, Us

Closer to the beginning of my career, I was given the mission to align account strategies to maximize profitability and meet strategic goals. As an account executive, I built long-lasting, mutually beneficial relationships with external contacts and internal departments. After completing this process, I analyzed and evaluated financial data and trends to determine impact on customer and company objectives.

2005 - 2010 ~5 yrs
4 education records

Luis E. Martinez education

Master Of Science - Ms, Data Analytics

Western Governors University

Master Of Business Administration

Western Governors University

Bs, E-Business Management

Westwood College-Anaheim

As, Computer Networking

Westwood College-Anaheim
FAQ

Frequently asked questions about Luis E. Martinez

Quick answers generated from the profile data available on this page.

What company does Luis E. Martinez work for?

Luis E. Martinez works for Northern Trust.

What is Luis E. Martinez's role at Northern Trust?

Luis E. Martinez is listed as Vice President, Wealth Management Digital Strategy at Northern Trust.

What is Luis E. Martinez's email address?

AeroLeads has found 1 work email signal at @luisemartinez.com for Luis E. Martinez at Northern Trust.

Where is Luis E. Martinez based?

Luis E. Martinez is based in San Diego, California, United States while working with Northern Trust.

What companies has Luis E. Martinez worked for?

Luis E. Martinez has worked for Northern Trust, Zions Bancorporation, California Bank & Trust, Bank Of The Sierra, and Element Media Solutions.

How can I contact Luis E. Martinez?

You can use AeroLeads to view verified contact signals for Luis E. Martinez at Northern Trust, including work email, phone, and LinkedIn data when available.

What schools did Luis E. Martinez attend?

Luis E. Martinez holds Master Of Science - Ms, Data Analytics from Western Governors University.

What skills is Luis E. Martinez known for?

Luis E. Martinez is listed with skills including Advertising, Marketing, Marketing Strategy, Art Direction, Creative Direction, Project Management, Management, and Customer Service.

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