Luísa Zardo Email & Phone Number

Porto Alegre, Rio Grande Do Sul, Brasil

• Led the whole book design creative process, from initial concept through editorial development of over +100 books, mostly adult fiction - but also business, psychology and poetry.• Worked on briefs independently, designing illustrative covers with a wide arrange of styles.• Rebranded the publishing house identity, adding more visual appeal and increasing the brand’s reading audience.• Helped the team with everyday needs, such as exporting book files for inscription in awards.•… Show more • Led the whole book design creative process, from initial concept through editorial development of over +100 books, mostly adult fiction - but also business, psychology and poetry.• Worked on briefs independently, designing illustrative covers with a wide arrange of styles.• Rebranded the publishing house identity, adding more visual appeal and increasing the brand’s reading audience.• Helped the team with everyday needs, such as exporting book files for inscription in awards.• Handled the .INDD to .EPUB conversion.• Photographed and edited photos of the books for the publisher’s website. Show less

Created the identity and packaging design for different lines of products like Babados do Rio, Xêro, Pé de Anjo and Água Energizante.

Illustrated the opening theme of the TV show Papo de Segunda (GNT), with hosts Fábio Porchat, João Vicente de Castro, Francisco Bosco and Emicida.

São Leopoldo

• Helped the team develop new marketing actions for brands.• Led the visual ideation of different campaigns.• Created logotypes for small brands.• Designed presentations with visual storytelling.• Collaborated with the commercial team to create email marketing campaigns, digital ads, and social media publications.