Responsibilities:•Managed and tracked monthly regional objectives to ensure alignment with overall goals.•Reviewed forecasts monthly with channel managers to ensure product availability by SKU.•Supervised and coordinated the activities of regional and national executives to meet monthly net sales targets.•Organized and aligned strategic brand activities within the channel, serving as a liaison with the Marketing team.•Developed and coordinated proposals for additional budgets, creating P&L statements for each proposal and obtaining Finance approval.•Evaluated and supported the implementation of in-store activities to boost sales.•Coordinated trade marketing budgets and sell-out support, managing them monthly and distributing them across regions.•Established monthly quotas by region, brand, and format for each regional executive.•Monitored the delivery of POP materials for each region and executive.•Organized and communicated details of sales contests to the sales team.•Communicated objectives and price increases by category, format, and size on a national level.•Developed distribution and sell-out plans for clients, accelerating categories in the traditional channel and hotels & pharmacy clients.Achievements:•Led the launch of Hershey Leche and Agua Fresca Bonafont, achieving a 10% increase compared to the previous year.•Achieved a 15% cost savings on sell-out support through resource optimization and effective sales strategies.•Enhanced product rotation strategies, resulting in a 12% increase in net sales.

Responsibilities:•Produced monthly sales closure reports through detailed data analysis, supporting strategic decision-making.•Ensured effective execution of new portfolios by coordinating regional sell-out activities.•Developed and supported trade marketing contests to drive sell-out and enhance sales force effectiveness.•Assisted in managing national sales for water distributors, focusing on KPI tracking and driving sales and volume growth.•Analyzed and presented critical information to executives for project and budget approvals, enhancing strategic planning for the channel.•Coordinated and calculated bonuses for regional and sales executives.•Managed the creation and execution of contracts with distributors.Achievements:•Completed the GEN D development program, gaining experience across various functions over a two-year period to enhance my skills.•Achieved a 12% increase in national volume and net sales by optimizing distribution strategies and driving growth.

Activities:•Collected essential data to effectively implement new methodologies in projects.•Managed data collection and methodology implementation to enhance operational efficiency.•Conducted field visits to develop, validate, and optimize AS-IS and TO-BE processes, ensuring operational effectiveness and strategic alignment.•Assisted in creating commercial proposals for key sectors, including retail and government, and developed presentations that drove sales.Achievements:•Redesigned the process for lifting and repairing coolers at Femsa, resulting in significant cost and time savings.•Created impactful executive presentations for various projects and companies, enhancing communication and strategic decision-making.

Assisted in the design, implementation, and monitoring of operational processes.Analyzed national transfers, including fuel, mileage, tariffs, etc.Managed distribution plans for national plants.Provided training and coordination for other interns in the same area

Managed inventories, sales, and quality control.