I am a Digital Marketing Manager with over seven years of experience and a First Class BA (Hons) degree.In my current role, I am managing digital marketing and behaviour change campaigns with award-winning B-Corp agency, Barley Communications. This involves projects with organisations such as:1️⃣ City of London Corporation - Leadenhall Market2️⃣ General Chiropractic Council3️⃣ Care Quality Commission4️⃣ European Association for Cardio-Thoracic Surgery5️⃣ Keep Britain TidyMy skill set includes:🔹 Social media marketing🔹 Influencer campaigns🔹 Meta paid advertising🔹 Google Ads🔹 User-generated content strategies🔹 SEO🔹 Graphic design🔹 Video editing🔹 Data analysis🔹 Email marketingI look forward to connecting with like-minded professionals to explore new opportunities for growth and collaboration.
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Co-FounderCollabawayLondon, Gb -
Digital Marketing ManagerBarley Communications Apr 2021 - Present• Create monthly content plans and social media reports.• Attend weekly client meetings to present reports on social stats and respond to client needs.• Edit and update websites with a focus on SEO.• Assist with Meta and Google paid ad campaigns to support client goals.• Collaborate with influencers to boost online engagement.• Attend client events to capture footage and images for content (reels, images, videos).Implementing a TikTok strategy and creating TikTok content for The Scar Free Foundation resulted in over 9 million video views and 9k followers within a 6-month timeframe. -
Digital Marketing SpecialistExhibit Hire Ltd. Jul 2019 - Aug 2020Dartford, United Kingdom• Managed the social media accounts (Facebook, Twitter, Instagram, LinkedIn, Pinterest) for a range of brands, creating innovative campaigns to highlight new products and share interesting event industry facts.• Managed the Google Ads accounts for a profitable exhibition company.• Efficiently edited and updated multiple websites to improve SEO, as well as designing website banners and graphics which helped to decrease the bounce rates of pages.• Utilised Adobe Photoshop and Illustrator to edit and watermark photos as well as to create CAD plans for customers.• Posted engaging articles on a weekly basis to retain website visits and improve SEO. -
Digital Marketing CoordinatorSouth Street Asset Management Limited Mar 2018 - Jul 2019Huddersfield, United Kingdom• Directed the marketing of a summer school programme where I implemented innovative social media campaigns and eye-catching graphic designs to attract the target audience. This led to the accomplishment of sales targets and generated a large online audience, specifically on the Instagram page: FiveWoodsSummerSchool.• Successfully managed the DIGS Student social media platforms and online promotions.• Created and published blog posts with tips, advice and recipes which improved the company's relationship with its customers and led to consumer loyalty with a higher percentage of rebookers. -
Management TraineeAvani Hotels And Resorts Aug 2017 - Dec 2017Bangkok Metropolitan Area, Thailand• Trained in a management role at a 5-star hotel in Bangkok, Thailand, gaining experience across multiple departments.
Luisa Tona Education Details
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Events Management -
Bishop Justus Church Of England SchoolGcse And A-Levels
Frequently Asked Questions about Luisa Tona
What company does Luisa Tona work for?
Luisa Tona works for Collabaway
What is Luisa Tona's role at the current company?
Luisa Tona's current role is Co-Founder.
What schools did Luisa Tona attend?
Luisa Tona attended The University Of Huddersfield, Bishop Justus Church Of England School.
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maria luisa Toña Zorrozúa
Madrid
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