Luisa Portilla

Luisa Portilla Email and Phone Number

Digital Marketing and Management Executive @ Smooth Bar
Luisa Portilla's Location
Naucalpan de Juárez, México, Mexico, Mexico
Luisa Portilla's Contact Details

Luisa Portilla personal email

About Luisa Portilla

Luisa Portilla is a Digital Marketing and Management Executive at Smooth Bar. She possess expertise in digital marketing, online advertising, digital media, digital strategy, social media marketing and 22 more skills. She is proficient in English.

Luisa Portilla's Current Company Details
Smooth Bar

Smooth Bar

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Digital Marketing and Management Executive
Luisa Portilla Work Experience Details
  • Smooth Bar
    Founder
    Smooth Bar 2018 - Present
    México
  • Ims Internet Media Services
    Ims Connect Sales Manger
    Ims Internet Media Services Aug 2016 - Aug 2018
    Ciudad De México Y Alrededores, México
    Systematically provides exceptional service for top clients for programmatic campaigns, mitigates and resolves goal oriented needs reaches objectives, and ensures expectations regarding, Technology, innovation and campaign optimization are met. Collaborate with the operations team in Argentina, process disseminate reports, insights analysis, best practices and monitor campaign events. Selected Contributions:• Increased new clients through consistency and prospecting. • Reduced customer attrition by offering innovative programmatic strategies, attractive incentives and rebates.
  • Mediamath
    Manager - Platform Solutions Latam
    Mediamath Nov 2015 - Aug 2016
    Mexico City Area, Mexico
    Facilitated a strong example of leadership and liaised for clients while mitigating and resolving market challenges. Provide valuable innovative insight and strategies for campaign design, implementation and trajectory to obtain client goals. Additionally, maintains collaboration to ensure marketing objectives are pointedly targeted. Functioned as a Trusted Advisor, educated clients on the platform to warrant a solid functionality understanding, and expanded their knowledge and confidence as users. Selected Contributions:• Conceptualizes and implements strategies to consistently overcomes competitive constraints.• Involve agency partners and clients in the ultimate realization of all end project aims. • Engage clients to resolve issues in product development and educate on marketplace logistics, as well as support remote clientele through status meetings.
  • Microsoft
    Product Sales Solution Specialist - Prodigy Msn Advertising
    Microsoft Mar 2014 - Nov 2015
    Mexico Df
    Directed the operational functionality of MSN products, such as: MSN Homepage and MSN Verticals, as well as, MSN Apps, MSN Mobile, and MSN Video. Interfaced with partners to garner sales by and employ inventive solutions aligned with marketing needs and expectations. Disseminated scorecard metrics and revenue target to stakeholders as it relate to, MSN Homepage, Verticals, Channels, and Video and Mobile, along with implementing best practices. Selected Contributions:• Surpassed year-end advertising revenue goals for Prodigy MSN. • Functioned as a successful ambassador for multi-platform solution selling approaches.• Progressed effectiveness of pipeline forecasting and best practice sharing.
  • Performics
    Group Account Manager
    Performics Jan 2013 - Feb 2014
    Mexico Df
    Group Account Manager Regional de Motorola
  • Yahoo!
    Yahoo! Bing Network Trainer
    Yahoo! Jan 2013 - May 2013
    Mexico City
  • Yahoo!
    Project Manager
    Yahoo! Jul 2012 - May 2013
    Miami/Fort Lauderdale Y Alrededores, Estados Unidos
    --Delivered, plan and execution of Yahoo! Search Marketing platform migration to Bing Ads.-Established ownership and accountability; -communicate roles and responsibilities for a team of 18 people among Account Managers and Creative Strategists based in Mexico and in Argentina.- Lead the Advertiser Migration Experience.-Worked with a cross-functional, cross-company project team, to plan and execute all markets in the LATAM region.-Developed expertise in Y!CRM (Siebel) and AdCenter platforms for LATAM.-Provided day to day project management governance, including proactive management of key decisions, risk mitigation, issue escalation and management and communications.-Work with the global leads and regional functional SMEs to ensure that all LATAM requirements and processes are captured and solved for the migration ramp up.-Worked closely with a broad range of people (sales, account managers, product management, marketing, creative Strategist, finance, product support) and across geographies to solve any issue that prevented migration to succeed.
  • Polo Ralph Lauren, El Palacio De Hierro
    Sales Manager
    Polo Ralph Lauren, El Palacio De Hierro Feb 2011 - Apr 2012
    -Led a sales team of 12 provinces to exceed annual sales goals of $ 12M.-Launched new sales channels to Polo Ralph Lauren, understanding new demographic and creating visual merchandise of $ 1.4M.-Forecasted inventory projections and lead seasonal business plan for the brand. -Developed and maintained the brand.-Decided seasonal buy in RL headquarters and deployed in 12 provinces.-Executed and managed the entire supply chain of the brand. -Elaborated monthly business KPIs.-Developed a strategic analysis for long-term category revenue growth.-Deployed sales training for each seasonal trend.-Implemented allocation strategies to ensure the correct geo and demographic.
  • Tv Azteca
    Executive Assistant
    Tv Azteca Jan 2010 - Aug 2010
    -Worked closely with Benjamin Salinas Sada to ensure his personal business grew functioned as expected.-Coordinated the different service areas of the business, from creative proposals, operations processes, executions, revenue and executive summaries.

Luisa Portilla Skills

Digital Marketing Online Advertising Digital Media Digital Strategy Social Media Marketing Mobile Marketing Sem Advertising Seo Social Media Online Marketing Marketing Communications Marketing Strategy Product Management Integrated Marketing Publicidad Estrategia Digital Mercadotecnia En Medios Sociales Publicidad En Internet Medios Digitales Marketing Digital Comunicaciones De Marketing Marketing Integrado Estrategia De Mercadotecnia Marketing En Internet Redes Sociales Display Advertising

Luisa Portilla Education Details

  • Universidad Anahuac Norte
    Universidad Anahuac Norte
    Communication; Organizational Communications
  • Courses & Extracurricular Activities.
    Courses & Extracurricular Activities.
  • Management Trainees
    Management Trainees

Frequently Asked Questions about Luisa Portilla

What company does Luisa Portilla work for?

Luisa Portilla works for Smooth Bar

What is Luisa Portilla's role at the current company?

Luisa Portilla's current role is Digital Marketing and Management Executive.

What is Luisa Portilla's email address?

Luisa Portilla's email address is lu****@****ail.com

What schools did Luisa Portilla attend?

Luisa Portilla attended Universidad Anahuac Norte, Courses & Extracurricular Activities., Management Trainees.

What skills is Luisa Portilla known for?

Luisa Portilla has skills like Digital Marketing, Online Advertising, Digital Media, Digital Strategy, Social Media Marketing, Mobile Marketing, Sem, Advertising, Seo, Social Media, Online Marketing, Marketing Communications.

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