Luisa Fernanda Cabrera Del Olmo

Luisa Fernanda Cabrera Del Olmo Email and Phone Number

Project Management / Corporate Communications / Marcom / Internal Communications / Public Relations / CSR / LATAM @ Cisco
san jose, california, united states
Luisa Fernanda Cabrera Del Olmo's Location
Mexico, Mexico
About Luisa Fernanda Cabrera Del Olmo

Communications professional with over 20 years’ experience developing and implementing Marketing Communications, Internal Communications, Corporate Communications, Public Relations Strategies and Community Service Programs to maintain brand equity, market penetration and strengthen the companies’ positive reputation with internal and external stakeholders in Mexico and Latin America.

Luisa Fernanda Cabrera Del Olmo's Current Company Details
Cisco

Cisco

View
Project Management / Corporate Communications / Marcom / Internal Communications / Public Relations / CSR / LATAM
san jose, california, united states
Website:
cisco.com
Employees:
91694
Luisa Fernanda Cabrera Del Olmo Work Experience Details
  • Cisco
    Leader, Customer Delivery
    Cisco Jul 2024 - Present
    Mexico City, Mexico
  • Cisco
    Chief Of Staff
    Cisco May 2023 - Jun 2024
    Mexico City, Mexico
  • Cisco
    Customer Project Manager
    Cisco Jan 2021 - May 2023
    Mexico
  • Cisco
    Communications Manager
    Cisco Apr 2017 - Jan 2021
    Mexico City Area, Mexico
  • Cisco Systems
    Senior Program Manager - (Internal Communications, Latin America Services)
    Cisco Systems 2011 - 2016
    Mexico City Area, Mexico
    • Reported to the Regional Director and VP of LATAM Services Sales. • Developed internal communication strategies achieving established goals for funnel management, sales enablement, corporate compliance with ethics, CSR, inclusion and diversity programs and the integration of work teams in LATAM. • Generated strategic high level messages and content for VP and his leadership team applied during internal and external events accomplishing executive and services visibility and positive… Show more • Reported to the Regional Director and VP of LATAM Services Sales. • Developed internal communication strategies achieving established goals for funnel management, sales enablement, corporate compliance with ethics, CSR, inclusion and diversity programs and the integration of work teams in LATAM. • Generated strategic high level messages and content for VP and his leadership team applied during internal and external events accomplishing executive and services visibility and positive positioning with employees, media, clients and partners. • Led coordination of Sales Business Acceleration initiatives with Cisco multifunctional teams in LATAM through implementing an efficient communication strategy, structure, processes and KPIs, that increased services penetration in complex deals.• Designed a process to generate high-level executive reports, including an automated funnel analysis and forecasting metrics dashboard that accelerated report production to facilitate and speed up decision making for the leadership team. • Drove Corporate Social Responsibility events across 8 cities in LATAM increasing employee volunteer time 100% year-over-year and helping to reinforce Cisco´s CSR positive reputation with these communities. • As Inclusion and Diversity lead for LATAM Services, led internal initiatives, workshops; participated and spoke in external forums. Show less
  • Cisco Systems
    Program Manager - Mexico Board
    Cisco Systems 2008 - 2011
    Mexico City
    Managed and executed strategic initiatives aimed at attracting investment from Cisco to countries with high development potential (Mexico and Brazil), through public-private partnerships for socio-economic improvement and new business opportunities. Participated actively in the construction and management of high-level strategic relations with government and business leaders.Coordinated and implemented the logistics of various Country visits by the CEO and a group of Cisco Executives.
  • Pr Newswire
    Business Development Manager
    Pr Newswire 2007 - 2008
    Mexico City
    Reported to the General Manager. Led the Call Center operation, successfully adapting the model used in the company in Brazil and New York, supervised a team of five people, creating, classifying and continuously updating journalist and specialized media databases, resulting in the expansion of the service offer in response to the growing demand of Public relations agencies. Coordinated the migration of the billing process from the United States to Mexico in record time of six months… Show more Reported to the General Manager. Led the Call Center operation, successfully adapting the model used in the company in Brazil and New York, supervised a team of five people, creating, classifying and continuously updating journalist and specialized media databases, resulting in the expansion of the service offer in response to the growing demand of Public relations agencies. Coordinated the migration of the billing process from the United States to Mexico in record time of six months, which facilitated the invoicing process, reducing time and increased the flow of revenue. Show less
  • Pr Newswire Association Llc
    International Account Manager
    Pr Newswire Association Llc 2006 - 2007
    Mexico City
    Reported to the Director for Latin America. Developed strategies to launch news distribution services, for the first time in Mexico, for the Public Relations market. This was done through establishing strategic alliances with industry associations (AMITI, PRORP), to co-sponsor seminars and events, to increase the visibility of the company thus growing the demand for these offers.
  • Servicios Administrados Mexis, S.A. De C.V.
    Marketing Communications (Marcom) And Public Relations Manager
    Servicios Administrados Mexis, S.A. De C.V. 2003 - 2006
    Ciudad De México
    Collaborated, with the agency, in the creation and design of the new corporate image due to the acquisition of the company.Developed the communication strategy for employees, media, customers and suppliers during the Company transition. Coordinated the Public Relations campaign, achieving broad and positive media coverage Executed, seminars on cyber security broadening awareness, increasing sales with a 3 to 1 ROMI (Return on Marketing Investment)
  • Via Networks
    Marketing Communications (Marcom) And Public Relations Manager
    Via Networks 1999 - 2003
    Mexico City
    Worked with the corporate marketing team and LATAM operations to execute positioning and demand generation campaigns and events across Mexico.Collaborated with the Public Relations agency to adapt corporate messages aligned to a public company guidelines.Managed the working relationship with the advertising agency to produce, collaterals, product packaging, advertising campaigns, branding materials and website for demand generation.Participated in a multidisciplinary team in England… Show more Worked with the corporate marketing team and LATAM operations to execute positioning and demand generation campaigns and events across Mexico.Collaborated with the Public Relations agency to adapt corporate messages aligned to a public company guidelines.Managed the working relationship with the advertising agency to produce, collaterals, product packaging, advertising campaigns, branding materials and website for demand generation.Participated in a multidisciplinary team in England to customize the Customer Relationship Management (CRM) tool, to include marketing requirements. Show less
  • Metanoia Comunicacion Sa De Cv
    Media And Account Manager
    Metanoia Comunicacion Sa De Cv 1996 - 1999
    Ciudad De México
    Generated databases and analysis of specialized financial international media.Managed media relations and negotiations with the media on behalf of Bancomer growing the account in 3 areas. (Institutional, Foreign Trade and Custody Services).Led customer services, ensuring compliance of their requirements to deliver strategic communication pieces for Eli Lily, NADRO, Fin Común and executing media plans for JP Morgan and PAN.Coordinated

Luisa Fernanda Cabrera Del Olmo Skills

Marketing Communications Strategic Communications Media Relations Marketing Corporate Communications Business Development Strategic Planning Internal Communications Public Relations Marketing Strategy Project Management Team Leadership Leadership Strategy Business Strategy Sales Operations Product Marketing Management Digital Marketing Telecommunications Online Advertising Strategic Partnerships Social Media Marketing Product Management New Business Development Crm Entrepreneurship Marketing Management Go To Market Strategy Integrated Marketing Mobile Devices Salesforce.com Business Planning Cloud Computing Customer Relationship Management Organizational Leadership Teamwork Program Management Internal And External Communications Multicultural Marketing Cultural Diplomacy Strategic Public Relations Planning Brazilian Portuguese Corporate Social Responsibility Community Outreach Negotiation Advertising Social Media Volunteering

Luisa Fernanda Cabrera Del Olmo Education Details

Frequently Asked Questions about Luisa Fernanda Cabrera Del Olmo

What company does Luisa Fernanda Cabrera Del Olmo work for?

Luisa Fernanda Cabrera Del Olmo works for Cisco

What is Luisa Fernanda Cabrera Del Olmo's role at the current company?

Luisa Fernanda Cabrera Del Olmo's current role is Project Management / Corporate Communications / Marcom / Internal Communications / Public Relations / CSR / LATAM.

What schools did Luisa Fernanda Cabrera Del Olmo attend?

Luisa Fernanda Cabrera Del Olmo attended Universidad Iberoamericana, Ciudad De México, Universidad Anáhuac, Universidade De Brasília, St. Clares College, Canberra, Australia.

What skills is Luisa Fernanda Cabrera Del Olmo known for?

Luisa Fernanda Cabrera Del Olmo has skills like Marketing Communications, Strategic Communications, Media Relations, Marketing, Corporate Communications, Business Development, Strategic Planning, Internal Communications, Public Relations, Marketing Strategy, Project Management, Team Leadership.

Who are Luisa Fernanda Cabrera Del Olmo's colleagues?

Luisa Fernanda Cabrera Del Olmo's colleagues are Alaska Gold, 吴麒麟, Jorge Ferreiro, Ayu Geg, James Neufeld, Melanie Donovan, Silvia Constantinescu.

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