Senior Director Of Ecommerce
Current
Jan 2024 - Present
AeroLeads people directory · profile
Luis Hoffer Email & Phone Number
Director of E-Commerce / Digital Marketing
at
ASTR the Label
1 work email found
@shopproof.com
3 phones found area 323
LinkedIn matched
✓ Verified Jun 2026
4 data sources
Profile completeness 100%
Current company
Role
Director of E-Commerce / Digital Marketing
Location
Glendale, California, United States
Who is Luis Hoffer? Overview
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Quick answer
Luis Hoffer is listed as Director of E-Commerce / Digital Marketing at ASTR the Label, based in Glendale, California, United States. AeroLeads shows a work email signal at shopproof.com, phone signal with area code 323, and a matched LinkedIn profile for Luis Hoffer.
Luis Hoffer previously worked as Senior Director of Ecommerce at Astr The Label and Director of E-Commerce / Digital Marketing at Proof.. Luis Hoffer holds Bachelors Of Computer Science, Computer Science from California State University, Monterey Bay.
Company email context
Email format at ASTR the Label
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{first}@shopproof.com
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AeroLeads found 1 current-domain work email signal for Luis Hoffer. Compare company email patterns before reaching out.
Profile bio
About Luis Hoffer
9 Years of Experience in a Director / VP of E-commerce Role1. Led photo, catalog admin, digital marketing teams and customer service teams2. Project managed development feature builds with internal and external dev teams.3. Built budgets that supported team overhead, digital marketing spend and platform spend.4. Crafted customer retention strategies across email, sms, on-site and loyalty programs.5. Launched top funnel customer acquisition channels like, affiliate, paid social and paid search.6. Built custom reporting to identify convergence between customer behavior and product performance.Growth Driven Track Record1. Lead triple digit growth back to back by launching new customer acquisition channels and building awareness around new category offerings.2. As demand grew, quickly ramped up logistic solutions across internal shipping and customer service teams.3. Launched first to market digital women’s bridal party design tool that dovetailed into bridesmaids product library. To this day the tool has been imitated but has not been eclipsed.4. Built quarterly review decks for founders and stakeholders to help distill the e-commerce channel in easy to understand reviews.
Listed skills include Customer Experience, E Commerce, Shopify Scripts, Node.Js, and 23 others.
Current workplace
Luis Hoffer's current company
Company context helps verify the profile and gives searchers a useful next step.
5 roles
Luis Hoffer work experience
A career timeline built from the work history available for this profile.
Director Of E-Commerce / Digital Marketing
Mar 2022 - Apr 2024
Vp Of E-Commerce
In September of 2020 I joined the Koral team and was immediately impressed by the co-founder’sbrand vision of creating high-end luxury activewear that blended fashion and performance. The attention to detail and commitment to quality are quite unmatched in the activewear industry and my challenge has been to elevate the digital interaction points to help.
Sep 2020 - Mar 2022
Vp Of E-Commerce
During my time as a stakeholder it was a joy to lead the e-commerce strategy for Show Me Your Mumu.Upon joining the team I wasted little time and spearheaded a series of initiatives which focused oncustomer acquisition while also strengthening platforms to support growth. To support customeracquisition I created a digital marketing budget which supported.
Jan 2015 - Sep 2020
Ecommerce Director
Lead a medium size e-commerce team of graphic designers and online content managers. Gained Demandware (cloud commerce) developer certification in an effort to gain more knowledge of recentlyadopted e-commerce platform. Redesigned Kellywearsler.com to improve e-commerce best practicesbut also to better display the brands rich imagery found in interior.
Jul 2012 - Jan 2015
1 education record
Luis Hoffer education
-
California State University, Monterey Bay
FAQ
Frequently asked questions about Luis Hoffer
Quick answers generated from the profile data available on this page.
What company does Luis Hoffer work for?
Luis Hoffer works for ASTR the Label.
What is Luis Hoffer's role at ASTR the Label?
Luis Hoffer is listed as Director of E-Commerce / Digital Marketing at ASTR the Label.
What is Luis Hoffer's email address?
AeroLeads has found 1 work email signal at @shopproof.com for Luis Hoffer at ASTR the Label.
What is Luis Hoffer's phone number?
AeroLeads has found 3 phone signal(s) with area code 323 for Luis Hoffer at ASTR the Label.
Where is Luis Hoffer based?
Luis Hoffer is based in Glendale, California, United States while working with ASTR the Label.
What companies has Luis Hoffer worked for?
Luis Hoffer has worked for Astr The Label, Proof., Koral, Show Me Your Mumu, and Kelly Wearstler.
How can I contact Luis Hoffer?
You can use AeroLeads to view verified contact signals for Luis Hoffer at ASTR the Label, including work email, phone, and LinkedIn data when available.
What schools did Luis Hoffer attend?
Luis Hoffer holds Bachelors Of Computer Science, Computer Science from California State University, Monterey Bay.
What skills is Luis Hoffer known for?
Luis Hoffer is listed with skills including Customer Experience, E Commerce, Shopify Scripts, Node.Js, Graphic Design, Shopify Liquid, Web Analytics, and Digital Marketing.
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