Marketing Agency

Home Decor e-commerce

Team: Professional Services and Operations

Course: Web Development

Team: Enterprise Data

| Leveraged CAD tools to ensure precise and accurate plan measurements.| Developed comprehensive budgets for architectural projects, demonstrating financial acumen and strategic planning.| Established and maintained strong client relationships through effective communication and personalized solutions.

| Designed comprehensive wireframes using Canva for website development, conducting in-depth user experience analysis. Skillfully integrated strategic call-to-actions (CTAs) and interactive elements within the website, directly contributing to a notable surge in website traffic and engagement.| Led Paid Media initiatives across Google, Meta, and Linkedin campaigns, achieving results with over 1.4M impressions and 300k clicks. Translated data-driven insights into actionable strategies, driving heightened brand visibility and customer engagement.| Transformed Instagram marketing tactics, propelling an impressive transition from 0 to 7k views and getting 80% more leads | Spearheaded end-to-end merchandise management, including design, quality assurance, and supplier scouting across diverse budget segments. Resulted in optimized procurement processes and enhanced product offerings.| Arranged events ranging from $12k to $7k across different states. Additionally, established a robust client database, boosting customer engagement and expanding potential leads.

| Sourced and onboarded collaborative partner brands for magazine editorials, fostering dynamic content integration. Skillfully edited numerous articles focusing on AI and new product launches| Managed Instagram, Facebook, Issuu, Pinterest, Youtube, TikTok, Spotify, Threads, and Linkedin and developed effective paid strategies to increase sales leads and online community| Worked in the production, recording, edition and paid campaigns of Podcasts, content for the company, and digital advertising

| Coordinated hotel and flight arrangements, conference room bookings, and dinner reservations at the International Surface Event in Las Vegas. Additionally, played a pivotal role in setting up and creating content for the triple-deck winner booth of the tradeshow. | Analyzed data and created reports twice a month to track social media performance and identify trends and opportunities for improvement.| Established performance goals and key performance indicators (KPIs), resulting in an increase from 10k to 116k monthly views| Conducted competitive analysis and benchmarking to assess the performance of the brand's social media presence compared to competitors| A/B testing various social media tactics to determine the most effective approach for driving engagement and conversion

| Selected to participate in a 3-month university recruiting program for career guidance, academic advice, and resume reviews

| Updated +300 inventory count per month and maintained inventory records to share with CEO | Processed data entry and payrolls statements to company of 7 employees once a week| Created income and expense spreadsheet to monitor ~$200k sales revenues and expenses | Prepared monthly, quarterly and annual statements

| Liaised with claims, accounting and contract department to ensure service standards| Assisted CEO in preparation of reinsurance slips, quotations and proposals for client partners in the reinsurance marketplace

| Collaborated to create innovative approaches for experience improvement of over 1,000 engineers within the organization| Designed internal and external public relations activities/materials to ensure desired image and position is communicated across all constituencies

| Created and adapted 32 STEM K-12 lesson plans per week in accordance with students’ academic needs| Propelled learning mastery and academic success for dozens of students, boosting GPAs and test scores

| Selected for a 3-week marketing internship focused on the pre-launch of the car-sharing app Lula Inc. | Worked alongside mentors to develop strategic marketing for the introduction of Lula on various college campuses in Florida. | Performed weekly assignments, such as research for audience engagement, email marketing, and SWOT analysis.