One year traveling across Europe and Asia for over 25 countries (including Russia, Mongolia, Japan, China, India, Nepal, Myanmar, Israel, Germany, United Kingdom among others), a personal journey I decided to start for mainly three reasons: to improve my English, and two of my greatest passions… to travel and to learn.

Data analysis, working with large amounts of data: facts, charts, and number crunching, to find conclusions.Market and sales analysis for decision making processes.Support critical initiatives by creating user-friendly charts, preparing reports and providing input and recommendations based on analysis of data Developed brand strategy and statistics systems.Monitoring focus groupsKnowledge and analysis of costumer behavior and preferencesStrategic Consulting, including business plan & sales strategy development.Comprehensive database management and migration from SQLValidate the quality and integrity of the data

Functions:-Responsible for internal market research, that resulted in actionable information.- Knowledge and analysis of costumer behavior and preferences.- Research and tracking of competitor’s strategies.- Sales forecast in short term by region.- Leader of focus groups to understand the market behavior.- Responsible for studying the main competitors and their market strategies.Accomplishment:-Established and operated Market Research Department (in house) during 2013; increasing revenues in specific launches and developing new strategies.- Implementation and issued of daily market reports.- Develops a standard method of analysis and reporting for the region.- Laddered the analyst reporting for Guatemala, El Salvador, Costa Rica and Panamá

-Responsible for control of metrics and indicators.-Generated reports of billing performance results.-Main contact for the Corporative Business Intelligence Department.-Responsible for the project implementation performance and quality.Accomplishment:- Promoted to develop corporate-wide data for use by management in strategic decision-making processes- Integrated the reporting and analysis for the fusion of the mains brands of the company.- Improved a customized dashboard for bench marketing.- Champion leader for Bisiness Object Infoview (SAP software specialized en Business Intelligence).

Encargada del centro de negocios e información del Ministerio de Economía, Guatemala