Luis Miguel Martinez

Luis Miguel Martinez Email and Phone Number

Events Marketing Manger at Pulsar | B2B | Lead Generation | Marketing Strategy @ Pulsar
Luis Miguel Martinez's Location
Monterrey, Nuevo León, Mexico, Mexico
About Luis Miguel Martinez

Luis Miguel Martinez is a Events Marketing Manger at Pulsar | B2B | Lead Generation | Marketing Strategy at Pulsar. He is proficient in English. Colleagues describe him as "Luis Miguel es un profesional comprometido y con experiencia desde la generación de leads, organizacion de eventos y otras actividades relacionadas a Marketing. He sido su Gerente, he tenido comunicacion transparente y hemos hecho muy buen Equipo. "

Luis Miguel Martinez's Current Company Details
Pulsar

Pulsar

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Events Marketing Manger at Pulsar | B2B | Lead Generation | Marketing Strategy
Website:
pulsarml.com
Employees:
2
Luis Miguel Martinez Work Experience Details
  • Pulsar
    Events Marketing Manager
    Pulsar Jan 2024 - Present
    Monterrey, Nuevo León, México
    • Develop lead generation strategy based on events participation/organization for the company; webinars, exhibitions, breakfasts, seminars, etc.
  • Lrqa
    Marketing Manager, Latin America
    Lrqa Feb 2022 - Feb 2024
    Monterrey, Nuevo León, México
    • Manage and execute area marketing plans and targeted campaigns in Latin American countries to increase LRQA brand awareness and generate leads within targeted product and service categories for growth to budget. • Ensure marketing campaigns support a consistent LRQA brand look and feel. • Ensure marketing campaigns are developed using tools such as Salesforce (CRM) and Pardot (Marketing Automation Tool), client segmentation and multiple marketing channels, including website, social media, email marketing, events, webinars, online advertising, retargeting, search engine optimization, search engine marketing, content localization in Spanish and Portuguese, PR, etc. • Support increased LRQA brand awareness, thought leadership, subject matter expertise, consultant and key industry association/stakeholder relationships/partnerships by supporting the implementation of defined LRQA PR strategies. • Ensure marketing campaigns utilize appropriate client value propositions and client/prospect segmentation practices to maximize campaign engagement, effectiveness, brand awareness and lead generation – from transactional campaigns to strategic and global campaigns and Account Based Marketing approaches. • Deliver and support marketing plan outcomes by working effectively with other marketing, sales and training team members, bought in services/agencies and other internal and external interfaces to ensure timely campaign deliver in line with campaign marketing budget. • Working across teams, ensure collaboration and contribution to the marketing, sales and operational function to support growth of the business in line with globally agreed strategic focus areas for both transactional, strategic and global accounts. • Monitor and provide benchmarking and market feedback on competitor activities and performance.
  • Malvern Panalytical
    Marketing Specialist
    Malvern Panalytical Dec 2014 - Feb 2022
    San Pedro Garza García, Nuevo León, México
    Lead generation and sales.Events management.Prospective business markets research.Strategic marketing campaigns execution for Latin America.Marketing content translation for deployment in Latin America.Marketing materials designing.Digital advertising.
  • Epix #Superhidratacion
    Marketing Manager
    Epix #Superhidratacion May 2012 - Dec 2014
    San Pedro Garza García, Nuevo León
    Social Media Planner. Content creation.Brand Activation team management.Marketing materials stock management.Graphic Design editing.
  • Factor Idea
    Online Community Manager
    Factor Idea Feb 2011 - May 2012
    Social Media Community Managing for: The Home Depot MéxicoGrupo RiveroThermotekContent scheduling, Competitors weekly reports, Social Media Contests development.
  • Wall Street Institute
    Service Manager
    Wall Street Institute Nov 2008 - Feb 2011
    Teachers'​ weekly performance appraisal.Marketing budget's managing.English classes for most levels.Learning Methodology keeper.Organizing social events for students and prospects.Online Community Managing.

Luis Miguel Martinez Education Details

Frequently Asked Questions about Luis Miguel Martinez

What company does Luis Miguel Martinez work for?

Luis Miguel Martinez works for Pulsar

What is Luis Miguel Martinez's role at the current company?

Luis Miguel Martinez's current role is Events Marketing Manger at Pulsar | B2B | Lead Generation | Marketing Strategy.

What schools did Luis Miguel Martinez attend?

Luis Miguel Martinez attended Universidad Tecmilenio.

Who are Luis Miguel Martinez's colleagues?

Luis Miguel Martinez's colleagues are Matías Castillo, David Roberto Aguilar Jarquin, Andres Garza Herrera, Denisse Avelar Orozco, Erkan Sarıboğa, Kassandra Gallardo, Jorge Wong Bracamontes.

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