Luisa Piechnik Email & Phone Number

State Of Paraná, Brazil

Curitiba

Actively shaping brand impact within the Arco group by creating and executing strategies to make brands more relevant, visible, and respected.As part of this mission, I was responsible for the conceptualization of the visual identity of the "Educar para Transformar" Campaign, a marketing plan focused on student recruitment and retention, currently.

Curitiba, Paraná, Brasil

As the creative force behind shaping the visual identity of the 'Sou Criança' educational collection, I've guided its design for implementation in 594 schools across Brazil, serving a student body of 37,728. This comprehensive collection comprises foundational textbooks, interactive classroom posters, alphabet and numeral aids, and versatile assembly.

Curitiba, Paraná, Brasil

Responsible for conceptualizing, creating, and developing graphic projects for educational materials and products.I design InDesign templates utilized by a 15-member team, streamlining the layout process for educational materials.Championing skill development, I deliver training sessions for the Visual Production team and colleagues, encompassing technical.

Curitiba, Paraná, Brasil

In this role, I take charge of material layout, graphic project development, and the creation of educational products. Additionally, I actively facilitate training sessions for both our team and colleagues.

Curitiba, Paraná, Brasil

Responsible for educational material layout and the creation of promotional graphic pieces, as well as co-creating graphic projects and facilitating training sessions for the team and colleagues.

Curitiba, Paraná, Brasil

Responsible for the layout of educational materials and the creation of promotional graphic pieces.

Curitiba, Paraná, Brasil

Intern in the Visual Production team of the company, assisting with layouts and creating promotional graphic materials.

Curitiba, Paraná, Brasil

I envisioned and established the Marré Deci project: an e-commerce platform dedicated to children's products, aiming to challenge stereotypes.As the Design Manager, I led the visual direction for the company across both physical and digital channels. I created artwork for clothing patterns, utilizing techniques such as screen printing, digital printing.

Nova York, Nova York, Estados Unidos

As a Graphic Design Intern, I created compelling graphic assets for the online store and social media platforms. I effectively coordinated, produced, and conducted photoshoots with models to create a comprehensive lookbook for the store. My responsibilities extended to post-production of images, enhancing their visual appeal for use in promotional.

Curitiba, Paraná, Brasil

During my internship as a Graphic Design Intern, I played a pivotal role in the layout of legal books. This experience not only allowed me to contribute to the visual aspects but also served as a valuable opportunity to refine my time management and organizational skills. This hands-on involvement contributed to enhancing my abilities as a design.

Curitiba, Paraná, Brasil

As a dedicated member of the student team behind the Design Junior Enterprise at Federal Technological University of Paraná, I co-coordinated dynamic graphic design and product design projects. My role entailed active engagement in client meetings to comprehensively grasp their needs and project objectives. Through collaborative discussions, I ensured the.

Master Em Branding, Branding

Pós-Graduação Lato Sensu - Mba, Digital Marketing

Activities and Societies: Digital Marketing Digital Marketing Strategies Strategic Brand Management and Perception Listening to the Voice.

Bachelor'S Degree, Graphic Design

Activities and Societies: Estagiária na Estalo Design - Empresa Júnior de Design da UTFPRThesis Project: Designing Sustainable Packaging.

Graphic Design

Activities and Societies: Drawing I: Form and Space ILLU Materials and Techniques Watercolor for the Illustrator Introduction to.