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Luisa Machacón is listed as Researcher| Communications | Author| at Luisa Machacón, based in Aalsmeer, North Holland, Netherlands. AeroLeads shows a matched LinkedIn profile for Luisa Machacón.
Luisa Machacón previously worked as Owner - Qualitative Research, User Research, & Communications at Luisa Machacón and Advovacy & Communications consultant - Program Women, Peace and Security - Colombia & South Sudan at Healthnet Tpo. Luisa Machacón holds Growth Hacker, Marketing from Growth Tribe Academy.
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I am a highly motivated and adaptable professional with a strong passion for understanding human behavior, supporting organizational growth and driving meaningful impact. With a background in qualitative research and marketing, I am eager to transition into the field of User Experience (UX) Research to help create user-centered digital products and solutions.Core Competencies: - Qualitative Research: Experienced in conducting in-depth qualitative research, including interviews, focus groups, and user research, to uncover deep insights into human behaviors, needs, and motivations. - Data Collection & Analysis: Proficient in designing surveys and questionnaires, conducting A/B testing, and analyzing data to inform strategies and decision-making processes.- Growth Marketing & Strategy: Skilled in developing effective online campaigns and marketing strategies that raise awareness, engage communities, and drive growth for both social and private sector organizations.- Cross-Cultural Communication: Having lived and worked in both Latin America and Europe, I bring a unique ability to build bridges across cultures and design for diverse user groups.- Community Building & Advocacy: Proven experience in advocacy, community building, and social issue research, demonstrating a strong ability to connect with stakeholders and promote engagement.Career Objective:I am looking to leverage my expertise in qualitative research, human-centered design, and growth marketing to transition into a UX Research role. My goal is to support organizations in developing user-centric products that not only achieve business objectives but also make a positive impact on users and communities.
Listed skills include Social Media, Photography, Spanish, Redes Sociales, and 29 others.
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Amsterdam Area, Netherlands
↣ Qualitative research (desk & field research)↣ Online Marketing ↣ Communications strategies↣ Alliances & networking↣ Personal Branding Photoshoots for entrepreneurs and companiesCompanies I have worked for:⤕ FCS Nederland ⤕ Bitcoin Wednesday⤕ Universiteit van Amsterdam ⤕ Revista Caras Argentina⤕ AVIANCA⤕ AIM by MIA⤕Nobel's Women Initiative ⤕ VNG: Initiate.
Amsterdam Area
- Creating the communications strategy for the Women Peace and Security Program in Colombia (WAP)- Creating the Advocacy roadmap- Creating alliances and partnerships with different stakeholders (Universities, media and others) in pro of the advocacy goals- Brainstorming campaigns for the WAP program- Creating communications budgets for the WAP program
Bolívar Area, Colombia
↣ Develop the digital strategy for the organization↣ Digital advertisement A/B testing & analyze the result of the online advertisement campaigns (Google analytics, Facebook business console) ↣ E-mail marketing↣ Create strategies to raise awareness about the different social development programs on the corporation ↣ Identify possible partners
Amsterdam Area, Netherlands
↣ Brainstorm Growth Hacking strategies for different artists↣ Coordinate music video releases in terms of organic and paid advertisements↣ Digital advertisement A/B testing ↣ E-mail marketing↣ Analyze the result of the online advertisement campaigns (Google analytics, shopify metrics, Facebook business console, Instagram statictics, Youtube analytics.
Utrecht Area, Netherlands
↣ Conduct research related to sexual violence during the conflict in Colombia↣ Link up with local partners (companies) and characters for the recording of this documentary ↣ Maintain communications between the Dutch team, our characters in Colombia and possible co-producers.↣ Scripting ↣ Plan the recording agenda↣ Write funding proposals and pitch the.
Amsterdam Area, Netherlands
↣ Proofread the business website content in Spanish↣ Translate e-mailing from the Dutch and English language to Spanish↣ Get insights from the market (hotel owners)↣ Communications between the company and the hotel owners in Spain↣ Promote the Zoover Awards in the Spanish market
Amsterdam Area, Netherlands
↣ Found contacts and planned agendas for interviews↣ Interviewed members of the Colombian Peace Negotiation Delegations (FARC - EP, Colombian Government and Victims)↣ Analyzed interviews↣Analyze the final agreement to end the armed conflict, signed by the FARC - EP and the Colombian Government. Researched “The participation of victims of the Colombian.
Amsterdam Area, Netherlands
↣ Research Assistant to Kees Koonings in the topic of Conflict Resolutions between the FARC - EP guerrilla group and the Colombian Government)
Amsterdam Area, Netherlands
↣ Executed text comprehension and data-entry tasks using our online CMS↣ Improved the quality of the analysis by translating customers’ vocabulary into corporate language
Amsterdam Area, Netherlands
Two terms: Jul 2014 - Oct 2015 April 2016 - July 2016 ↣ Plan the agenda for interviews↣ Interview research population↣ Analyze and Code interviews ↣ Write analytic memos↣ Compile articles related to the topic↣ Conduct a literature review↣ Synthesize information and data During these two periods I was the research assistant to Martha Montero on the.
Cartagena De Indias, Colombia
↣ Create, plan and implement the Social Media Strategy for the printed and online newspaper. ↣ Compile and analyze statistics from social media channels and website↣ Create a closer relationship between the newspaper and the readers/influencers↣ Organize events for the newspaper’ readers/clients/influencers↣ Connect companies with the newspaper to create.
Cartagena De Indias, Colombia
↣ Organize virtual forums and online interviews with the candidate and his followers↣ Create a closer relationship and trust between the candidate, possible voters and online influencers↣ Compile and analyze statistics from social media channels and websiteWithin 7 months I built an online community around the political campaign of Dionisio Vélez Trujillo..
Madrid En Omgeving, Spanje
↣ Introduce the Platform Bitácoras.com in the Latin American market ↣ Organize online and offline events in Colombia in order to increase visitors from the Latin American continent↣ Collect user´s suggestions and complains in order to improve the platform.
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Luisa Machacón works for Luisa Machacón.
Luisa Machacón is listed as Researcher| Communications | Author| at Luisa Machacón.
Luisa Machacón is based in Aalsmeer, North Holland, Netherlands while working with Luisa Machacón.
Luisa Machacón has worked for Luisa Machacón, Healthnet Tpo, Corporación Cedei, Spades Holding, and Drs Film En Video.
You can use AeroLeads to view verified contact signals for Luisa Machacón at Luisa Machacón, including work email, phone, and LinkedIn data when available.
Luisa Machacón holds Growth Hacker, Marketing from Growth Tribe Academy.
Luisa Machacón is listed with skills including Social Media, Photography, Spanish, Redes Sociales, Research, Social Networking, Blogging, and Blogs.
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